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CITL & The Berkley Center present:

Webinar: Developing a Successful Video Pitch

         Date: Tuesday, September 25 - 6:00 - 7:30 pm
        
         Download a WMV version of the webinar here. (Windows Only).


Video Pitch Workshops:
Note: You only need to register for one. The same content will be covered in both sessions.

Session 1:
Thursday, November 29
         Time: 6:00 - 7:30 pm
Presenter: Brian O'Hagan
   Location: Tisch UC-21

Session 2: Friday, November 30
         Time: 6:00 -7:30 pm
Presenter: Brian O'Hagan
   Location: Tisch UC-19

Developing Your Video Pitch

Presenters:
  • Jeffrey Younger. Clinical Assistant Professor Management Communication
  • Kristen Sosulski. Clinical Assistant Professor of IOMS, Director of Center for Innovation in Teaching and Learning
  • Maya Georgieva. Associate Director, Center for Innovation in Teaching and Learning



Developing Your Video Pitch
Title:    Developing Your Video Pitch
Date:   Tuesday, September 25, 2012
Time:   6:00 PM - 7:40 PM EDT



Producing An Effective Video to Pitch Your Idea

An intensive hands-on training program designed to equip you with the skills you need to pitch your project idea using video. In this 90 minute session, you will learn how to produce a short video slideshow with audio. This bootcamp is designed for beginners or those with limited multimedia skills, and will implement techniques that can be used with a wide range of video tools.


VideoPitchWorkshop1
VideoPitchWorkshop2VideoPitchWorkshop3

For more pictures, visit our Facebook page.

Session 1:  Thursday, November 29 - 6:00 - 7:30pm
        Lead Presenter: Brian O'Hagan
        Location: Tisch UC-21

Session 2:
  Friday, November 30 - 6:00 - 7:30pm
        Lead Presenter: Brian O'Hagan
        Location: Tisch UC-19
 

 Screenflow icon
Software:
Screenflow
Powerful, easy-to-use screencasting software for the Mac.
Important: The software runs on Mac computers only.
Bring your Mac to the workshop!

 
Workshop Takeaways

Main takeaway: Students will take away best practices on communicating ideas alongside visual information using video. They will also learn how to utilize screencasting software to package and distribute presentations for viewing by peers and potential partners.

Skills students will learn:
  • Record your screen and capture PowerPoint slides, software demos, web pages, and more.
  • Edit your screen recordings and camera video by cutting, splicing, and combining clips with the powerful, yet easy to use, video editor
  • Import camera video, music, photos, and more to truly enhance your screen recordings
  • Customize your screen recordings and videos with ready-to-use media themes, animated backgrounds, graphics, callouts, and more
  • Create interactive videos with clickable links, table of contents, search, and more
  • Easily share videos that your viewers can watch anywhere, on nearly any device


Workshop Agenda

  1. Introduction
    1. What’s a screencast? How can it be used to illustrate and pitch your ideas?
      1. Examples of effective screencasts
  2. Three key components of creating a screencast video
    1. Presentation skills: Tips on how to present visual information to others
    2. Storytelling: Knowing the audience, and sparking a dialogue than anyone can follow
    3. Tech savvy: Utilizing video to sell your project or product
  3. Producing engaging video
    1. The importance of visuals, with examples
    2. The importance of audio, with examples
    3. Creative touches, with examples
    4. Connecting each to Presentation Skills, Storytelling, Tech savvy
  4. Hands-on walkthrough of creating a pitch video Pt. 1
    1. General review of basic screencast software features
      1. Capture and Recording
        1. Screen capture
        2. Picture In Picture capture
        3. Audio capture
          1. Mic audio vs. Computer audio
      2. Overview of the Media Bin
      3. Overview of the Media Timeline
      4. Overview of the Editing tools
  5. Hands-on walkthrough of creating a pitch video Pt. 2
    1. Review of advanced video editing and compositing features
      1. Audio editing, including leveling, fine tuning, and effects
      2. Using Transitions to compose your video
      3. Using Filters to stylize your video
      4. Exporting and Publishing your video to the Web
  6. Distribution and Viewing
    1. Sharing your video and distributing your content on Social Media
  7. Q&A Session

 

Presenters

JYounger  Jeffrey J. Younger
Clinical Assistant Professor of Management Communication

Leonard N. Stern School of Business
Kaufman Management Center
44 West Fourth Street, 3-107
New York, NY 10012
E-mail: jyounger@stern.nyu.edu
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Jeffrey J. Younger joined New York University Stern School of Business as a Clinical Assistant Professor of Management Communication in September 2007.

Professor Younger specializes in business writing, public speaking, team dynamics and critical thinking and has worked for more than 26 years in the field of entertainment, media and corporate communications.
Prior to his appointment, Professor Younger taught advanced business writing courses at Cornell University's Off Campus College Program. He has developed workplace education courses for corporate clients such as American Express, Morgan Stanley, the New York City Transit Authority and the New York City Department of Education. Professor Younger also works with an international team of instructors from various business universities across the world to teach a course that combines all of the business students in an online real time business simulation called VIBu RealGame.

Professor Younger received his B.A. in Communication from the University of Pennsylvania and his Master's in Education from Brooklyn College.

BO'Hagan Brian O'Hagan
Senior Project Manager, Vimeo

Email: brian@vimeo.com
Brian currently works for Vimeo, where he helps build the awesomest video platform on Earth. For six years, Brian led the development of online media platforms at Columbia University, including Columbia’s iTunes U and YouTube programs. He is also an experienced web video, web software, and multimedia producer, and serves as an active consultant to web-based tools that implement effective interactive, mobile, and social media technologies.

Brian is an active contributor to international technical working groups and open-source software communities, including the Opencast Project. He also has extensive experience facilitating workshops and seminars for the instruction of effective, purposeful uses of synchronous and asynchronous online video technologies.

Brian earned a B.A. in psychology from Columbia University, where he also worked as a research assistant and independent researcher in Columbia’s department of psychology, studying social cognition and motivation.

KSosulski Kristen Sosulski
Clinical Assistant Professor of Information, Operations & Management Sciences
Director, Center for Innovation in Teaching and Learning

Leonard N. Stern School of Business
Tisch Hall
40 West Fourth Street, 509
New York, NY 10012
E-mail: ksosulsk@stern.nyu.edu
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Kristen Sosulski joined New York University Stern School of Business as Director of the Center for Innovations in Teaching and Learning and Clinical Assistant Professor of Information, Operations and Management Sciences in September 2011, after having been a professor at NYU for six years. Professor Sosulski teaches a course entitled “Electronic Communities” to graduate and undergraduate students.

Professor Sosulski’s scholarly interests include social media, small business entrepreneurship, information visualization and educational technology. She has consulted with for profit, nonprofit and government agencies to conceptualize design and evaluate online educational, business and social media projects. She is the co-author of Essentials of Online Course Design: A Standards-based Guide (2011). Her most recent publication is a case study in Case Studies for Working With College Students (in-press).

Before joining NYU Stern, Professor Sosulski was a Clinical Assistant Professor of Digital Communications and Media at NYU’s School of Continuing and Professional Studies, where she held positions as the Assistant Divisional Dean of Programs in Business, the Academic Director of Distance Learning, and the Academic Director of NYU Online: Undergraduate Degrees for Adults and the M.S. in Instructional Design and Corporate Training program. Prior to joining NYU, she worked for the Columbia University Center for New Media Teaching and Learning as a project manager, and taught computer programming in the Math, Science and Technology department at Columbia University Teachers College.

Professor Sosulski received a B.S. in Information and Systems, and Management and Organizational Behavior from New York University Stern School of Business. She received an M.A., Ed.M. and Ed.D. from Columbia University.

MGeorgieva Maya Georgieva
Associate Director of Center for Innovation in Teaching and Learning

Center for Innovation in Teaching and Learning
New York University Stern School
Tisch Hall, 5th floor
44 West Fourth Street
New York, NY 10012
E-mail: mgeorgie@stern.nyu.edu
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Maya Georgieva is the Asst. Director of the Center for Innovation in Teaching and Learning. Maya provides strategic leadership to advance academic initiatives that transform the teaching-learning environment. She has spearheaded the implementation of instructional technology, learning space design, blended learning, assessment and faculty development. In her role at Stern, Maya also works to foster institutional and external partnerships. In 2010 - 2011, in partnership with XanEdu Publishing, Maya lead the iPad pilot initiative at Stern. The project was recognized with the Campus Technology Innovator Award for designing a student centered iPad App. Campus Technology annually recognizes visionary projects in the Teaching and Learning category for pioneering learning design/instructional design; immersive technologies; social software, Web 2.0 and mobile learning.

Maya holds a MIA degree from the School of International and Public Affairs at Columbia University with extensive coursework in Teachers College. Her research interests include global education policy and the unique opportunities presented by emerging technologies and social media in curriculum development and international programs.

Developing an Effective Pitch
Music & Media Libraries
Creating a Short Video
Sharing Your Video

Berkley Center for Entrepreneurship and Innovation

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