NYC Next Idea Winner Taxi Treats 2011-2012 - Brian Shimmerlik

Capitalizing on the prize money and connections that they accrued from winning the NYC Next Idea competition, the TaxiTreats team under Founder and CEO Brian Shimmerlik, NYU Stern MBA 2013, has secured additional investments, expanded the business to a range of locations, and grown the company. Here, Brian offers his encouragement to teams considering entering the competition, citing its vital importance in helping his venture succeed.  Read more about the expanded business, now called Vengo, on TechCrunch.