Share / Print

Ilene Kaplan Memorial Scholarship Program

The Marketing Research Association in collaboration with the NYU Stern School of Business has created this scholarship to award a student who illustrates a deep and abiding interest in Marketing or Market Research. One candidate will be selected to receive a $5,000 scholarship, which will be applied to tuition and fees. Students should have an undergraduate GPA of 3.5 or above and must submit a 500-1000 word essay describing their interest in Marketing/Market Research and their desire to participate in the Program. Students will be expected to maintain a 3.5 GPA or better at Stern, complete a 30 minute presentation at an educational event for either the New York chapter of the Marketing Research Association or the NY/PA Joint Conference. They will also be required to complete 1 blog entry for the New York Marketing Research Association Chapter Blog. A current resume and your 500-1000 word essay should be submitted via email to

The 2017-2018 application deadline is Monday, September 11, 2017.