1998 Annual Report
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Information Systems Majors, 1998-99
Undergraduate:
Graduate: Total Number of Students Majoring in IS: 628
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 Professor Arun Sundarajan |
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NEW INFORMATION SYSTEMS CURRICULA
The Department of Information Systems continues to develop innovative new courses and to update existing courses to meet advances in technology and changing demands. The new MBA program, which was taught for the first time in 1993-94, and will be updated again in 1999-2000, involves an integrative, cross-disciplinary approach to management. A new undergraduate program was introduced for the first time in 1994-95 and has the same underlying philosophy as the MBA program. As a part of these sweeping changes we have redesigned every course in our curriculum and have continually introduced new courses to keep up with the rapid changes in information technology. The objectives of the IS program are to teach students how to: (1) use information technology to design and manage business firms that are competitive and efficient, (2) manage the information resources of the firm, and (3) understand the challenges and opportunities presented by the new world of electronic commerce.
Demand from industry for our students is at the highest level we have experienced, and our major is growing in popularity at both the undergraduate and graduate levels. The massive changes we are making at all levels in the curriculum are designed to keep our teaching programs in information systems at the leading edge.
Over the last two years, we have introduced two new undergraduate courses covering, respectively, multi-media applications and electronic commerce, and three new MBA courses on, respectively, data warehousing, dealing and trading in equity markets, and data mining in finance.
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NEW IT-RELATED CURRICULA AT THE STERN SCHOOL
Information technology is impacting every functional area of business and every academic discipline within the Stern School. The following is a sample of some of the significant IT-related courses and programs being offered in departments other than Information Systems:
The Department of Economics offers a course on the economics of telecommunications and related services, including cable television. The course develops a framework for predicting the direction of industry change based on both the regulatory environment and the trend towards "digital convergence."
The Departments of Management & Operations Management offer a course entitled "Technological Innovation and New Product Development," which deals with issues pertaining to the discovery, development, and diffusion of technological advances. For example, we attempt to understand the innovation process in both startup and established firms, and when established firms have an easier (or more difficult) time bringing a new product to market and appropriating profits from it. We also provide frameworks for assessing new technological and business opportunities. The course focuses mainly on information technology and biotechnology, but other sectors are also represented.
The Department of Marketing offers two courses directly related to information technology. The first, "Marketing Technology-based Products" helps students understand and address the issues and problems faced by marketing managers in the design, development, commercialization, and management of technology-based products. The second course, "Internet Marketing," provides an in-depth look at marketing strategies suitable for electronic commerce and at the new techniques for delivering advertising and measuring its effectiveness that are enabled by the Internet.
Entertainment, Media and Telecommunications Track
The move toward convergence of the telephone, PC and TV has created a worldwide industry that can deliver every form of entertainment and information. This includes sports, movies, concert tours, opera, book reviews, game shows, sitcoms and news on a real-time basis. To respond to this trend, the Stern School recently introduced a new curriculum, which prepares students for careers in the entertainment, media and telecommunications industries. Courses cover the disciplines of marketing, management, information systems, finance, law, government regulation, product branding, research and international business as they relate to the EMT industries. Students in the EMT Track can take advantage of other resources at NYU.
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MASTER OF SCIENCE IN INFORMATION SYSTEMS
As the information needs of organizations become more complex and urgent, information systems specialists attuned both to the latest techniques for developing and managing information resources and to the needs of business are in increasingly short supply. To meet this need, the Computer Science (CS) Department of the Courant Institute of Mathematical Science in the Graduate School of Arts and Science and the Department of Information Systems (IS) of the Stern School of Business offer a joint program of study leading to a Master of Science in Information Systems. The MS was introduced in the summer of 1994, with the first students graduating at the end of the summer of 1995.
In this unique program, students experience the best of both the Stern School and the Computer Science Department. Full-time students complete the requirements for the MS in three semesters (fall, spring, summer) and part-time students in three years or less.
More information on this program is available at: http://is-2.stern.nyu.edu/~ms-is
MS Projects Course
The Information Technology Projects course is a practical training course in which teams of student interns solve real computer systems problems at real corporations. Professor Arthur Goldberg created the projects course in 1995. The course is run as a pedagogical, non-profit, computer consulting company. A number of students from the course now work full-time at former clients. Some typical projects are shown below:
An Industry Advisory Board helps to provide direction and oversee the development of the program. The members of the MS in Information Systems Industry Advisory Board are:
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Created June 1, 1999
Last update June 1, 1999