Professor Yaacov Trope on psychological distance
— June 16, 2015
Excerpt from Harvard Business Review -- "Why is it that a vacation seems like a great idea when we first plan it, but feels like more and more of a burden the closer it gets? It all comes down to distance. Over the past 15 years, quite a bit of research has focused on what Yaacov Trope and Nira Liberman call construal level theory. The idea is that the more distant some object or event is for you, the more abstractly you think about it."