Faculty News

Prof. Anindya Ghose on Apple and Google's search engine partnership

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Excerpt from Marketplace -- "Anindya Ghose, a professor of IT and marketing at New York University’s business school, says that 'more than 53 percent of search is coming from smartphones, and a big, big part of the smartphone market is owned by Apple.' Ghose also has consulted for Apple and collaborated with Google and Microsoft."

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