Spring 2015 Course Listings (ALL)


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    Accounting/Taxation

    ACCT-GB.2302 Financial Reporting and Disclosure (3)
    This course uses tools learned in Financial Accounting and Reporting, such as ratio and accounting analysis, to discuss, in-depth, financial reporting principles, emphasizing the link between the reporting principles and the financial statements. Students learn how management uses financial reporting decisions to influence reported income and asset and liability values, and they gain the tools necessary to analyze the impacts of alternative reporting decisions on financial statements. It is ideal for students who wish to pursue careers in investment banking, investment management, and consulting as well as public accounting. In addition to being a required course for the CPA-track, it is a highly recommended course for students in finance, economics, marketing, and information systems.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    MW 2:00 pm - 3:15 pm
    01/26-05/11
    UG Dates and Times

    Pre/Corequisite
    Pre-requisite - COR1-GB.1306 ( B01.1306 ) -
    Specializations
    Accounting


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    ACCT-GB.2303 An Integrated Approach to Financial Statement Analysis (3)
    This course describes financial reporting objectives and methods used by corporations. Focuses on the analysis of the information in corporate financial statements, including the impact of alternative accounting procedures and assumptions. Offers ways to adjust for selected reporting differences. Discusses applications using cross-sectional and time series analysis. Case studies (including firms with international operations), computer databases, and computer-based assignments may be used. An understanding of basic financial concepts is recommended.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    SA 09:00 am - 12:00 pm
    02/14-05/09
    Yeo,J

       
    TR 10:30 am - 11:50 am
    02/03-05/07
    Yeo,J

       
    W 6:00 pm - 9:00 pm
    02/11-05/06
    Yeo,J

    Pre/Corequisite
    Pre-requisite - COR1-GB.1306 ( B01.1306 ) -
    Specializations
    Accounting


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    ACCT-GB.3110 A Winning Investor Relations Strategy (1.5)
    Investor relations executives bridge the gap between public companies and investors. They report to the CEO or CFO and have a dual role: providing investors with actionable corporate information, and informing managers about investors' sentiments and planned actions. Investor relations officers, operating in most public companies around the world, are highly qualified financial executives, often ascending to the CFO job. This course pursues a new and innovative approach to investor relations: It is fully research-based, offering modern tools and venues to disseminate and evaluate corporate information. Concepts and practice are blended to provide the best outcome for investors and managers. You will learn in this course how to conduct effectively the crucial quarterly conference calls with investors, what information-beyond the legally required-to disclose to capital markets and regulators in order to maximize share prices, what corporate social responsibility activities (CSR) should companies engage in to benefit both society and shareholders, how should managers be compensated to balance their incentives and shareholders' interests, how to deal with activist investors and intruding hedge funds, and much more. All of the above, aimed at securing shareholders' support of managers' growth strategies. You will also learn investor relations practices from the top experts in the field. This course is targeted at students interested in corporate finance, investor relations, financial accounting decisions, financial consulting, and those interested in identifying promising companies for investment purposes.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    M 6:00 pm - 9:00 pm
    02/09-03/30

    Pre/Corequisite
    Pre-requisite - COR1-GB.1306 ( B01.1306 ) -


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    ACCT-GB.3149 Entertainment Accounting (1.5)
    In this course, we will study various entertainment enterprises including movies, television, music, publishing, broadcasting, and the internet. We will analyze and discuss in-depth how accounting for particular transactions impacts the financial results of these enterprises. Accounting topics will include revenue recognition, goodwill and intangibles, amortization of inventory, stock compensation and royalties.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    R 6:00 pm - 9:00 pm
    02/12-03/26
    Griff,L

    Pre/Corequisite
    Pre-requisite - COR1-GB.1306 ( B01.1306 ) -
    Specializations
    Entertainment, Media&Technology


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    ACCT-GB.3303 Financial Planning and Analysis (3)
    This is a full-semester introductory course in the financial planning and analysis (FPA, a.k.a. managerial accounting). The first half of the course develops a set of tools for measuring profitability by product, customer, etc. The second half applies these concepts to determine the performance of business units - and of the managers running those - in decentralized firms. No prior knowledge of the material is required or even expected. The following specific topics will be covered: Product costing for decision making Activity-based costing (ABC) and profitability analysis Budgeting and variances Decentralization and transfer pricing Performance evaluation and compensation for managers of profit centers Performance evaluation and compensation for managers of investment centers The "War of Metrics": Cash Flow, EVA, Balanced Scorecard, etc.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    MW 3:00 pm - 4:20 pm
    02/02-05/11

       
    M 6:00 pm - 9:00 pm
    02/09-05/11

    Pre/Corequisite
    Pre-requisite - COR1-GB.1306 ( B01.1306 ) -
    Equivalencies
    ACCT-GB.3105 ( B10.3105 ) - Measuring and Driving Corporate Performance
    Specializations
    Accounting


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    ACCT-GB.3304 Modeling Financial Statements (3)
    Various management disciplines teach you how to analyze and forecast parts of a business. Building on this foundation, this course helps you to weave your forecasts into coherent spreadsheet-based pro-forma financials. Modeling and projecting comprehensive financial statements provides a reality check on the forecasts, enables "what if" analysis, provides an integrated view of the business, and is a key step in valuation.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    MW 09:00 am - 10:20 am
    02/02-05/11

       
    MW 1:30 pm - 2:50 pm
    02/02-05/11

       
    T 6:00 pm - 9:00 pm
    02/10-05/05

       

    Pre/Corequisite
    Pre-requisite - COR1-GB.1306 ( B01.1306 ) -
    Equivalencies
    ACCT-GB.3104 ( B10.3104 ) - Modeling Financial Statements
    Specializations
    Accounting
    Financial Systems&Analytics


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    ACCT-GB.3310 Forensic Accounting and Financial Statement Fraud (3)
    The objective of the course is to impart a detailed understanding of forensic accounting with particular emphasis on the methods to detect financial statement fraud. It is designed to demonstrate the various aspects of fraud, i.e., fraudulent financial reporting; identifying fraud schemes, including computer fraud and methods of concealment; as well as the analytical techniques in uncovering fraud and its prevention through effective internal control systems. It also includes an analysis of the general techniques used in working in litigation support services. It is of particular interest to accounting and finance professionals. The course content has also become of critical interest to regulators and lawmakers because of the notoriety of a series of recent financial scandals that have affected the entire business community. It reviews the new institutional structures that have been put in place recently by lawmakers and the accounting profession to deal with fraud and its prevention, i.e., the Sarbanes-Oxley Act and self-regulating measures adopted by the accounting profession.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    R 6:00 pm - 9:00 pm
    02/12-05/07
    Dachowitz,H/Zarowin,P

    Pre/Corequisite
    Pre-requisite - COR1-GB.1306 ( B01.1306 ) -
    Specializations
    Social Innovation And Impact


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    ACCT-GB.3313 Auditing (3)
    An intensive study is made of fundamental concepts and principles underlying the examination of the financial statements by the independent public accountant. Auditing and reporting standards and the responsibilities assumed by the auditor in the attest function are analyzed within the broad framework of the code and principles of professional conduct. Emphasis is placed on the evaluation of evidential matter and the system of internal control. Current literature is examined, including the publications of the AICPA Auditing Standards Board.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    MW 09:30 am - 10:45 am
    01/26-05/11
    Economos,A/Rall,J
    MBAs Only, UG dates/times

    Pre/Corequisite
    Pre-requisite - COR1-GB.1306 ( B01.1306 ) -
    Specializations
    Accounting


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    ACCT-GB.3321 Analysis of Financial Institutions and Financial Instruments (3)
    This course provides the skills necessary to analyze the financial reports of financial services firms (thrifts, mortgage banks, commercial banks, lessors, and insurers) and other firms that hold financial instruments or engage in structured financial transactions. Emphasis is placed on the critical and interrelated roles of fair value accounting information and risk and estimation sensitivity disclosures provided in those reports. Topics covered include the accounting for investment securities, securitizations, derivatives and hedging, leases, and insurance, and disclosures of interest rate risk and interest income, credit risk and losses, and market risk.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    R 6:00 pm - 9:00 pm
    02/12-05/07

    Pre/Corequisite
    Pre-requisite - COR1-GB.1306 ( B01.1306 ) -
    Specializations
    Accounting


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    ACCT-GB.3330 Accounting for Mergers, Acquisitions and Related Matters (3)
    This course focuses on four major issues in financial reporting; accounting for mergers and acquisitions, preparation of consolidated financial statements, the translation of foreign currency financial statements and foreign currency transactions, and accounting for derivatives including the use of derivatives in hedging transactions. This course is recommended for both accounting and finance majors.

         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    MW 11:00 am - 12:15 pm
    01/26-05/11
    Limited seats - UG times

    Pre/Corequisite
    Pre-requisite - COR1-GB.1306 ( B01.1306 ) -
    Specializations
    Accounting


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    ACCT-GB.3380 Taxation of Individuals and Business Income (3)
    The prerequisite for this course is the basic accounting course or its equivalent. The class sessions for this course will be conducted partly as a lecture by the instructor and partly as an open discussion. You are required to attend each class session. Each student is expected to read the assignments in the textbook prior to class, prepare the assigned problems, be aware of relevant tax legislation and take a constructive part in the
    discussion.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    MW 08:00 am - 09:15 am
    01/26-05/11
    Kovacevic,M
    MBAs Only,UG dates/times

    Pre/Corequisite
    Pre-requisite - COR1-GB.1306 ( B01.1306 ) -
    Equivalencies
    ACCT-GB.2302 ( B95.2302 ) - Taxation of Individuals and Business Income
    Specializations
    Accounting


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    ACCT-GB.4310 Empirical Research in Financial Accounting II (3)
    This seminar is a continuation of Empirical Research in Financial Accounting I (B10.4301), with an emphasis on contemporary issues in accounting research. The goal of this course is to further your process of becoming an empirical researcher capable of identifying interesting, cutting edge, important and researchable topics in financial accounting and finance, in general. In each class we will ask (1) what is (are) the research questions, (2) how original are the research questions, (3) how did the authors empirically test the research questions, (4) are there any alternative explanations to their findings, and (5) how, if any, the papers could be improved. A variety of topics will be covered. Amongst these topics, will be an investigation of corporate governance and regulatory issues.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    20
    02/02-05/11

    Pre/Corequisite
    Pre-requisite - COR1-GB.1306 ( B01.1306 ) -
    Specializations
    Financial Systems&Analytics


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    ACCT-GB.6300 FINANCL STATMENT MODELING (3)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    TR 09:30 am - 10:45 am
    01/27-05/07
    BS/MS Students only

    Pre/Corequisite
    Pre-requisite - COR1-GB.1306 ( B01.1306 ) -


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    ACCT-GB.6302 FINANCIAL RPORTG&ANALYSIS (3)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    TR 3:30 pm - 4:45 pm
    01/27-05/07
    BS/MS students only

    Pre/Corequisite
    Pre-requisite - COR1-GB.1306 ( B01.1306 ) -


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    ACCT-GB.6313 AUDITING (3)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    MW 09:30 am - 10:45 am
    01/26-05/11
    Economos,A/Rall,J
    BS/MS students only

    Pre/Corequisite
    Pre-requisite - COR1-GB.1306 ( B01.1306 ) -


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    ACCT-GB.6331 ADV MANAGERIAL ACCOUNTING (3)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    MW 2:00 pm - 3:15 pm
    01/26-05/11
    BS/MS students only

    Pre/Corequisite
    Pre-requisite - COR1-GB.1306 ( B01.1306 ) -


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    ACCT-GB.6380 TAXATION INDIV&BUS INCOME (3)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    MW 08:00 am - 09:15 am
    01/26-05/11
    Kovacevic,M
    BS/MS students only

    Pre/Corequisite
    Pre-requisite - COR1-GB.1306 ( B01.1306 ) -
    Equivalencies
    ACCT-GB.6302 ( B95.6302 ) -


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    Business and Society

    BSPA-GB.2113 CUBA:SANCTIONS,REFORM,OPP (1.5)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    03/14-03/22
    Roach,R/Raghavan,S
    Aply: See Syllabus

    Pre/Corequisite
    Pre-requisite - COR1-GB.1302 ( B01.1302 ) - Leadership in Organizations
    Pre-requisite - COR1-GB.1303 ( B01.1303 ) - Firms and Markets
    Pre-requisite - COR1-GB.1305 ( B01.1305 ) - Statistics and Data Analysis
    Pre-requisite - COR1-GB.1306 ( B01.1306 ) -
    OR LAW-LW.12337 -
    Pre-requisite - COR1-GB.2103 ( B01.2103 ) - Strategy I
    Pre-requisite - COR1-GB.2104 ( B01.2104 ) - Strategy II
    Pre-requisite - COR1-GB.2303 ( B01.2303 ) - The Global Economy
    Pre-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    Pre-requisite - COR1-GB.2314 ( B01.2314 ) - Operations Management
    Equivalencies
    BSPA-GB.2313 ( B75.2313 ) - Cuba: Sanctions, Reform, Opportunities
    Specializations
    Global Business / Intl Business
    Social Innovation And Impact


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    BSPA-GB.2300 REAL ESTATE TRANSACTIONS (3)
    This course examines the legal issues arising in each phase of commercial real estate transaction from the acquisition through the disposition of the property, including all aspects of real estate development and real estate financing. The main topics covered will include property acquisition; entity selection and structure; tax considerations; construction and permanent financing; development; mortgage securitization; leasing; workouts and other exit strategies; as well as current legal issues. This course will prepare the student to become sensitive to the wide variety of legal issues and topics encountered in commercial real estate transactions from the perspective of a business professional.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    W 6:00 pm - 9:00 pm
    02/11-05/06

    Specializations
    Real Estate


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    BSPA-GB.2314 Business Law for Managers (3)
    The objective of this course is to help develop an ability to recognize and understand legal issues in business. This course focuses on the body of law governing the types of issues that students can expect to encounter in their roles as managers of public and private companies, consultants, and entrepreneurs. Topics for discussion include, but are not limited to contract and cyber laws; the various forms of business structures (e.g., partnerships, corporations, and limited liability companies); business torts; product liability; and specific issues regarding entrepreneurs and employment law.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    TR 10:30 am - 11:50 am
    02/03-05/07

       
    R 6:00 pm - 9:00 pm
    02/12-05/07

    Specializations
    Law&Business


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    BSPA-GB.2340 LAW&BUS SOCIAL ENTERPRISE (3)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    30
    M 6:00 pm - 9:00 pm
    02/09-05/11
    Demel,A
    Meets @ Law


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    Core Courses

    COR1-GB.1302 Leadership in Organizations (3)
    Organizations of all types face significant challenges. These include the difficulty of coping with highly dynamic business environments, the complexity of managing global enterprises, how to shape a healthy corporate culture, managing politics and conflict between individuals and organizational units, motivating a highly mobile and every changing workforce, managing and harnessing intellectual capital, and so on. Such challenges and how organizational leaders can deal with them are the subject of this course. The course has two major components. The first is "macro" in nature. It focuses on organizational level issues, such as how an organization should be designed to best achieve its goals, and how culture and control affect organizational dynamics. The second part is more "micro" in nature. It focuses on employee-related challenges, such as how to get things done in politically sensitive environments, evaluate and reward people, and manage teams. The macro component is concerned with overall organizational performance, while the micro component is concerned with managing individual and group effectiveness. And leadership is the linking pin that connects these two.
    This course will introduce you to central theories and frameworks in management and organizational behavior, and will help you to understand how to apply those theories and frameworks to understand and address organizational challenges and problems. An understanding of organizations and their management is important for anyone who plans to work within an organization, as career success hinges on one's ability to accurately read and respond to the organizational context within which one operates. The course will also give you an opportunity to reflect on the skills that are required for being a better manager and leader.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    00
    SA 1:00 pm - 4:00 pm
    02/14-05/09
    New Spring Langone-RED

       
    21
    M 1:30 pm - 4:20 pm
    02/02-05/11
    MBA1s only

       
    22
    M 1:30 pm - 4:20 pm
    02/02-05/11
    MBA1s only

       
    23
    W 1:30 pm - 4:20 pm
    02/04-05/06
    MBA1s only

       
    W 1:30 pm - 4:20 pm
    02/04-05/06
    MBA1s only

       
    M 6:00 pm - 9:00 pm
    02/09-05/11
    Fall Langone Purple

       
    T 6:00 pm - 9:00 pm
    02/10-05/05
    Fall Langone Blue

       
    W 6:00 pm - 9:00 pm
    02/11-05/06
    Fall Langone Green

       
    33
    R 6:00 pm - 9:00 pm
    02/12-05/07
    New Spring Langone-YELLOW

       
    R 6:00 pm - 9:00 pm
    02/12-05/07
    Non-Stern Students Only

    Equivalencies
    COR9-GB.2307 ( B09.2307 ) -


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    COR1-GB.1303 Firms and Markets (3)
    This course provides an overview of the microeconomics analysis of firms, industries, and markets. The course examines the rationales for decisions by individual buyers and sellers, as well as how these decisions are aggregated through markets. Among other things, the course explores the forms that competition can take, the role of industry structure, and the influences of government policies.

    Microeconomics is an important component of an MBA program. First, microeconomics focuses on specific dimensions of companies' decision making, such as pricing, entry, and exit. Second, a microeconomics perspective on business plays an important role in other fields of business study - such as finance, strategy, and marketing. Third, this course provides tools, such as a game theoretic analysis of decision making with few actors, that can be applied in many business situations.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    SA 09:00 am - 12:00 pm
    02/14-05/09
    Fall Langone Red 1

       
    30
    M 6:00 pm - 9:00 pm
    02/09-05/11
    Fall Langone Yellow

       
    31
    M 6:00 pm - 9:00 pm
    02/09-05/11
    New Spring Langone-BLUE

       
    32
    T 6:00 pm - 9:00 pm
    02/10-05/05
    New Spring Langone-GREEN

       
    33
    T 6:00 pm - 9:00 pm
    02/10-05/05
    Fall Langone Orange

       
    W 6:00 pm - 9:00 pm
    02/11-05/06
    Fall Langone Westchester

    Equivalencies
    COR1-GB.1103 ( B01.1103 ) -
    COR9-GB.2303 ( B09.2303 ) -


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    COR1-GB.1305 Statistics and Data Analysis (3)
    This course is designed to achieve an understanding of fundamental notions of data presentation and data analysis and to use statistical thinking in the context of business problems. The course deals with modern methods of data exploration (designed to reveal unusual or problematic aspects of databases), the uses and abuses of the basic techniques of inference, and the use of regression as a tool for management and for financial analysis.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    SA 1:00 pm - 4:00 pm
    02/14-05/09
    Shahmaei,A
    Fall Langone Red 1

       
    0P
    SA 09:00 am - 12:00 pm
    02/14-05/09
    Mohebbi,C
    New Spring Langone-RED

       
    30
    R 6:00 pm - 9:00 pm
    02/12-05/07
    Mohebbi,C
    Fall Langone Orange

       
    W 6:00 pm - 9:00 pm
    02/11-05/06
    New Spring Langone-BLUE

       
    R 6:00 pm - 9:00 pm
    02/12-05/07
    Fall Langone Blue

       
    M 6:00 pm - 9:00 pm
    02/09-05/11
    Fall Langone Westchester

    Equivalencies
    COR9-GB.2405 ( B09.2405 ) -


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    COR1-GB.1306 FIN ACCOUNTING&REPORTNG (3)
    Credit Ratings and Fixed-Income Credit Analysis 1.5 credits
    Course Description:
    The course examines credit ratings systems and methodologies used by both rating agencies and financial institutions. It will provide a comprehensive overview of the methodologies used for analyzing the creditworthiness of corporate obligations, government and municipal obligations, and structured finance securities. It also address the purpose and use of credit ratings, including the impact of ratings on market access and on a firm's cost of capital. It will explore the regulatory environment as it applies to credit ratings and examine the rating agencies' "issuer-pay" business model as well as possible alternatives. The course is designed to cover a range of content that would be pertinent to future financial managers as well as to analysts. It is intended for who wish to pursue careers in investment banking, corporate finance, fixed-income investment management, mergers and acquisitions, or the credit rating industry. The course will include class presentations, assigned readings, and analysis of case studies drawn from various practices and issuers, and class discussions. It will include also presentations of guest practitioners.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    M 6:00 pm - 9:00 pm
    02/09-05/11
    Fall Langone Green

       
    T 6:00 pm - 9:00 pm
    02/10-05/05
    New Spring Langone-YELLOW

       
    W 6:00 pm - 9:00 pm
    02/11-05/06
    Fall Langone Purple

       
    W 6:00 pm - 9:00 pm
    02/11-05/06
    Dachowitz,H
    Fall Langone Yellow

       
    R 6:00 pm - 9:00 pm
    02/12-05/07
    New Spring Langone-GREEN

       
    W 6:00 pm - 9:00 pm
    02/11-05/06
    Non-Stern Students Only

       
    T 6:00 pm - 9:00 pm
    02/10-05/05
    Non-Stern Students Only

    Equivalencies
    COR9-GB.2301 ( B09.2301 ) -


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    COR1-GB.2103 Strategy I (1.5)
    This course provides students with the concepts and tools required to devise business strategies to gain competitive advantage at the product market level. It also shows how to apply the rules of competitive advantage to a range of economic markets in the United States and globally, where the business environment is increasingly turbulent. The course explains how to formulate a business strategy;' how to analyze competitive markets; and how to define each firm's strategic situation. It focuses on how to create superior value for customers and capture enough value to create increasing profit for your firm. Students learn how successful firms develop superior resources (products, operations, human competencies, organizational teams, procurement, technology, finances, and business alliances) to gain and sustain competitive advantage in a dynamic economic environment.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    9W
    Westchester

       

       
    W2

       
    W3

       
    W4

       
    W5

       

    Equivalencies
    COR1-GB.1101 ( B01.1101 ) -
    COR1-GB.2101 ( B01.2101 ) -
    COR1-GB.2102 ( B01.2102 ) - INTEGRATIVE STRATEGY EXER


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    COR1-GB.2104 Strategy II (1.5)
    In this course, students learn how to develop skills needed to manage the multi-business enterprise for the creation of corporate advantage. To create value through corporate strategy, managers must command a number of critical competencies. They must be able to create a vision that targets multiple businesses' objectives, including achieving sustainable corporate growth in profits. This course requires integrating skills at developing and deploying corporate resources and capabilities; to apply analytical tools and perspectives to changing industries and multi-business markets; and to design organizational structures, systems, and process that achieve short-term and long-term corporate strength and profit growth. Students learn how to manage the interpersonal dynamics of strategy decision making and how to communicate effectively their visions ands strategies to internal and external stakeholders of the corporation. A considerable part of corporate strategy today focuses on managing merger integration. Alliances, internal growth, and global networks, which involves increasing "cooption" and creating various combinations of both multiple business collaborations to expand new markets, and also pursuing simultaneous competitive goals to ensure the survival and growth of the firm.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    9W
    Westchester

       
    W1

       
    W2

       
    W3

       
    W4

       
    W5

       
    W6

    Pre/Corequisite
    Pre-requisite - COR1-GB.2103 ( B01.2103 ) - Strategy I
    Equivalencies
    COR1-GB.2101 ( B01.2101 ) -
    COR1-GB.2102 ( B01.2102 ) - INTEGRATIVE STRATEGY EXER


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    COR1-GB.2303 The Global Economy (3)
    We use the tools of international macroeconomics to explore the economic environment facing firms operating around the globe. Central issues include the role of economic policy and institutions in the performance of firms and nations; economic indicators and forecasting; employment and unemployment; interest rates, inflation, and monetary policy; global trade in goods and capital; foreign exchange rates; and emerging market crises. These issues are considered from the perspectives of both firms and countries.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    SA 1:00 pm - 4:00 pm
    02/14-05/09
    Saturdays

       
    TR 09:00 am - 10:20 am
    02/03-05/07
    MBA1 Students only

       
    TR 10:30 am - 11:50 am
    02/03-05/07
    MBA1 Students only

       
    23
    TR 3:00 pm - 4:20 pm
    02/03-05/07
    MBA1 Students only

       
    W 6:00 pm - 9:00 pm
    02/11-05/06

       
    31
    R 6:00 pm - 9:00 pm
    02/12-05/07

    Equivalencies
    COR1-GB.2113 ( B01.2113 ) -
    COR1-GB.2123 ( B01.2123 ) - Global Business Environment I
    COR1-GB.2125 ( B01.2125 ) - Global Business Environment II
    COR9-GB.2317 ( B09.2317 ) -


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    COR1-GB.2310 Marketing (3)
    This course provides an overall view of marketing in a customer-driven firm, focusing on essential marketing skills needed by successful managers in all business functions. Topics include how individual and organizational consumers make decisions, segmenting markets, estimating the economic value of customers to the firm, positioning the firm's offering, effective marketing research, new product development, pricing strategies, communicating with consumers, estimating advertising's effectiveness, and managing relationships with sales force and distribution partners. The course also studies how firms must coordinate these different elements of the marketing mix to insure that all marketing activities collectively forge a coherent strategy. The importance of combining qualitative and quantitative concepts in effective marketing analysis is also examined. The course uses a combination of lectures, class discussion, and case analysis. Marketing is a core course and assumes no prior knowledge of marketing. However, there are certain concepts from Firms&Markets that students should have mastered, including: price elasticity of demand, price discrimination, marginal cost, marginal revenue, efficient scale for production capacity, diminishing returns, utility functions and utility curves.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    TR 09:00 am - 10:20 am
    02/03-05/07
    MBA1 Students Only

       
    TR 3:00 pm - 4:20 pm
    02/03-05/07
    MBA1 Students Only

       
    T 6:00 pm - 9:00 pm
    02/10-05/05

    Equivalencies
    COR9-GB.2313 ( B09.2313 ) -


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    COR1-GB.2311 Foundations of Finance (3)
    This is a quantitative course introducing the fundamental principles of asset valuation within the framework of modern portfolio theory. The key analytical concepts are present value, option value, risk/diversification and arbitrage. These tools are used to value stocks, bonds, options, and other derivatives, with applications to the structure of financial markets, portfolio selection, and risk management.

         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    TR 1:30 pm - 2:50 pm
    02/03-05/07
    MBA1 Students only

       
    TR 1:30 pm - 2:50 pm
    02/03-05/07
    MBA1 Students Only

       
    30
    W 6:00 pm - 9:00 pm
    02/11-05/06

       
    31
    T 6:00 pm - 9:00 pm
    02/10-05/05
    NON-STERN ONLY

    Equivalencies
    COR9-GB.2316 ( B09.2316 ) -


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    COR1-GB.2314 Operations Management (3)
    This course serves as an introduction to operations, viewed from the perspective of the general manager, rather than from that of the operations specialist. The coverage is very selective; the course concentrates on a small number of themes from the areas of operations management and information technology that have emerged as the central building blocks of world-class operations. It also presents a sample of key tools and techniques that have proven extremely useful. The topics covered are equally relevant to the manufacturing and service sectors.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    00
    SA 09:00 am - 12:00 pm
    02/14-05/09
    Shahmaei,A
    Saturdays

       
    M 1:30 pm - 4:20 pm
    02/02-05/11
    MBA1 Students Only

       
    W 1:30 pm - 4:20 pm
    02/04-05/06
    MBA1 Students Only

       
    W 1:30 pm - 4:20 pm
    02/04-05/06
    Ops in NYC - see syllabi

       
    M 1:30 pm - 4:20 pm
    02/02-05/11
    MBA1 Students Only

       
    30
    M 6:00 pm - 9:00 pm
    02/09-05/11
    Mohebbi,C/Rajan,A

       
    T 6:00 pm - 9:00 pm
    02/10-05/05

       
    R 6:00 pm - 9:00 pm
    02/12-05/07

       

       
    Araman,V/Vulcano,G

    Equivalencies
    COR1-GB.2114 ( B01.2114 ) -
    COR9-GB.2314 ( B09.2314 ) -


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    Economics

    ECON-GB.2105 Energy&the Environment (1.5)
    This course is designed to give students an overview of the economics and politics of the interlinked fields of energy and environment. Drawing on topical readings as well as the instructor's experience, the class will explore the impact of three inter-related forces now driving change: - The geopolitical consequences of petroleum use, especially as China emerges as an energy-consuming giant - The economic costs of volatile energy prices, and the prospects for a scarcity induced oil shock - The environmental implications of growing energy consumption, especially on global warming. Additionally, the course will investigate why change tends to come slowly in these industries, and ask whether the world is at an energy crossroads. The class will look closely at the rapidly evolving landscape of oil and cars, the symbiotic twins that powered the prosperity seen in the 20th century-but which also contribute mightily to the health, environmental and foreign policy problems associated with energy.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    30
    R 6:00 pm - 9:00 pm
    02/12-03/26
    Ahoobim,O

    Specializations
    Economics
    Global Business / Intl Business
    Social Innovation And Impact


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    ECON-GB.2119 Entertainment and Media: Markets and Economics (1.5)
    This course is a survey of economic issues in the entertainment and media industries. It examines some of the special aspects of these businesses that complicate the market processes, such as the special nature of demand (fads, interdependent preferences), scale economies, vertical integration in production, and obstacles to market equilibrium that motivate public policy. Industries examined include the movie business and the staged project nature of production, vertical integration, peculiar contracting mechanisms, and the reasons that nearly all films "lose" money; music and publishing, with an emphasis on intellectual property, both legal and economic issues such as valuation and royalties, and the implications of new digital media; television and radio and the fundamental differences between private and public broadcast markets; major league sports and the implications of simultaneous production and consumption, labor markets, and value creation in sports leagues; art markets and the creation and pursuit of economic rents through space and time; and certainties of the business of gambling.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    30
    M 6:00 pm - 9:00 pm
    04/06-05/11

    Equivalencies
    MKTG-GB.2341 ( B70.2341 ) -
    Specializations
    Economics
    Strategy
    Entertainment, Media&Technology


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    ECON-GB.2190 Global Perspectives on Enterprise Systems (1.5)
    This course compares the emergence and development of four of the world's leading enterprise systems-Great Britain, Germany, Japan, and the United States. It examines political, cultural, and economic similarities and differences of successful wealth-creating societies, paying special attention to impacts of government, entrepreneurship, management, and financial institutions. The objectives of the course are to develop an understanding of different enterprise systems and to hone abilities to think comparatively, both over time and across national contexts.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    SA 09:00 am - 12:00 pm
    02/14-03/28
    Saturdays

       
    9W
    Westchester

       

       
    W2

       
    W3
    White,E

       
    W4

    Specializations
    Economics
    Global Business / Intl Business


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    ECON-GB.2345 The Business of Social and Other Networks (3)
    This course analyzes the economics of social networks, such as Facebook and Twitter as well as other networks, such as the Internet, the telecommunications network, cable TV networks, banking networks, and credit card networks. Starting from an analysis of social networks, we develop a general theory of platform competition, where the platform may be a network such as Facebook but can also be an operating system such as the iOS, Android, or Windows. We start by asking why Facebook, Tweeter and LinkedIn are successful while, for example, MySpace is unsuccessful. We examine how networks are formed from the perspective/incentives of users, the network (platform) operator, and the applications providers that are complementary to the network. We identify key features of networks including: (i) higher value to users from networks of larger size; (ii) very significant inequalities in market share, profits, and (often) prices; (iii) the extent of incentives for interoperability and interconnection between networks; and (iv) importance of key network nodes that are "central" or "influential" in the creation and stability of networks. Using the main lessons from social networks, we discuss two-sided markets, where two sides/parties wish to interact, and their interactions must go through an intermediary/platform/network. Examples: Two sides: advertisers and readers. Intermediary: periodical, Yellow Pages, Internet search engine. Two sides: Internet message sender and receiver. Intermediary: Internet Service Provider(s). Two sides: consumers and merchants. Intermediary: payment network (e.g., Visa). Two sides: gamers and game designers. Intermediary: game-console manufacturer. We observe that sometimes both sides pay (game-console manufacturers charge both gamers and game designers), sometimes there is a zero price to one side (Google doesn't charge consumers but charges advertisers) and sometimes one side is subsidized (credit-card companies charge merchants, but often subsidize consumers with cash and bonus points or miles). We explain why charges vary across the types of examples above, and apply it to the current controversial issue the abolition of "network neutrality," if telephone and cable companies are allowed to charge originators of content on the Internet. We will discuss other network platforms of importance including (i) mobile "smart" phones such as iPhone and Android ones; (ii) audio and video distribution networks; (iii) digital books distribution networks; (iv) the PC operating systems market; and (v) the payments systems networks (credit cards) platforms. We will also discuss in detail the structure of the Internet, the Internet search and advertising markets/platforms and network neutrality.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    W 6:00 pm - 9:00 pm
    02/11-05/06

    Specializations
    Economics
    Strategy
    Law&Business
    Entertainment, Media&Technology


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    ECON-GB.2347 Real World Analysis of Economic Data (3)
    This course is designed for business professionals whose interactions require a working understanding of the state of the economy, particularly those employed in the financial markets. Students will learn how to put the wide array of economic data into a coherent framework to make judgments about business activity and markets. We will cover each of the major data releases -- including GDP, employment and unemployment, consumer spending, inflation and business surveys -- and what makes them important to markets and the outlook. Other topics include economic forecasting, modeling, monetary and fiscal policy, and business cycles. Upon completion of this course, students will have the tools to understand and interpret the data, and be able to dispel some commonly held misconceptions. Special session: Senior investment banking professionals will come in to discuss recent market developments and address questions on careers in finance.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    30
    R 6:00 pm - 9:00 pm
    02/12-05/07
    D'Antonio,P

    Pre/Corequisite
    Pre-requisite - COR1-GB.2303 ( B01.2303 ) - The Global Economy
    Specializations
    Economics


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    ECON-GB.2355 Behavioral Economics: Decisions and Strategies (3)
    Behavioral economics is an emerging sub-field that integrates insights from psychology into economic models of behavior. This MBA elective course is intended to inform managers, analysts, and consultants, of the psychological processes and biases underlying our decision-making, with an emphasis on how to incorporate such insights into business strategies. Successful business strategies depend on a thorough understanding of how consumers and producers make decisions. However, traditional models, which are founded on the assumption of perfect rationality, have serious limitations. Rather than making decisions in the manner predicted by these models, consumers and producers often use myriad rules and processes that result in (sometimes counterintuitive) decisions. For instance, consumers have an exaggerated tendency to select compromise or middle options when making choices, overpay for warranties, buy products they do not use, and do not buy products that they later wish they had. Similarly, producers overpay for acquisitions, persist in investing in losing projects, hire the wrong people, and design products that result in consumer dissatisfaction. The fact many of these decision errors and biases are systematic has powerful business implications because, as this course illustrates, it is possible to address them. This course will provide a broad overview of important results from behavioral economics that clarify how consumers and producers really make decisions, and investigate how these results can be leveraged to design original and more effective business strategies.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    SA 1:00 pm - 4:00 pm
    02/14-05/09
    Saturdays

    Pre/Corequisite
    Pre-requisite - COR1-GB.1303 ( B01.1303 ) - Firms and Markets
    Equivalencies
    MKTG-GB.2335 ( B70.2335 ) - Judgment and Decision Making
    Specializations
    Economics


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    ECON-GB.2358 Global Economic Trends and Policy Challenges (3)
    The main purpose of this class is to study in detail a small set of global economic trends and the policy challenges that they entail. The discussion of every topic will be shaped by the most recent empirical and theoretical research. Every session will start with the illustration of the most recent available data. The analysis that follows will be guided by standard economic methodology, with particular emphasis on the role of individual incentives. The topics: Population Flows. The distribution of population across countries and age classes varies continuously as a result of changes in birth rates and mortality rates, as well as migration. Economic Inequality. Economic inequality measured by the within-country variation in income and wealth has increased remarkably in most developed countries. Education. Excellence in human capital is key in developing and retaining comparative advantage in the production of the most advanced products and services. Social Insurance. In most advanced economies, governments have set up vast social programs, with the intent of insuring their citizens against important risks. Health Care. The costs of health care are rising at a much faster pace than inflation in pretty much all of the industrialized world. Housing. The recent global financial crisis has evidenced the crucial role played by the housing market in shaping aggregate outcomes. Congestion. "Too many" people wishing to use a finite resource - a bridge, for example, or a tunnel - results in rationing. The accelerating urbanization that characterizes most developing countries is responsible for the increasing number of resources that are congested. Depletion of Natural Resources. Over the last two hundred years, economic development has led to an unprecedented use of natural resources, a good part of which are not renewable.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    T 6:00 pm - 9:00 pm
    02/10-05/05

    Pre/Corequisite
    Pre-requisite - COR1-GB.1303 ( B01.1303 ) - Firms and Markets
    Pre-requisite - COR1-GB.2303 ( B01.2303 ) - The Global Economy
    Specializations
    Economics
    Global Business / Intl Business


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    ECON-GB.2360 Sports Economics (3)
    This course applies microeconomic theory and econometric analysis to sport, and it explores some public policy issues that have arisen in the design of sports competitions. In addition, it applies the tools of behavioral finance to sports betting markets. This is a unique opportunity to understand why there has been a recent explosion in economists looking both at the market of sports and using sports data to explain or to test theories about the wider business world. The course is divided into four main parts: The Structure of Sports Leagues, Labor Market Issues, College Sports, and the Market for Sports Betting. By the end of the course, students will be able to comment intelligently on the economic issues of sport which regularly appear in the news media, and they will be able to offer insights into the parallels between betting on the ball game, gambling at the ponies, and purchasing stock in a favorite firm on the NYSE.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    T 1:30 pm - 4:20 pm
    02/03-05/05

    Pre/Corequisite
    Pre-requisite - COR1-GB.1303 ( B01.1303 ) - Firms and Markets
    Pre-requisite - COR1-GB.1305 ( B01.1305 ) - Statistics and Data Analysis
    Specializations
    Economics
    Strategy
    Entertainment, Media&Technology


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    ECON-GB.2392 Development of Financial Institutions and Markets (3)
    This is a study of the historical development of financial institutions and markets. Covers monetary, banking, central banking, and capital market history. Topics include the composition, growth, and fluctuations of money; evolution of banking systems and their regulation; development and rationale of central banking; and major trends and fluctuations in stock, bond, and money markets. Attention is given to international influences and comparisons, as well as to major instances of financial instability.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    W 6:00 pm - 9:00 pm
    02/11-05/06

    Specializations
    Economics
    Banking
    Financial Instruments and Markets
    Global Business / Intl Business


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    ECON-GB.3182 Law&Economics of Municipal Governance (1.5)
    This seminar investigates the role of cities in providing services to constituents and asks how characteristics such as form of governance, form of financing, labor relations, interlocal cooperation and competition, and state/local relationships affect the quantity and quality of service delivery. We will consider the extent to which cities should offer particular services (such as education, policing, alleviation of poverty, and economic development), the various ways of paying for those services that are selected (taxes, fees, debt), and various governance structures for deciding among these alternatives (strong mayor, mayor/city council, city manager). Finally, we will consider the causes and consequences of fiscal distress that may interfere with service provision, and the role of different institutions in avoiding and alleviating local fiscal distress. In making these inquiries, we will often evaluate cities (which are formally known as "municipal corporations") as economic units not unlike publicly held corporations, with "shareholders" (voters), a "board of directors" (mayor and city council), and "product lines" (street cleaning and maintenance, safety, education, recreation, libraries) that it offers to potential "consumers" (residents, employers, and employees). While no formal training in economics is required, we will consider empirical studies and basic economic theories to evaluate different forms of service delivery and governance.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    20
    M 4:00 pm - 5:50 pm
    02/02-05/11
    w/Profs Gilette&Inman

    Specializations
    Economics
    Real Estate


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    ECON-GB.3375 Urban Systems (3)
    The unifying theme of the course is the city as a crucial unit of analysis that fits in between the nation-state and the business, and shares attributes with both. The number of people living in cities is increasing at an extraordinary rate. It took 11,000 years to get 3.5 billion people into cities, but in the next 100 years alone, that number will more than double. By the end of this century, between 7 and 8 billion people will call cities home. This explosion in the world's urban population presents us with a truly historic opportunity. We may never again be so well-positioned to include everyone on earth in the dynamic of rapid progress that until now has been available to relatively few.

    In a macroeconomics course, you implicitly adopt the perspective of the president or prime minister who leads a nation. In a strategy course, you implicitly adopt the perspective of the CEO who leads a business. In this course, you will look at leadership from the perspective of a mayor. Doing so offers a new window into some of the deepest questions in both academic social science and practical leadership:

    - Why is it that individuals achieve more by cooperating in large social groups?
    - Why is it so difficult to sustain both cooperation and change?
    - How do we resolve the tension between the interests of the individual and the group?
    - What mix of hierarchical control and decentralized action leads to effective cooperation?

    Anyone who is part of any social group that wants to accomplish something -- the founder of a small non-profit, an employee in a startup firm, a manager in a large multinational corporation, the leader of a nation -- needs to have workable answers to these questions -- and as we look at these questions through the eyes of a mayor, you will update your answers.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    M 6:00 pm - 9:00 pm
    02/09-05/11

    Pre/Corequisite
    Pre-requisite - COR1-GB.1303 ( B01.1303 ) - Firms and Markets
    Specializations
    Economics
    Real Estate
    Social Innovation And Impact


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    ECON-GB.4325 INFO FRICTNS,NTWRKS&MACRO (3)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    20
    R 1:45 pm - 4:15 pm
    01/29-05/07
    PhD Students only


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    Finance

    FINC-GB.2111 BEHAVRL ECONOMICS&FINANCE (1.5)
    We shall study the main models of behavioral economics and finance. We will discuss the empirical evidence, but we'll emphasize the models - especially the novel, promising approaches, rather than a review of past successes.

    Topics will include: bounded rationality, inattention, imperfect understanding of probabilities, narrow framing, sparse dynamic programming, and more specialized finance models: limits of arbitrage, loss aversion in stock trading, under and over reaction, extrapolation and categorical thinking.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    20
    W 3:00 pm - 5:50 pm
    04/01-05/06
    PhD Students only

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -


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    FINC-GB.2302 Corporate Finance (3)
    This course helps students develop an analytical framework for understanding how organizations make investment and financing decisions. Students also learn the theory and practice of various valuation techniques. There is an emphasis on understanding the theory and its applications to the real world as well as appreciating the limitations of the tools in practical settings. Specific topics include capital budgeting, investment decision rules, discounted cash flow valuation, real options, cost of capital, capital structure, dividend policy, and valuation methods such as WACC and APV.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    00
    SA 09:00 am - 12:00 pm
    02/14-05/09

       
    20
    MW 10:30 am - 11:50 am
    02/02-05/11
    Priority to MBA1s

       
    30
    M 6:00 pm - 9:00 pm
    02/09-05/11

       
    T 6:00 pm - 9:00 pm
    02/10-05/05

       
    32
    R 6:00 pm - 9:00 pm
    02/12-05/07

       
    R 6:00 pm - 9:00 pm
    02/12-05/07
    WESTCHESTER

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Specializations
    Corporate Finance
    Finance


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    FINC-GB.2304 Restructuring Firms and Industries (3)
    This course presents a comprehensive analysis of asset and liability restructuring. Topics include industrial organization economics; mergers and acquisitions; divestitures; corporate recapitalization; bankruptcy and reorganization in and out of court workouts; legal, political, and tax impacts on industries; and multinational competition. Agency theory issues and corporate governance are also considered.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    MW 10:30 am - 11:50 am
    02/02-05/11

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Pre-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
    Equivalencies
    FINC-GB.3196 ( B40.3196 ) - Mergers and Acquisitions
    Specializations
    Corporate Finance
    Finance
    Strategy
    Law&Business


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    FINC-GB.2329 Real Estate Primary Markets (3)
    This course is designed for students who have little or no prior knowledge of real estate. Different aspects of real estate analysis are covered, including finance, taxation, appraisal, investment analysis, development, and property management. A central focus is on the risk and return elements in commercial real estate financing and on how to modify the principles of corporate finance and investment theory to fit the specialized needs of real estate analysis. Topics include liquidity problems, buyer or seller informational asymmetries, and interrelatedness of financing and investment decisions. The growing role of international considerations, the importance of securitized instruments, and the changing roles of brokers are considered.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    M 6:00 pm - 9:00 pm
    02/09-05/11
    Stolpestad,J

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Co-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
    Equivalencies
    FINC-GB.2129 ( B40.2129 ) - Principles of Real Estate Finance
    Specializations
    Corporate Finance
    Finance
    Real Estate


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    FINC-GB.2333 Financial Theory III (3)
    This is the third course in the theory of financial decision making. The first half of this course deals with issues in corporate finance. Topics include agency theory, signaling and asymmetric information models, taxes, dividends, and capital structure. The second half of the course focuses on the pricing of options, futures, and other derivative securities instruments.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    20
    M 3:00 pm - 5:50 pm
    02/02-05/11
    PhD Only

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Specializations
    Finance


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    FINC-GB.2334 Investment Banking (3)
    This course presents a broad overview of the role of investment banking in modern societies. What functions are performed? How are these tasks carried out in competitive and noncompetitive environments? Topics covered include concepts such as origination, syndication, distribution of security issues; pricing of new issues and the management of issues in the after markets; and the role of investment bankers in restructuring industry, financing governments, and facilitating saving and investment. Ethical issues investment bankers must face are considered.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    SA 1:00 pm - 4:00 pm
    02/14-05/09
    Saturdays

       
    20
    TR 10:30 am - 11:50 am
    02/03-05/07

       
    30
    W 6:00 pm - 9:00 pm
    02/11-05/06

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Co-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
    Specializations
    Banking
    Corporate Finance
    Finance
    Financial Instruments and Markets


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    FINC-GB.2337 Financial Theory IV (3)
    This is the fourth course in the theory of financial decision making. The first half of this course deals with asset pricing and dynamic portfolio choice in a continuous-time framework. The second half of the course focuses on empirical financial economics with a special emphasis on the empirical implications of the Efficient Markets Hypothesis and asset pricing and applications to issues in investment performance measurement and corporate finance.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    20
    T 2:00 pm - 4:50 pm
    02/03-05/05
    PhD only, Days/Times Tent

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Specializations
    Finance


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    FINC-GB.2339 Real Estate Capital Markets (3)
    This course covers debt and equity secondary markets linked to real estate. On the debt side, we cover the securitization of residential and commercial mortgages, and various types of fixed income instruments such as pass-through securities, CMOs, IOs, POs, CDOs etc. We study the basics of modeling prepayment and default risk on these instruments. We also discuss causes and consequences of the 2008 and ongoing financial crisis, and implications of the crisis for the mortgage finance system. On the equity side, we study the legal foundations, financial analysis and structuring of Real Estate Investment Trusts (REITs), which are the primary traded equity structure used for real estate. The course will be a mix of formal lectures, in-class exercises and guest lectures from Wall Street professionals.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    R 6:00 pm - 9:00 pm
    02/12-05/07

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Specializations
    Corporate Finance
    Finance
    Financial Instruments and Markets
    Real Estate


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    FINC-GB.2341 Real Estate Investment Strategy (3)
    This is a course designed to expose students to a wide range of investment philosophies in the special context of real estate investing. Each week, leading professionals or academics speak on a particular approach to real estate investing, how it is put into practice, and the extent to which it is successful.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    T 6:00 pm - 9:00 pm
    02/10-05/05

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Specializations
    Financial Instruments and Markets
    Real Estate


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    FINC-GB.2349 Trading in Cash and Derivative Securities (3)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    TR 10:30 am - 11:50 am
    02/03-05/07

       
    30
    T 6:00 pm - 9:00 pm
    02/10-05/05

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Specializations
    Finance
    Financial Instruments and Markets
    Quantitative Finance


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    FINC-GB.3105 Volatility (1.5)
    The most fascinating aspect of financial market prices is their volatility. Students will learn how to measure and forecast financial volatility. They will become proficient with ARCH/GARCH models, exponential smoothing and historical volatilities. These tools will be used to measure risk and analyze alternative approaches to calculating Value at Risk. Implied volatilities from options will be introduced and compared statistically and economically. Then the course will turn to the multiasset problem and discuss traditional and new approaches to measuring and forecasting correlations. These tools will be applied to the problem of dynamic portfolio selection and risk control.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    T 6:00 pm - 9:00 pm
    03/31-05/05

       

    Pre/Corequisite
    Pre-requisite - COR1-GB.1305 ( B01.1305 ) - Statistics and Data Analysis
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Specializations
    Finance
    Financial Instruments and Markets
    Quantitative Finance


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    FINC-GB.3122 Investment Strategies (1.5)
    This course is a subjective approach to security analysis. Topics include industry selection, market timing, and interpretation of market history and cycles. Illustrations range from applications of the Dow theory to interest rate analysis to contrary opinion theories. The goal is to blend current market, political, and economic factors in with standard firm financial data to make better investment decisions.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    30
    T 6:00 pm - 9:00 pm
    03/31-05/05

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Specializations
    Banking
    Finance
    Finance
    Financial Instruments and Markets


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    FINC-GB.3128 Business Development in Media and Entertainment (1.5)
    The course is intended to provide you with an understanding of the business development in the media and entertainment industries. The course explores the intersection of strategy, corporate finance, sales/marketing and executive/board governance in media enterprises. Specifically, we will examine how media businesses develop new market and product strategy, how they evaluate the market potential for new business opportunities, finance them and measure results. The course is intended to provide a practical sense of the fundamental skills required of professionals in media and entertainment business development. Students will be expected to be reasonably facile with straightforward applications of basic financial concepts like Discounted Cash Flow, ROIC, Comparable valuation analysis, income statement forecasting, etc. The course will include several guest speakers who will share their experiences in conceiving, developing, acquiring, financing and executing business development projects in various media markets. Session will involve a mixture of lectures, guest speakers and case analysis. Students will be expected to participate actively in class discussions.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    R 6:00 pm - 9:00 pm
    04/02-05/07
    Fargis,J

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Co-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
    Specializations
    Corporate Finance
    Finance
    Entertainment, Media&Technology


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    FINC-GB.3129 Behaviorial and Experimental Finance (1.5)
    Finance theory has long relied on a descriptively sparse model of behavior based on the premise that investors and managers are rational. Another critical assumption is that misjudgments by investors and managers are penalized swiftly in competitive markets. In recent years, both assumptions have been questioned as the standard model fails to account for various aspects of actual markets.
    Behavioral finance, which allows that investors and managers are not always rational and may make systematic errors of judgment that affect market prices, has emerged as a credible alternative to the standard model. This course provides an exposition of the insights and implications of behavioral finance theory, showing how it can explain otherwise puzzling features of asset prices and corporate finance. Notwithstanding the inroads of the new theory, the standard model retains strong support amongst many academics&practitioners who make criticisms of behavioral finance that deserve serious consideration. An important challenge that we will address in this course is identifying the respective domains of each perspective and whether there are tradable opportunities.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    30
    T 6:00 pm - 9:00 pm
    03/31-05/05

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Equivalencies
    FINC-GB.3329 ( B40.3329 ) - Behavioral Finance
    Specializations
    Corporate Finance
    Finance
    Financial Instruments and Markets


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    FINC-GB.3145 Investment Banking and Private Equity in Media and Entertainment Finance (1.5)
    This course focuses on the role of investment banking and private equity in impacting the evolving media and entertainment industry. The course will analyze the fundamental tools of investment banking and private equity, including company and sector valuation techniques, leveraged buyout, and merger and acquisition analysis, with a specific focus on how these tools are applied to the media and entertainment industry. Based upon an understanding of these fundamental tools, the course will examine the major sectors of media and entertainment, including radio and TV broadcasting, outdoor advertising, publishing, cable distribution and cable networks, internet, and general entertainment.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    W 6:00 pm - 9:00 pm
    04/01-05/06
    Finkel,S/Grovit,P

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Co-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
    Specializations
    Banking
    Corporate Finance
    Finance
    Entertainment, Media&Technology


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    FINC-GB.3148 Social Venture Capital (1.5)
    This course explores a spectrum of financial tools used to create social value, as well as financial value. Traditional financial instruments are ultimately judged by their bottom line: the financial returns they produce. This course examines financial instruments designed to produce not only financial returns, but also social returns; these instruments are commonly known as "double bottom line" investments. Such financial instruments exist on a spectrum from grants-where no financial return is contemplated-to market or near-market rate investments that have positive social impact. In between are program-related investments, community development venture
    capital investments, and socially motivated loans. Special purpose financial institutions called community development financial institutions have emerged that use a range of investments to achieve social goals; the course will examine the structures and social missions of these institutions. It will also look at the role of various actors, such as foundations and government, in fostering such activity. In addition, the course will consider the challenges of measuring and quantifying social returns produced by double bottom line investments.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    30
    M 6:00 pm - 9:00 pm
    04/06-05/11

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Co-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
    Equivalencies
    FINC-GB.3348 ( B40.3348 ) - Investing for Environmental and Social Impact
    Specializations
    Entrepreneurship&Innovation
    Corporate Finance
    Finance
    Social Innovation And Impact


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    FINC-GB.3149 Structure and Dynamics of Financial Markets (1.5)
    The course seeks to make students conversant with the mechanics of how financial securities are actually traded. A representative situation for analysis, for example, would be the interactions of traders at the New York Stock Exchange. The course will draw on topics from:
    - economic principles motivating and governing trade
    - operations of one-shot (auction) and continuous markets
    - legal and regulatory aspects of trading
    - analysis of market data
    - optimal trading strategies
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    30
    M 6:00 pm - 9:00 pm
    04/06-05/11

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Specializations
    Finance
    Financial Instruments and Markets
    Quantitative Finance
    Financial Systems&Analytics


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    FINC-GB.3161 Cases in Corporate Finance (1.5)
    This course applies concepts and techniques of financial economics to actual situations in the world of corporate finance. This course covers financing decisions, investment decisions, M&A, and financial restructuring. Some of this is explored in international settings. For each class meeting, discussion questions are assigned concerning a case study. These questions and the material in the case are considered for most of the class period.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Pre-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
    Specializations
    Corporate Finance
    Finance


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    FINC-GB.3165 Topics in Private Equity Finance (1.5)
    This course examines the private equity marketplace. Private equity has become a major source of capital for both new ventures and established firms. The focus of the course changes from semester to semester. Possible topics include capital needs and the role of private equity; venture capital and leveraged buyout financing; the roles of investor groups such as limited partners, sponsors, portfolio company managers, and institutions; and valuation and risk issues for private finance.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    R 6:00 pm - 9:00 pm
    04/02-05/07
    No 4/9 class, 4/26 makeup

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Co-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
    Equivalencies
    FINC-GB.3365 ( B40.3365 ) - Private Equity Finance
    Specializations
    Corporate Finance
    Finance
    Financial Instruments and Markets


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    FINC-GB.3173 Venture Capital Financing (1.5)
    This course provides institutional background and details necessary to deal with the venture capital and new issues markets. Examines basic valuation issues, appropriate capital structure, the value of liquidity, and the value of control. Also considers the intangible aspects of entrepreneurship and venture capital forms of financing.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    SA 09:00 am - 12:00 pm
    04/04-05/09
    Saturdays

       
    30
    T 6:00 pm - 9:00 pm
    02/10-03/24

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Co-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
    Equivalencies
    FINC-GB.3373 ( B40.3373 ) - New Venture Financing
    FINC-GB.3361 ( B40.3361 ) - Entrepreneurial Finance
    Specializations
    Entrepreneurship&Innovation
    Corporate Finance
    Finance


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    FINC-GB.3176 Topics in Investments (1.5)
    Topics vary from semester to semester; check registration information and department bulletin boards for current offerings. Topics cover professional issues in the design and use of financial instruments or in developing financial markets. Students may only elect this course once in their degree program.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    30
    W 6:00 pm - 9:00 pm
    04/01-05/06
    Investing Distrsd Securit

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Specializations
    Corporate Finance
    Finance
    Financial Instruments and Markets


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    FINC-GB.3181 Applications of Portfolio Analysis (1.5)
    Advanced professional strategies for managing portfolios and evaluating financial instruments are examined. Topics range from arbitrage trading strategies to contrarian investing to issues in public pension fund management. Taught by leading Wall Street professionals and senior faculty members.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    M 6:00 pm - 9:00 pm
    02/09-03/30

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Specializations
    Finance
    Financial Instruments and Markets


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    FINC-GB.3196 Mergers and Acquisitions (1.5)
    This course examines selected topics in mergers and acquisitions from the viewpoint of finance. Basic theory and empirical findings form the base for discussing such issues as merger strategy; defensive measures in merger; the valuation of firms as a whole under differing management strategies; and the impact of financing considerations on various stakeholders.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    T 6:00 pm - 9:00 pm
    03/31-05/05

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Co-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
    Equivalencies
    FINC-GB.2304 ( B40.2304 ) - Restructuring Firms and Industries
    Specializations
    Banking
    Corporate Finance
    Finance
    Law&Business


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    FINC-GB.3198 Bankruptcy and Reorganization (1.5)
    The practical and theoretical implications of bankruptcy and distressed restructuring are examined in this course. Focus is primarily on corporate form organizations ranging from banks to retail firms to manufacturers. Topics include valuation effects of bankruptcy; workout strategies; the bankruptcy-reorganization process from the viewpoint of different participants; and the implications of bankruptcy for banks, workers, and state and national industrial policy.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    TR 10:30 am - 11:50 am
    02/03-03/24

       
    30
    R 6:00 pm - 9:00 pm
    02/12-03/26

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Co-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
    Equivalencies
    FINC-GB.3398 ( B40.3398 ) - Advanced Corporate Bankruptcy and Reorganization
    Specializations
    Banking
    Corporate Finance
    Finance
    Financial Instruments and Markets
    Law&Business
    Banking
    Corporate Finance
    Finance
    Financial Instruments and Markets
    Law&Business


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    FINC-GB.3199 Case Studies in Bankruptcy&Reorganization (1.5)
    The course will provide an overview of the bankruptcy and reorganization process as it currently exists for large companies in the United States. The purposes of the course are: (1) to examine the bankruptcy process from the perspectives of: (a) securities analysis - when are a bankrupt company's securities a good or bad investment; (b) capital structure choices - company management and creditor actions to select a post-bankruptcy capital structure; (c) uses and abuses of the bankruptcy process from the perspectives of management and creditors; (d) prepackaged bankruptcies and out-of-court restructurings; (e) contests for corporate control within the bankruptcy process; and (f) public policy implications of the current bankruptcy process; (2) to develop the student's ability to understand complicated financial deals and financial statements; (3) to develop the student's ability to think on his or her feet; and (4) to develop the student's financial writing skills.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    30
    R 6:00 pm - 9:00 pm
    04/02-05/07

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Co-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
    Specializations
    Banking
    Corporate Finance
    Finance
    Financial Instruments and Markets
    Law&Business


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    FINC-GB.3305 Credit Risk (3)
    The objective of the course is to provide an introduction as well as an in-depth understanding of issues in credit risk, its modelling and analysis and credit related
    instruments such as default-prone debt and credit derivatives. The objective is to provide a balance between developing, on one hand, a sound conceptual framework
    and, on the other, market understanding and insight. We regard both as essential to the informed practitioner.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Specializations
    Finance
    Financial Instruments and Markets
    Quantitative Finance


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    FINC-GB.3320 Managing Investment Funds (3)
    Managing Investment Funds is a capstone course that requires students to draw on their knowledge of finance as well as macroeconomics, accounting, competitive analysis, strategy, marketing and other fields to manage a million endowment fund held by New York University. In addition to honing their analytical skills, by organizing all activities related to institutional asset management, students gain experience in financial writing and oral presentations, advancing financial decisions in a group setting, and handling all of the governance and fiduciary responsibilities of a university endowment fund. The central mission of this course is for students to learn through having practical, hands-on investment management experience. Because of the time requirements in formulating an investment strategy, screening and reviewing prospective stocks, updating the status and performance of existing positions, and all of the ancillary duties connected with the operation of a real, live portfolio, the experiential or hands-on component consumes the bulk of class time. However, a related mission is for students to acquire knowledge about institutional funds management and current industry practices and trends. This more traditional learning experience comes through readings and presentations from industry professionals. The endowment funds under management operate as the Michael Price Student Investment Fund (MPSIF). The Fund began in early 2000 thanks to a generous gift from Michael F. Price. During its short life, MPSIF has been a very popular course that helps Stern students to differentiate themselves by providing valuable experience for careers in asset management and related fields. For more detailed information about MPSIF, see the website at http://pages.stern.nyu.edu/~mpsif, and in particular The MPSIF Guidebook that is available at the site.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    20
    TR 12:00 pm - 1:20 pm
    02/03-05/07
    Aply:stern.nyu.edu/~mpsif

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Specializations
    Financial Instruments and Markets


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    FINC-GB.3321 Hedge Fund Strategies (3)
    The class describes some of the main strategies used by hedge funds and proprietary traders and provides a methodology to analyze them. In class and through exercises, the strategies are illustrated using real data and students learn to use back testing to evaluate a strategy. The class also covers institutional issues related to short selling, liquidity, margin requirements, risk management, and performance measurement. The strategies returns are adjusted for illiquidity and their risks are evaluated, including the risk forced liquidation due to margin constraints.

         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    M 6:00 pm - 9:00 pm
    02/09-05/11

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Equivalencies
    FINC-GB.3121 ( B40.3121 ) - Topics in Hedge Fund Strategies
    Specializations
    Finance
    Financial Instruments and Markets
    Quantitative Finance


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    FINC-GB.3331 Valuation (3)
    Covers the valuation of equity securities and investment strategies utilizing them. Topics include the mathematics of equity valuation, history of stock returns, varieties of equity instruments, and the many varieties of common stock risk. Reviews professional portfolio strategies and forecasting techniques; the evaluation of mutual funds and pension funds; the role of equity options and futures in stock portfolio strategies; the role of technical analysis; and ethical issues in developing and using information that impacts stock prices.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    20
    MW 1:30 pm - 2:50 pm
    02/02-05/11
    Not open to MB1s

       
    30
    W 6:00 pm - 9:00 pm
    02/11-05/06

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Co-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
    Specializations
    Corporate Finance
    Finance
    Financial Instruments and Markets
    Corporate Finance
    Finance
    Financial Instruments and Markets


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    FINC-GB.3333 Debt Instruments and Markets (3)
    Covers the valuation of fixed income securities and investment strategies utilizing them. Topics include the mathematics of bond valuation, immunization, history of interest rate structures, varieties of debt instruments, default, and country risk considerations. The role of financial futures and options on bond portfolio strategies is analyzed, as well as more traditional approaches to debt portfolio strategies.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    00
    SA 09:00 am - 12:00 pm
    02/14-05/09
    Saturdays

       
    30
    R 6:00 pm - 9:00 pm
    02/12-05/07

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Specializations
    Finance
    Financial Instruments and Markets
    Quantitative Finance


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    FINC-GB.3335 Futures and Options (3)
    Covers derivative securities and markets. The primary focus is on financial futures and options, but there is also reference to the extensive markets in commodity market instruments. Topics include market institutions and trading practices; valuation models; hedging and risk management techniques; and the application of contingent claims analysis to contracts with option-type characteristics. The material is inherently more quantitative than in some other courses.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    30
    M 6:00 pm - 9:00 pm
    02/09-05/11

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Specializations
    Finance
    Financial Instruments and Markets
    Quantitative Finance
    Finance
    Financial Instruments and Markets
    Quantitative Finance


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    FINC-GB.3345 Law and Business of Corporate Transactions (3)
    This class will focus on the legal and financial aspects of M and A (both hostile and friendly transactions involving strategic and financial players) and distressed restructuring. It is intended to integrate diverse aspects of the academic training of law and business students in a transactionally-focused, practically-oriented class.

    The course will consist of lectures by the co-instructors, presentations by guest speakers, and team presentations by the students. The lectures will provide a foundation with respect to the legal and financial aspects of M and A and bankruptcy. The guest presentations will focus on the role played by bankers, lawyers, and other professionals in the M and A and restructuring process. The student presentations, which will be done by teams consisting of a mix of law and business students, will analyze current M and A and restructuring transactions using the tools and techniques discussed earlier in the course. Each student will also be required to write a 12-15 page term paper on a topic approved by the instructors.

    Evaluation will be based upon the team presentations and each student's term paper, class participation, and other overall contribution to the class.

    This course meets on the Stern Langone calendar, which has a later deadline to add of October 3d. For Law students who wish to add this course past the Law School add deadline, consideration will only be given to students who are on the ABRA waitlist at the close of ABRA add/drop and attend the first class.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    M 6:00 pm - 9:00 pm
    02/09-05/11
    Meets@Law, VH Rm 216

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Co-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
    Specializations
    Banking
    Corporate Finance
    Finance
    Law&Business


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    FINC-GB.3357 Global Wealth Management and Private Banking (3)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    R 6:00 pm - 9:00 pm
    02/12-05/07

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Equivalencies
    FINC-GB.3120 ( B40.3120 ) - Private Banking and Wealth Management
    Specializations
    Banking
    Finance
    Financial Instruments and Markets
    Global Business / Intl Business


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    FINC-GB.3361 Entrepreneurial Finance (3)
    This course identifies and follows the wealth creation cycle that begins with company start-ups, passes through successive stages of various kinds of private equity financing, and ends with the harvesting of the created wealth through a sale or merger or initial public offering. Emphasis is placed on how entrepreneurial firms adapt financing and financial contracts to the information asymmetry problems, the high degree of uncertainty, and the conflicts of interest associated with start-ups.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    SU 09:00 am - 4:00 pm
    02/15-03/29
    Sundays

       
    TR 1:30 pm - 2:50 pm
    02/03-05/07

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Co-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
    Equivalencies
    FINC-GB.3173 ( B40.3173 ) - Venture Capital Financing
    FINC-GB.3373 ( B40.3373 ) - New Venture Financing
    Specializations
    Entrepreneurship&Innovation
    Corporate Finance
    Finance


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    FINC-GB.3365 Private Equity Finance (3)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    TR 3:00 pm - 4:20 pm
    02/03-05/07

       
    W 6:00 pm - 9:00 pm
    02/11-05/06

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Pre-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
    Equivalencies
    FINC-GB.3165 ( B40.3165 ) - Topics in Private Equity Finance
    Specializations
    Corporate Finance
    Finance


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    FINC-GB.3373 New Venture Financing (3)
    This course focuses on financing entrepreneurial companies, especially start-up and early-stage ventures. Its overall aim is to understand how entrepreneurs and their financial backers can spot and create value. This involves learning about the following topics that trace out the "venture capital cycle": opportunity recognition (how to tell a great opportunity from a mere "good idea"); valuation and evaluation (placing a value on the opportunity for funding purposes); negotiating funding; structuring the financing contract (so as to avoid conflict before it arises and optimize performance incentives); managing the investment (helping the entrepreneur in nonfinancial matters and safeguarding the investment); and exit (taking the investee company public in an IPO, selling it to management or a trade buyer, or closing it down). If we want to understand how venture capitalists (VCs) create value in this "cycle" and how they interact with entrepreneurs, we also need to understand the VCs' own incentives and constraints. These are linked to the fund-raising cycle and the structure of a fund. VCs are continually raising new funds and the terms on which they do so influences their behavior. For an entrepreneur, it is critical to understand how. This implies that we will explore new venture financing from a number of different perspectives: the entrepreneur's; the venture capitalist's; that of the investors backing the VC (such as pension funds and college endowments); and stock-market investors at the IPO. This course is not open to students taking, or having taken, Entrepreneurial Finance (B40.3361). While the two courses cover similar ground in some lectures, New Venture Financing focuses more heavily on start-ups and the workings of the venture capital industry.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    W 6:00 pm - 9:00 pm
    02/11-05/06

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Co-requisite - FINC-GB.2302 ( B40.2302 ) - Corporate Finance
    Equivalencies
    FINC-GB.3173 ( B40.3173 ) - Venture Capital Financing
    FINC-GB.3361 ( B40.3361 ) - Entrepreneurial Finance
    Specializations
    Entrepreneurship&Innovation
    Corporate Finance
    Finance
    Financial Instruments and Markets
    Entrepreneurship&Innovation
    Corporate Finance
    Finance
    Financial Instruments and Markets


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    FINC-GB.3387 Global Banking and Capital Markets (3)
    This course is an analysis of the competitive performance and strategic positioning of financial institutions in multinational capital markets. Market segmentation theories are applied to markets for syndicated lending, trade finance, and project financing. Considers international aspects of raising capital in multinational, multiregulatory settings. Examples may include mergers and acquisitions, joint venture capital projects, and government or private partnership projects.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    T 6:00 pm - 9:00 pm
    02/10-05/05

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    Specializations
    Banking
    Finance
    Global Business / Intl Business


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    FINC-GB.4301 CORPORATE RESTRUC&REORGAN (3)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    20
    MW 1:30 pm - 2:50 pm
    02/02-05/11
    PhD Students only

    Pre/Corequisite
    Pre-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    OR COR1-GB.2302 - FOUNDATIONS IN CORP FINAN
    OR LAW-LW.11461 -
    For more courses that count toward Finance click here.


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    Global Trip

    DBIN-GB.3110 DBi Costa Rica: Sustainable Business in Latin America (1.5)
    The "Doing Business in..." (DBi) Program provides students with the opportunity to gain international experience in a rapidly changing global economy. DBi courses are offered in either a one (1.5 credits) or two-week (3 credits) intensive format during traditional break periods. Credits earned may be applied to the Global Business specialization. In addition to Stern tuition, a DBi Program Fee is required and covers the costs of housing, excursions and some meals (detailed in the individual course syllabi). For more details about specific courses, including program fee breakdowns and class times, visit the individual course schedules and syllabi posted at: http://www.stern.nyu.edu/AcademicAffairs/International/DBI/CoursesandSyllabi/index.htm
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    0A
    03/15-03/21
    DBi,I
    Pre-Departure: Feb 24

    Pre/Corequisite
    Co-requisite - COR1-GB.1302 ( B01.1302 ) - Leadership in Organizations
    Co-requisite - COR1-GB.1303 ( B01.1303 ) - Firms and Markets
    Co-requisite - COR1-GB.1305 ( B01.1305 ) - Statistics and Data Analysis
    Co-requisite - COR1-GB.1306 ( B01.1306 ) -
    Co-requisite - COR1-GB.2103 ( B01.2103 ) - Strategy I
    Co-requisite - COR1-GB.2104 ( B01.2104 ) - Strategy II
    Co-requisite - COR1-GB.2303 ( B01.2303 ) - The Global Economy
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Co-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    Co-requisite - COR1-GB.2314 ( B01.2314 ) - Operations Management
    Specializations
    Global Business / Intl Business
    Social Innovation And Impact


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    DBIN-GB.3111 DBi Italy (Luxury Retail&Branding) (1.5)
    The "Doing Business in..." (DBi) Program provides students with the opportunity to gain international experience in a rapidly changing global economy. DBi courses are offered in either a one (1.5 credits) or two-week (3 credits) intensive format during traditional break periods. Credits earned may be applied to the Global Business specialization. In addition to Stern tuition, a DBi Program Fee is required and covers the costs of housing, excursions and some meals (detailed in the individual course syllabi). For more details about specific courses, including program fee breakdowns and class times, visit the individual course schedules and syllabi posted at: http://www.stern.nyu.edu/AcademicAffairs/International/DBI/CoursesandSyllabi/index.htm
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    0A
    03/15-03/20
    DBi,I
    Pre-Departure: Feb 23

    Pre/Corequisite
    Co-requisite - COR1-GB.1302 ( B01.1302 ) - Leadership in Organizations
    Co-requisite - COR1-GB.1303 ( B01.1303 ) - Firms and Markets
    Co-requisite - COR1-GB.1305 ( B01.1305 ) - Statistics and Data Analysis
    Co-requisite - COR1-GB.1306 ( B01.1306 ) -
    Co-requisite - COR1-GB.2103 ( B01.2103 ) - Strategy I
    Co-requisite - COR1-GB.2104 ( B01.2104 ) - Strategy II
    Co-requisite - COR1-GB.2303 ( B01.2303 ) - The Global Economy
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Co-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    Co-requisite - COR1-GB.2314 ( B01.2314 ) - Operations Management
    Specializations
    Global Business / Intl Business
    Luxury Marketing


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    DBIN-GB.3116 DBi Poland / Central and Eastern Europe (1.5)
    The "Doing Business in..." (DBi) Program provides students with the opportunity to gain international experience in a rapidly changing global economy. DBi courses are offered in either a one (1.5 credits) or two-week (3 credits) intensive format during traditional break periods. Credits earned may be applied to the Global Business specialization. In addition to Stern tuition, a DBi Program Fee is required and covers the costs of housing, excursions and some meals (detailed in the individual course syllabi). For more details about specific courses, including program fee breakdowns and class times, visit the individual course schedules and syllabi posted at: http://www.stern.nyu.edu/AcademicAffairs/International/DBI/CoursesandSyllabi/index.htm
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    0A
    05/24-05/30
    DBi,I
    Pre-Departure: Apr 29

    Pre/Corequisite
    Co-requisite - COR1-GB.1302 ( B01.1302 ) - Leadership in Organizations
    Co-requisite - COR1-GB.1303 ( B01.1303 ) - Firms and Markets
    Co-requisite - COR1-GB.1305 ( B01.1305 ) - Statistics and Data Analysis
    Co-requisite - COR1-GB.1306 ( B01.1306 ) -
    Co-requisite - COR1-GB.2103 ( B01.2103 ) - Strategy I
    Co-requisite - COR1-GB.2104 ( B01.2104 ) - Strategy II
    Co-requisite - COR1-GB.2303 ( B01.2303 ) - The Global Economy
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Co-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    Co-requisite - COR1-GB.2314 ( B01.2314 ) - Operations Management
    Specializations
    Global Business / Intl Business


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    DBIN-GB.3119 DBi Colombia&Latin America (1.5)
    The "Doing Business in..." (DBi) Program provides students with the opportunity to gain international experience in a rapidly changing global economy. DBi courses are offered in either a one (1.5 credits) or two-week (3 credits) intensive format during traditional break periods. Credits earned may be applied to the Global Business specialization. In addition to Stern tuition, a DBi Program Fee is required and covers the costs of housing, excursions and some meals (detailed in the individual course syllabi). For more details about specific courses, including program fee breakdowns and class times, visit the individual course schedules and syllabi posted at: http://www.stern.nyu.edu/AcademicAffairs/International/DBI/CoursesandSyllabi/index.htm
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    0A
    05/24-05/30
    DBi,I
    Pre-Departure: Apr 29

    Pre/Corequisite
    Co-requisite - COR1-GB.1302 ( B01.1302 ) - Leadership in Organizations
    Co-requisite - COR1-GB.1303 ( B01.1303 ) - Firms and Markets
    Co-requisite - COR1-GB.1305 ( B01.1305 ) - Statistics and Data Analysis
    Co-requisite - COR1-GB.1306 ( B01.1306 ) -
    Co-requisite - COR1-GB.2103 ( B01.2103 ) - Strategy I
    Co-requisite - COR1-GB.2104 ( B01.2104 ) - Strategy II
    Co-requisite - COR1-GB.2303 ( B01.2303 ) - The Global Economy
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Co-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    Co-requisite - COR1-GB.2314 ( B01.2314 ) - Operations Management
    Specializations
    Global Business / Intl Business


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    DBIN-GB.3303 DBi Argentina (3)
    The "Doing Business in..." (DBi) Program provides students with the opportunity to gain international experience in a rapidly changing global economy. DBi courses are offered in either a one (1.5 credits) or two-week (3 credits) intensive format during traditional break periods. Credits earned may be applied to the Global Business specialization. In addition to Stern tuition, a DBi Program Fee is required and covers the costs of housing, excursions and some meals (detailed in the individual course syllabi). For more details about specific courses, including program fee breakdowns and class times, visit the individual course schedules and syllabi posted at: http://www.stern.nyu.edu/AcademicAffairs/International/DBI/CoursesandSyllabi/index.htm
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    0A
    05/26-06/06
    DBi,I
    Pre-Departure: Apr 27

    Pre/Corequisite
    Co-requisite - COR1-GB.1302 ( B01.1302 ) - Leadership in Organizations
    Co-requisite - COR1-GB.1303 ( B01.1303 ) - Firms and Markets
    Co-requisite - COR1-GB.1305 ( B01.1305 ) - Statistics and Data Analysis
    Co-requisite - COR1-GB.1306 ( B01.1306 ) -
    Co-requisite - COR1-GB.2103 ( B01.2103 ) - Strategy I
    Co-requisite - COR1-GB.2104 ( B01.2104 ) - Strategy II
    Co-requisite - COR1-GB.2303 ( B01.2303 ) - The Global Economy
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Co-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    Co-requisite - COR1-GB.2314 ( B01.2314 ) - Operations Management
    Specializations
    Global Business / Intl Business


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    DBIN-GB.3305 DBi China (Beijing) (3)
    The "Doing Business in..." (DBi) Program provides students with the opportunity to gain international experience in a rapidly changing global economy. DBi courses are offered in either a one (1.5 credits) or two-week (3 credits) intensive format during traditional break periods. Credits earned may be applied to the Global Business specialization. In addition to Stern tuition, a DBi Program Fee is required and covers the costs of housing, excursions and some meals (detailed in the individual course syllabi). For more details about specific courses, including program fee breakdowns and class times, visit the individual course schedules and syllabi posted at: http://www.stern.nyu.edu/AcademicAffairs/International/DBI/CoursesandSyllabi/index.htm
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    0A
    05/24-06/06
    DBi,I
    Pre-Departure: Apr 28

    Pre/Corequisite
    Co-requisite - COR1-GB.1302 ( B01.1302 ) - Leadership in Organizations
    Co-requisite - COR1-GB.1303 ( B01.1303 ) - Firms and Markets
    Co-requisite - COR1-GB.1305 ( B01.1305 ) - Statistics and Data Analysis
    Co-requisite - COR1-GB.1306 ( B01.1306 ) -
    Co-requisite - COR1-GB.2103 ( B01.2103 ) - Strategy I
    Co-requisite - COR1-GB.2104 ( B01.2104 ) - Strategy II
    Co-requisite - COR1-GB.2303 ( B01.2303 ) - The Global Economy
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Co-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    Co-requisite - COR1-GB.2314 ( B01.2314 ) - Operations Management
    Specializations
    Global Business / Intl Business


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    DBIN-GB.3312 DBi Istanbul: the Economic, Political and Cultural Crossroads of the World (3)
    The "Doing Business in..." (DBi) Program provides students with the opportunity to gain international experience in a rapidly changing global economy. DBi courses are offered in either a one (1.5 credits) or two-week (3 credits) intensive format during traditional break periods. Credits earned may be applied to the Global Business specialization. In addition to Stern tuition, a DBi Program Fee is required and covers the costs of housing, excursions and some meals (detailed in the individual course syllabi). For more details about specific courses, including program fee breakdowns and class times, visit the individual course schedules and syllabi posted at: http://www.stern.nyu.edu/AcademicAffairs/International/DBI/CoursesandSyllabi/index.htm
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    0A
    06/02-06/12
    DBi,I
    Pre-Departure: Apr 30

    Pre/Corequisite
    Co-requisite - COR1-GB.1302 ( B01.1302 ) - Leadership in Organizations
    Co-requisite - COR1-GB.1303 ( B01.1303 ) - Firms and Markets
    Co-requisite - COR1-GB.1305 ( B01.1305 ) - Statistics and Data Analysis
    Co-requisite - COR1-GB.1306 ( B01.1306 ) -
    Co-requisite - COR1-GB.2103 ( B01.2103 ) - Strategy I
    Co-requisite - COR1-GB.2104 ( B01.2104 ) - Strategy II
    Co-requisite - COR1-GB.2303 ( B01.2303 ) - The Global Economy
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Co-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    Co-requisite - COR1-GB.2314 ( B01.2314 ) - Operations Management
    Specializations
    Global Business / Intl Business


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    Information Systems

    INFO-GB.2318 Digital Strategy (3)
    The course explores the role of information technology (IT) in corporate strategy with specific attention paid to the Internet. Different Internet business models are identified and are used to explain competitive practices. Cases and lectures illustrate how technology is used to gain and sustain a competitive advantage. The course also describes different Internet technology infrastructures and identifies issues in managing a firm's technology as a strategic asset.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    W 1:30 pm - 4:20 pm
    02/04-05/06

       
    T 6:00 pm - 9:00 pm
    02/10-05/05

    Specializations
    Digital Marketing
    Business Analytics [formerly Data, Models&Decisions]
    Strategy
    Entertainment, Media&Technology
    Supply Chain Management&Global Sourcing
    Management of Technology&Operations


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    INFO-GB.2335 Programming in Python and Fundamentals of Software Development (3)
    This course provides an introduction to programming languages and to the software design methods. The programming language of choice is Python. However, the course will introduce the students to the fundamental programming concepts appearing in various other programming languages, including Java and C, that go well beyond the specifics of Python. Upon completion of this course, the students will be able to acquire practical programming skills in Python and understand the principles of structured software development. They will also understand the principles of designing large software systems and what it takes to plan, analyze, design, implement and support large Information Systems throughout their entire System Development Lifecycle.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    TR 09:00 am - 10:20 am
    02/03-05/07
    Johar,H
    Not avail to MSIS student

    Specializations
    Management of Technology&Operations


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    INFO-GB.2346 DEALING WITH DATA (3)
    The volume of data being generated every day continues to grow exponentially. We capture and store data about pretty much every aspect of our lives. Being able to handle and analyze the available data is now a fundamental skill for everyone. The objective of this course is to challenge and teach students how to handle data that come in a variety of forms and sizes. This course guides students through the whole data management process, from initial data acquisition to final data analysis. The (tentative) list of topics that we plan to cover:

    Unix tools
    Regular expressions
    Data formats: XML, JSON, YAML, etc.
    Accessing data sources: Crawling, parsing HTML, APIs
    Data modeling and ER model
    Relational databases and SQL
    NoSQL databases and MongoDB
    Data cleaning
    Crowdsourcing for data management
    Textual data and natural language processing tools
    Handling time series, dates, timezones, etc
    Handling spatial data, maps, ets
    Handling image/audio/video data using signal processing
    Handling social media and network data
    Basic predictive modeling techniques
    Visualization
    Big Data: Hadoop, HBase, Pig
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       

    Specializations
    Business Analytics [formerly Data, Models&Decisions]
    Financial Systems&Analytics
    Management of Technology&Operations


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    INFO-GB.3322 Design and Development of Web and Mobile Applications (3)
    The World Wide Web and the new technologies and standards surrounding it have dramatically changed the way systems are developed and used in organizations and markets. This course covers the issues and concepts in developing data-driven Web sites. Students evaluate a variety of different Web development approaches and architectures, including the common gateway interface model, Java, Active Server Pages, Dot Net, and Web Services. A variety of alternative development approaches are compared, looking at issues such as the development environment and the security, performance, scalability, and maintainability of systems developed with the different approaches. The class is divided into student teams. Each team implements a small system using one of the supported technologies and evaluates their experience. Students should have the ability to build a simple Web page and be proficient with common Microsoft office business applications, especially ACCESS. There is light programming, which is used as an example of how to build dynamic Web pages for B2C and B2B sites. Assignments include both Active Server Pages as well as J2EE. Unix, Windows 2000, and Linux platforms are available to host projects.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    MW 3:00 pm - 4:20 pm
    02/02-05/11

    Specializations
    Digital Marketing
    Management of Technology&Operations


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    INFO-GB.3336 Data Mining for Business Analytics (3)
    Businesses, governments, and society leave behind massive trails of data as a by-product of their activity. Increasingly, decision makers rely on intelligent systems to analyze these data systematically and assist them in their decision making. In many cases, automating the decision-making process is necessary because of the speed with which new data are generated. This course connects real-world data to decision making. Cases from finance, marketing, and operations are used to illustrate applications of a number of data visualization, statistical, and machine learning methods. The latter include induction, neural networks, genetic algorithms, clustering, nearest neighbor algorithms, case-based reasoning, and Bayesian learning. The use of real-world cases is designed to teach students how to avoid the common pitfalls of data mining, emphasizing that proper applications of data mining techniques is as much an art as it a science. In addition to the cases, the course features Excel-based exercises and the use of data mining software. Real-world datasets are included as an optional data mining exercise for students interested in hands-on experimentation. The course is suitable for those interested in working with and getting the most out of data as well as those interested in understanding data mining from a strategic business perspective. It will change the way you think about data in organizations.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    SA 09:00 am - 12:00 pm
    02/14-05/09
    Zhou,Y
    Saturdays

       
    20
    MW 1:30 pm - 2:50 pm
    02/02-05/11
    Perlich,C

       
    30
    M 6:00 pm - 9:00 pm
    02/09-05/11
    Mamonov,S

    Specializations
    Digital Marketing
    Business Analytics [formerly Data, Models&Decisions]
    Financial Systems&Analytics
    Marketing
    Supply Chain Management&Global Sourcing
    Management of Technology&Operations


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    INFO-GB.3345 Doctoral Seminar in Digital Economics (3)
    This course introduces students to scientific paradigms and research perspectives related to the economics of information technologies. Topics in 2012 include information goods, piracy, digital rights management, network economics, sponsored search auctions, user-generated content, contagion in networks, technological innovation, IT productivity, the digital commons and online privacy.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    20
    R 10:00 am - 1:00 pm
    02/05-05/07
    PhD Students only


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    INFO-GB.3351 Risk Management Systems (3)
    In today's world of complex financial engineering, rising volatility, and regulatory oversight, prudent management increasingly requires understanding, measuring, and managing risk. Banks, securities dealers, asset managers, insurance companies, and firms with significant financing operations all require real-time, enterprise-wide risk management systems for handling market, credit, and operational risk. Such systems establish standards for aggregating disparate information, including positions and market data and operational risk, calculating consistent risk measures, and creating timely reporting tools. This course is directed toward both finance and technology oriented students who are interested in understanding how large-scale risk systems need to be evaluated, acquired, architected, and managed. It identifies the business and technical issues, regulatory requirements, and techniques to measure and report risk across an organization or market.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    R 6:00 pm - 9:00 pm
    02/12-05/07

    Specializations
    Business Analytics [formerly Data, Models&Decisions]
    Financial Systems&Analytics
    Supply Chain Management&Global Sourcing


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    INFO-GB.3355 Globalization, Open Innovation, and Crowdsourcing: New Ways of Organizing (3)
    This course focuses on professional services outsourcing and offshoring including examples from IT outsourcing (ITO), business process outsourcing (BPO), and Knowledge Process Outsourcing (KPO) as well as on getting innovation from outside the firm by engaging consultants and using crowdsourcing websites. The course covers three broad areas: (1) global sourcing models, (2) the design and implementation of a sourcing strategy; and (3) open innovation and crowdsourcing. It draws on economics, international business, and management theories as well as real-world examples from managerial practice. The course will introduce you to frameworks for deciding which areas of activities to keep inside the firm and which to source out, how to choose the right partner and geography, how to structure contracts and relationships to achieve desired outcomes, how to manage projects and teams across organizational, national, spatial, and temporal boundaries, and, finally, how to engage the crowd to achieve best results. Students are given opportunities to research a situation of their choice in the area of global sourcing.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       

    Specializations
    Strategy
    Global Business / Intl Business
    Supply Chain Management&Global Sourcing
    Management of Technology&Operations


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    INFO-GB.3382 Research Seminar on IT and Organizations: Social Perspectives (3)
    The course introduces students to sociological and organizational literature on the role of Information Technology in organizations and society.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    20
    W 2:00 pm - 5:00 pm
    02/04-05/06
    PhD Students only


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    Interarea

    INTA-GB.2114 POLITICAL RISK ANALYSIS (1.5)
    Course Description: This course examines the opportunity for transformational change emanating from a corporate crisis. We explore the following question: how does senior level management effectively change an organization in response to dramatic changes in circumstances? All too often, managers and corporate boards fail to recognize factors that threaten the firm's business until its very survival is in doubt. In such cases, the board of directors and management may need to implement drastic and sudden changes in several aspects of the firm. The course draws on several of the core disciplines in the MBA program, and provides an opportunity to apply them to organizations in the midst of major transitions. Students should come into this course ready to integrate various business disciplines- applying both quantitative and qualitative tools drawn from accounting, corporate finance, cash flow modeling, debt restructuring, negotiation, marketing, management, leadership and communication. An important aspect of the course is the role of leadership in creating a transformational opportunity resulting from a crisis. Financial, market, and organizational aspects of transformation will be explored through case studies, articles, texts and class discussion. The course is relevant for students who anticipate working in any operating company or in a firm advising and/or interacting with such a company- including consultants, turnaround specialists, venture capital and private equity professionals, activist fund managers, and bankers. The skills developed in this course should be applicable to professionals throughout their careers. Specific attention is paid to cultivating skills appropriate to early stage career assignments.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    Bremmer,I

    Pre/Corequisite
    Pre-requisite - COR1-GB.1303 ( B01.1303 ) - Firms and Markets
    Pre-requisite - COR1-GB.2303 ( B01.2303 ) - The Global Economy
    Specializations
    Global Business / Intl Business


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    INTA-GB.2121 ENTRPRENRSHP&NEW ECONOMY (1.5)
    The course objective is to expose students to the skills and knowledge required to be successful entrepreneurs in the new economy. For this course, the new economy is defined as the market opportunity brought about by changes in information technology and global internet penetration. These changes are catalyzing the emergence of new business types (e.g., ecommerce, social media, virtual goods) and new business models (e.g., crowd sourced content, affiliate referrals, micro-payments). The course will examine the capabilities required to build a new economy business, how entrepreneurs are using technology to create businesses, and the key success factors for building a viable "new-economy"-based business. The course objective will be achieved through four methods: - Class lectures on new economy and entrepreneurship subjects such as business models, networking, market evaluation, online marketing, product development and the use of social media - Homework exercises designed to reinforce the knowledge gained in class by analyzing the applications in real business situations - Guest lecturers who are entrepreneurs and company founders, able to speak from experience about the realities of starting, growing and managing a business - Development of a Company Business Plan for a technology-based business.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    R 6:00 pm - 9:00 pm
    02/12-03/26
    Eley,J/Gosher,H

    Specializations
    Global Business / Intl Business
    Entrepreneurship&Innovation
    Entertainment, Media&Technology


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    INTA-GB.2306 Business Drivers - Industry (3)
    This course covers business drivers of a wide range of industries. This knowledge is essential for your general business IQ regardless of your career choice. Having a perspective about how various industries make money is critical whether you analyze a company for investment, advise its managers, manage its operations, market its products, or choose its capital structure. More details about the 20 industries covered are at http://www.dangode.com/drivers/.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    MW 10:30 am - 11:50 am
    02/02-05/11

    Specializations
    Strategy


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    INTA-GB.2356 Corporate Political Engagement (3)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    W 6:00 pm - 9:00 pm
    02/11-05/06

    Specializations
    Law&Business


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    INTA-GB.3143 DIGITAL MUSIC BUSINESS (1.5)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    M 6:00 pm - 9:00 pm
    04/06-05/11

    Equivalencies
    FINC-GB.3143 ( B40.3143 ) - Digital Music Business
    Specializations
    Corporate Finance
    Entertainment, Media&Technology


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    INTA-GB.3337 Social Problem-based Entrepreneurship (3)
    This course is designed to put the idea of teaching social entrepreneurship to its ultimate test-with the objective of incubating a series of social ventures through the course of a semester. Early in the class, teams of three to four students each will be formed. Each team will consist of students of multi-disciplinary backgrounds, as the class will be open to students from a variety of schools (e.g. School of Medicine, Tisch School of Arts, School of Law, School of Business, Wagner, Steinhardt etc.) This way, the start-up teams will be able to work through problems from a creative, technical as well as business point of view more effectively than if they were all from the same background.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    W 6:00 pm - 9:00 pm
    02/11-05/06
    Aply: See Syllabus

    Specializations
    Social Innovation And Impact


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    INTA-GB.3345 The Fashion Industry: Creativity&Business (3)
    The fashion industry is a unique and highly visible part of the business world. Its economic impact to New York City is significant, employing 173,000 people and generating nearly billion in wages. There are many challenges in running a fashion business. Marrying the oftentimes conflicting views and orientations of the creative side of the business with the practical operational realities of making money is one of the largest ones. This course is an MBA Experiential Learning Workshop. It provides students with the opportunity to work on projects with executives, designers, merchandisers, manufacturers and marketers from leading fashion companies and start-up ventures focusing on specific challenges the fashion industry faces in marketing, sales, manufacturing, management, operations and finance. This is a project based class. Students will learn the ins and outs of the fashion industry through working on "live cases." It is an opportunity to marry the theory and process learned in the core classes, with the reality of running real businesses in a creative and dynamic industry. The basic format of the class is learn by doing. This will be a highly interactive class with an emphasis on participation and application. Each project will have a student team (maximum five members), a project leader from the host company and an academic adviser. The projects will come from the Council of Fashion Designers of Americas (CFDA) members and CFDA Incubator companies.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    M 6:00 pm - 9:00 pm
    02/09-05/11

    Pre/Corequisite
    Pre-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Co-requisite - COR1-GB.2311 ( B01.2311 ) - Foundations of Finance
    Specializations
    Luxury Marketing


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    INTA-GB.3362 Law and Business of Corporate Turnarounds and Leadership (3)
    This course examines the opportunity for transformational change emanating from a corporate crisis. We explore the following question: how does senior level management effectively change an organization in response to dramatic changes in circumstances? All too often, managers and corporate boards fail to recognize factors that threaten the firm's business until its very survival is in doubt. In such cases, the board of directors and management may need to implement drastic and sudden changes in several aspects of the firm. The course draws on several of the core disciplines in the MBA program, and provides an opportunity to apply them to organizations in the midst of major transitions. Students should come into this course ready to integrate various business disciplines- applying both quantitative and qualitative tools drawn from accounting, corporate finance, cash flow modeling, debt restructuring, negotiation, marketing, management, leadership and communication. An important aspect of the course is the role of leadership in creating a transformational opportunity resulting from a crisis. Financial, market, and organizational aspects of transformation will be explored through case studies, articles, texts and class discussion. The course is relevant for students who anticipate working in any operating company or in a firm advising and/or interacting with such a company- including consultants, turnaround specialists, venture capital and private equity professionals, activist fund managers, and bankers. The skills developed in this course should be applicable to professionals throughout their careers. Specific attention is paid to cultivating skills appropriate to early stage career assignments.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    R 6:00 pm - 9:00 pm
    02/12-05/07
    Meets@Law, VH Rm 216

    Specializations
    Leadership and Change Management
    Global Business / Intl Business
    Law&Business


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    INTA-GB.9912 Panel Data Analysis (Econometrics II) (3)
    This is an intermediate level, Ph.D. course in the area of Applied Econometrics dealing with Panel Data. The range of topics covered in the course will span a large part of econometrics generally, though we are particularly interested in those techniques as they are adapted to the analysis of 'panel' or 'longitudinal' data sets. Topics to be studied include specification, estimation, and inference in the context of models that include individual (firm, person, etc.) effects. We will begin with a development of the standard linear regression model, then extend it to panel data settings involving 'fixed' and 'random' effects. The asymptotic distribution theory necessary for analysis of generalized linear and nonlinear models will be reviewed or developed as we proceed.. We will then turn to instrumental variables, maximum likelihood, generalized method of moments (GMM), and two step estimation methods. The linear model will be extended to dynamic models and recently developed GMM and instrumental variables techniques. The classical methods of maximum likelihood and GMM and Bayesian methods, expecially MCMC techniques, are applied to models with individual effects. The last third of the course will focus on nonlinear models. Theoretical developments will focus on heterogeneity in models including random parameter variation, latent class (finite mixture) and 'mixed' and hierarchical models. We will also visit the theory for techniques for optimization in the setting of nonlinear models. We will consider numerous applications from the literature, including static and dynamic regression models, heterogeneous parameters models (e.g., Fama-Macbeth), random parameter variation, and specific nonlinear models such as binary and multinomial choice and models for count data.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    20
    TR 1:00 pm - 2:30 pm
    02/03-05/07
    PhD Students only


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    Management Communication

    MCOM-GB.2100 Management Communication (1.5)
    In a September 2007 feature, The Wall Street Journal reported that corporate MBA recruiters ranked Communication Skills as the most important attribute they considered when evaluating applicants. Being able to communicate effectively is a vital component to many aspects of business life. This course emphasizes both a strategic and practical approach to provide you with a set of frameworks that will help you construct effective email correspondence, documents and presentations which inform, persuade and influence your audience. The Management Communication course offers you the opportunity to speak and write in a managerial context while receiving personalized feedback and coaching to help develop and sharpen these critical skills.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    TR 3:00 pm - 4:20 pm
    02/03-03/24

       
    TR 3:00 pm - 4:20 pm
    03/26-05/05

    Pre/Corequisite
    Co-requisite - NOCR-GB.2045 ( B00.2045 ) - Management Communication Forum


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    MCOM-GB.2105 Business Communication (1.5)
    Persuasive communication is a vital component to many aspects of business life. This course introduces the basics of communication strategy and persuasion: audience analysis, communicator credibility, and message construction and delivery. Written and oral presentation assignments derive from cases that focus on communication strategy. Students receive feedback to improve presentation effectiveness. Additional coaching is available for students who want to work on professional written communication. This course is required for all Langone Program students.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    00
    SU 09:00 am - 4:00 pm
    02/22-03/15
    Dietschi,L
    4 Sun: Feb 22; Mar 1,8,15

       
    0N
    SU 09:00 am - 4:00 pm
    04/12-05/03
    4 Sun: Apr 12,19,26;May 3

       
    30
    T 6:00 pm - 9:00 pm
    02/10-03/24
    O'Reilly,K

       
    W1
    O'Reilly,K

       
    W2

       
    W3
    Horton,J

       
    W4
    Mach,S

       
    W5

       
    W6

       
    W7
    Rogers,B

       
    W8

       
    W9

    Equivalencies
    COR1-GB.2105 ( B01.2105 ) - Business Communication


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    MCOM-GB.2121 Crisis Communication (1.5)
    What triggers a crisis and how can an organization respond as it is subjected to the white heat glare of media scrutiny? Firms constantly face risks to reputation and profits as a result of unforeseen events, situations, employee conduct and ethical entanglements. Today, anticipating and reacting to crises is a fundamental duty of senior management. This course examines the relationship between business and the media with special attention to the variables involved in organizational crises. Students develop a perspective for communication with various constituencies, especially employees, shareholders, and the media. Selected topics include issue response and the Internet; managing outside pressure, and communicating and managing during crises. The course features guest speakers from the fields of journalism, corporate communication, and communication consulting. Course work includes readings, case analyses, and oral and written reports.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    30
    W 6:00 pm - 9:00 pm
    04/01-05/06
    Capozzi,L

    Pre/Corequisite
    Pre-requisite - MCOM-GB.2105 ( B45.2105 ) - Business Communication
    Pre-requisite - NOCR-GB.2045 ( B00.2045 ) - Management Communication Forum


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    MCOM-GB.2122 On Your Feet: Think, Speak, Lead (1.5)
    Effective managers must motivate and inspire others to follow their "lead." This course will explore the seemingly elusive quality often referred to as personal charisma - that hard to pinpoint ability to not only set a clear direction, but communicate the energy and passion to forcefully engage others in a process. A variety of performance techniques, borrowed from theater, sports, music, and even stand-up comedy, will be explored to project enthusiasm, manage performance anxiety in presentations and interviews, enhance personal interactions, and facilitate, in Aristotle's words, "the dynamic unfolding" of the self within you. Specifically, students will participate in improvisations, vocal development exercises, motivational presentation, narratives and visual communication activities. Exercises will focus on the personal vitality necessary to translate vision and concept into action. Examples from film, literature, and business publications will also be discussed.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    00
    SU 09:00 am - 4:00 pm
    02/15-03/01
    3 Sun: Feb 15,22; Mar 1

       
    0A
    SU 09:00 am - 4:00 pm
    04/12-04/26
    3 Sun: April 12, 19, 26

    Pre/Corequisite
    Pre-requisite - MCOM-GB.2105 ( B45.2105 ) - Business Communication
    Pre-requisite - NOCR-GB.2045 ( B00.2045 ) - Management Communication Forum


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    MCOM-GB.2125 Foundations of Business Coaching (1.5)
    This course provides an overview of the theory and practice of business coaching within organizational settings. You will gain a basic knowledge of the coaching process, including how to create the coaching relationship, engage in coaching conversations, and clarify action commitments. You will learn specific strategies and techniques to increase effectiveness when communicating with others, and develop an awareness of your own and others' communication patterns. In addition, you will have first-hand experience coaching and being coached. We will examine the conceptual foundations and ethical issues of coaching through readings and class discussions. Coaching case studies will be drawn from corporate and business school settings, and from the perspectives of manager and consultant.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    T 6:00 pm - 9:00 pm
    03/31-05/05

    Pre/Corequisite
    Pre-requisite - MCOM-GB.2105 ( B45.2105 ) - Business Communication
    OR MCOM-GB.2100 - Management Communication
    Pre-requisite - NOCR-GB.2045 ( B00.2045 ) - Management Communication Forum
    OR MCOM-GB.2105 - Business Communication
    OR MCOM-GB.2100 - Management Communication
    Specializations
    Leadership and Change Management


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    MCOM-GB.2129 ENGAGE YOUR AUDIENCE (1.5)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    T 6:00 pm - 9:00 pm
    02/10-03/24


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    MCOM-GB.3311 Communication for Consultants (3)
    Communication for Consultants Professors Susan Stehlik and Aline Wolff MCOM-GB.3111 Consultants today are expected to be strategic in their communication, innovative in their thinking and authentic in managing the client relationship. In this course, students will work on real client engagements for both profit and non-profit companies. You will be expected to engage with clients by: - Listening to their needs, problems and/or issues - Collaborating with their selected staff and possible consumers on existing or newly defined projects - Brainstorming new approaches to their business or analyzing existing strategies that could be more effective - Communicating your insights to appropriate decision-making executives in the firm. The course is delivered as if you were working for a consulting company. Being able to think innovatively is especially important to becoming a successful consultant. This semester, we have added a systematic focus on using innovative thinking techniques for business, including design thinking, biomimicry, business ethnography, current neuroscience research findings, rapid prototyping and more. These different techniques, applied to your consulting engagements, will provide you with a toolbox of techniques to help you succeed in the uber-competitive, fast-changing, and constantly challenging world of consulting. This course will include fieldwork, managing communication touchpoints with the clients, developing and testing innovative approaches to client needs and issues, and delivering results and recommendations to the clients at the end of the process. In the past, participants in the class have worked with clients from a broad range of organizations: a long-established toy manufacturer looking for a way to re-engineer the business, a restaurant focused on understanding their customers, a start-up venture trying to decide on a "for profit" or not-for-profit business, a power company needing a better customer relationship management program, a small chocolate company in need of a business plan, and more. Your assignments will require participation starting with the initial client meeting, through data collection and finally presenting to the client. While the course experience will entail considerable field work, students will be supported by: - A team of undergraduate business students that you will manage; no other course gives you hands on management experience. - Class work that focuses on the communication tools in a typical consulting contract. - In class exercises to assess your skills and apply techniques for improving activities such as conducting interviews, facilitating meetings, building consensus and presenting recommendations. This course will examine the two most demanding aspects of any profession today: effective communication and innovative thinking.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    30
    T 6:00 pm - 9:00 pm
    02/10-05/05

    Pre/Corequisite
    Pre-requisite - MCOM-GB.2105 ( B45.2105 ) - Business Communication
    Pre-requisite - NOCR-GB.2045 ( B00.2045 ) - Management Communication Forum


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    Management and Organizations

    MGMT-GB.2159 Collaboration, Conflict, and Negotiation (1.5)
    Successful managers know how to collaborate with other people effectively and how to resolve conflicts constructively. The goal of this course is to teach students the fundamentals of managing collaboration and conflict in one-on-one and small group settings. Our objective is to enhance students' interpersonal skills at their jobs. Drawing from the latest findings in managerial psychology, we cover the fundamentals of effective negotiation, communication, and persuasion. Special topics include getting buy-in, coping with resistance, and building coalitions.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    00
    SA 09:00 am - 12:00 pm
    04/04-05/09
    Janicik,G
    Saturdays

       
    0P
    SU 09:00 am - 4:00 pm
    04/12-04/26
    3 Sundays: April 12,19,26

       
    M 09:00 am - 11:50 am
    02/02-03/30

       
    T 09:00 am - 11:50 am
    02/03-03/24

       
    W 09:00 am - 11:50 am
    02/04-03/25

       
    30
    R 6:00 pm - 9:00 pm
    02/12-03/26

       

       
    W2

       

       
    W4

       

    Equivalencies
    MGMT-GB.2358 ( B65.2358 ) - Conflict and Negotiation
    Specializations
    Leadership and Change Management
    Management


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    MGMT-GB.2160 Advanced Topics in Negotiation (1.5)
    Advanced topics are presented to illustrate specialized concepts in managerial negotiations, such as negotiating cross-culturally, making effective group decisions, negotiating mergers and acquisitions, and managing business integration teams. Topics vary from semester to semester; check registration packets and departmental bulletin boards for current offerings. Students may elect this course only once in their degree program.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    T 09:00 am - 11:50 am
    03/31-05/05

       
    R 6:00 pm - 9:00 pm
    04/02-05/07

       
    W1
    Janicik,G

    Pre/Corequisite
    Pre-requisite - MGMT-GB.2159 ( B65.2159 ) - Collaboration, Conflict, and Negotiation
    Equivalencies
    MGMT-GB.2158 ( B65.2158 ) -
    MGMT-GB.2358 ( B65.2358 ) - Conflict and Negotiation
    MGMT-GB.2360 ( B65.2360 ) -
    MGMT-GB.3351 ( B65.3351 ) -
    Specializations
    Leadership and Change Management
    Management
    Law&Business


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    MGMT-GB.2161 Negotiating Complex Transactions with Executives and Lawyers (1.5)
    In this innovative and practical course, students from the Law school and the Business school come together at Stern to learn what it takes to negotiate major transactions. Most key corporate deals- such as mergers, financings, international joint ventures and settlements- are legal/business problems. So it's crucial for lawyers and business people to know how to work well together, and how to design wise agreements. To develop these skills, students negotiate a variety of simulated transactions and conflicts. They take one deal from concept to term sheet to contract and then see its effects months later. They grapple with whether to sue or settle. They even trade roles at least once. They also examine real agreements, perhaps meeting and questioning guest speakers who actually negotiated them. They also discover ways to design better transactions, with the help of economics and other important theoretical tools. Through their continuing work together, they overcome their natural feelings of professional culture shock and learn how to work as a team to create sound agreements- as their future employers expect them to do. A basic course on negotiation, such as Collaboration, Conflict&Negotiation (B65.2159) or Lawyering (L06.2001) is a prerequisite for the course. The course is different from Stern's Advanced Topics in Negotiation, which focuses mainly on negotiating in organizations. Neither is a pre-requisite for the other. *Special Note for Law Students: Law students may elect to do one additional written project for the course, and will have one extra short session with the professor to introduce the project. The session is scheduled for 6-8 pm Thursday, October 26, the week before the course begins. While the course will end December 18, there is no final and assignments are scheduled to give law students time to prepare for other final exams. Students tend to fill the course quickly.
    Pre-req: MGMT-GB.2159 OR LAW-LW.10687 OR Equivalent course
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    W 6:00 pm - 9:00 pm
    02/11-03/25

    Pre/Corequisite
    Pre-requisite - MGMT-GB.2159 ( B65.2159 ) - Collaboration, Conflict, and Negotiation
    OR LAW-LW.10687 -
    Specializations
    Entrepreneurship&Innovation
    Leadership and Change Management
    Management
    Law&Business


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    MGMT-GB.2178 BUSINESS OF SUSTAINABILTY (1.5)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    W 6:00 pm - 9:00 pm
    02/11-03/25
    Katz,D

    Equivalencies
    MGMT-GB.3359 ( B65.3359 ) - Introduction to Environmental and Social Sustainability
    Specializations
    Management
    Social Innovation And Impact


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    MGMT-GB.2313 The Strategist (3)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    W 1:30 pm - 4:20 pm
    02/04-05/06

       
    W 6:00 pm - 9:00 pm
    02/11-05/06

    Specializations
    Management
    Strategy


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    MGMT-GB.2327 Managing the Growing Company (3)
    This course exposes students to the unique challenges of managing the growth of small businesses. It concentrates on building the company issues rather than start-up issues, although some cases and lectures explore start-up as well. Included are studies of family businesses that have acute growth issues because of succession and family dynamics. It is designed for students interested in understanding the opportunities and problems involved in the management or operation of their own business; and it is also aimed at students considering employment in a small or midsized firm. The differences between small firms and large organizations, management needs, practices, and financial resources are examined.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    MW 1:30 pm - 2:50 pm
    02/02-05/11

       
    MW 10:30 am - 11:50 am
    02/02-05/11

       
    TR 3:00 pm - 4:20 pm
    02/03-05/07

       
    W 6:00 pm - 9:00 pm
    02/11-05/06

    Pre/Corequisite
    Pre-requisite - COR1-GB.1302 ( B01.1302 ) - Leadership in Organizations
    OR COR1-GB.2301 - Strategy
    Specializations
    Entrepreneurship&Innovation
    Leadership and Change Management
    Management
    Strategy
    Social Innovation And Impact


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    MGMT-GB.2340 Global Strategy (3)
    This course provides an understanding of the cultural, political, competitive, technological, legal, and ethical environment in which multinational firms operate. It surveys a range of tools and techniques of environmental analysis for use in assessing foreign and global conditions, opportunities, and threats. It also focuses on multinational corporate strategy, organization, and management. Students examine the building of strategic capabilities, collaborating across boundaries, developing coordination and control, and managing activities and tasks, as well as challenges of worldwide functional management, geographic subsidiary management, and top-level headquarters management.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    TR 3:00 pm - 4:20 pm
    02/03-05/07

       
    T 6:00 pm - 9:00 pm
    02/10-05/05

    Pre/Corequisite
    Pre-requisite - COR1-GB.2103 ( B01.2103 ) - Strategy I
    Pre-requisite - COR1-GB.2104 ( B01.2104 ) - Strategy II
    Pre-requisite - COR1-GB.2301 ( B01.2301 ) - Strategy
    Specializations
    Management
    Strategy
    Global Business / Intl Business
    Supply Chain Management&Global Sourcing


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    MGMT-GB.2353 Managing Change (3)
    Contemporary business environments contain challenges that demand an increasing pace, volume, and complexity of organizational changes. Most organizations, whether they are entrepreneurial start-ups or long-established Fortune 500 firms, find that they must change or wither. This course is geared toward deepening students' understanding of the challenges, techniques, and burdens associated with initiating and implementing major change in an organization. The objective is to prepare managers, or their consultants and advisers, to meet the challenges of organizational change successfully. As such, the course is especially useful for students who plan careers in management consulting, general management (whether in line or staff positions), and entrepreneurship or corporate venturing.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    20
    M 1:30 pm - 4:20 pm
    02/02-05/11

       
    30
    M 6:00 pm - 9:00 pm
    02/09-05/11

    Pre/Corequisite
    Pre-requisite - COR1-GB.1302 ( B01.1302 ) - Leadership in Organizations
    OR COR1-GB.2301 - Strategy
    Specializations
    Leadership and Change Management
    Management
    Strategy


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    MGMT-GB.2363 Leadership Models (3)
    This course is meant for those who wish to better understand and further develop their innate potential and propensity to lead others. As you rise in your career, you will need multiple and often conflicting constituencies on board to follow your vision. But if you don't lead, others will not follow. This course will help you toward honing some of the essential self-reflective skills you need to give form and substance to such vision. It will also be of value to those who wish to have a broad intellectual understanding of the context of leading and the content of leadership.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    T 1:30 pm - 4:20 pm
    02/03-05/05

    Pre/Corequisite
    Pre-requisite - COR1-GB.1302 ( B01.1302 ) - Leadership in Organizations
    Specializations
    Leadership and Change Management
    Management


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    MGMT-GB.2368 Strategy with a Social Purpose (3)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    T 6:00 pm - 9:00 pm
    02/10-05/05

    Pre/Corequisite
    Pre-requisite - COR1-GB.2103 ( B01.2103 ) - Strategy I
    Pre-requisite - COR1-GB.2104 ( B01.2104 ) - Strategy II
    Pre-requisite - COR1-GB.2301 ( B01.2301 ) - Strategy


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    MGMT-GB.2375 Advanced Strategy: Tools (3)
    Advanced Strategy - Tools is an elective course on strategy. We will recap many of the components covered in core strategy and apply this material to additional cases. In addition, we will spend more time on the relationship between strategy and organizational attributes of the firm. This course has an emphasis on applying the tools and concepts of strategy with precision and attention to nuance. The cases are chosen because they fulfill the following criteria: - The issues addressed are topical - They are more nuanced than typical core strategy cases - They generate an opportunity to explore related regulatory, technological, social or organizational content - They generate interesting follow up questions By thoroughly discussing each case and by following up with additional information relevant to the uncertainties faced by the case protagonists, we will generate insights into the challenges of implementing various options. In this course, we seek answers to the following questions: What could go wrong? How do we correct it through better design of structure? The course follows an interactive, discussion driven format. My expectation is that you come to class having thoroughly read the assignments for that class. Generally, 3-4 class sessions are led by guests who have many years of experience in the industry under consideration. In addition, some class sessions set aside for group presentations.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    20
    TR 10:30 am - 11:50 am
    02/03-05/07
    Not open to MBA1s

       
    21
    TR 1:30 pm - 2:50 pm
    02/03-05/07
    Not open to MBA1s

       
    22
    TR 3:00 pm - 4:20 pm
    02/03-05/07
    Not open to MBA1s

    Pre/Corequisite
    Pre-requisite - COR1-GB.2103 ( B01.2103 ) - Strategy I
    Pre-requisite - COR1-GB.2104 ( B01.2104 ) - Strategy II
    Pre-requisite - COR1-GB.2301 ( B01.2301 ) - Strategy
    Specializations
    Leadership and Change Management
    Management
    Strategy


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    MGMT-GB.3105 Consulting Practice: Processes&Problem-Solving (1.5)
    The objective of the Consulting Approach Class will be to learn how to solve a complex problem/case from problem definition to final client presentation. Emphasis will be on tools as well as real life situations / war stories. Students will work in groups, but will use blogs and other tools to interact with each other and professor. Students should walk out confident of their problem solving abilities, whether they work as consultants or use the techniques in other careers.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    20
    W 09:00 am - 11:50 am
    02/04-03/25
    Aply: see syllabus

    Pre/Corequisite
    Pre-requisite - COR1-GB.2103 ( B01.2103 ) - Strategy I
    Pre-requisite - COR1-GB.2104 ( B01.2104 ) - Strategy II
    Pre-requisite - COR1-GB.2301 ( B01.2301 ) - Strategy
    Specializations
    Management
    Strategy


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    MGMT-GB.3140 Moneyball for Managers: Strategizing in a Complex World (1.5)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    M 6:00 pm - 9:00 pm
    02/09-03/30

    Pre/Corequisite
    Pre-requisite - COR1-GB.2103 ( B01.2103 ) - Strategy I
    Pre-requisite - COR1-GB.2104 ( B01.2104 ) - Strategy II
    Pre-requisite - COR1-GB.2301 ( B01.2301 ) - Strategy
    Specializations
    Management
    Strategy


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    MGMT-GB.3155 Technology Innovation Strategy (1.5)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    W 1:30 pm - 4:20 pm
    02/04-03/25

    Specializations
    Management
    Strategy


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    MGMT-GB.3192 PROFESSION SEMINAR 2 (1.5)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    20
    02/02-05/11
    PhD Students only


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    MGMT-GB.3318 Law and Business of Corporate Governance (3)
    This is a special full semester section of Corporate Governance including faculty and students from both the Stern School of Business and the NYU School of Law. The emphasis in this section is on the interdisciplinary legal and business aspects of corporate governance. The objective is to facilitate professional interaction and joint work between students from both schools.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    W 6:00 pm - 9:00 pm
    02/11-05/06
    Meets@Law, VH Rm 214

    Equivalencies
    MGMT-GB.2176 ( B65.2176 ) - Corporate Governance
    L03.3018
    Specializations
    Management
    Law&Business


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    MGMT-GB.3321 Developing Managerial Skills (3)
    Many companies bestow a management title on key talent and expect appropriate behavior to follow. That is not the most effective way to develop future business leaders. Increasing self-awareness and being open to feedback are important first steps in leading today's business for tomorrow's results. This course focuses primarily on the practical aspects of managing. While based on solid research, it stresses a hands-on approach to improving students' management skills. Each session focuses on (a) developing personal skills: self-awareness, managing stress, solving problems, and creativity; (b) interpersonal skills: coaching, counseling, supportive communication, gaining power and influence, motivating self and others, and managing conflict; and (c) group skills: empowering, delegating, and building effective teams. Class sessions also give students an opportunity to assess, learn, analyze, practice, and "apply" the above skills to their own work situations so that they can turn good ideas into accepted practice. Students learn not just about management skills but also how to apply those skills to get results
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    00
    SA 09:00 am - 12:00 pm
    02/14-05/09

    Pre/Corequisite
    Pre-requisite - COR1-GB.1302 ( B01.1302 ) - Leadership in Organizations
    Specializations
    Leadership and Change Management
    Management


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    MGMT-GB.3323 Game Theory (3)
    Game theory studies competitive and cooperative behavior in strategic environments, where the fortunes of several players are intertwined. It provides methods for identifying optimal strategies and predicting the outcome of strategic interactions. The field of game theory began around 1900 when mathematicians began asking whether there were optimal strategies for parlor games such as chess and poker, and, if so, what these strategies might look like. The first comprehensive formulation of the subject came in 1944, with the publication of the book Theory of Games and Economic Behavior by famous mathematician John von Neumann and eminent economist Oskar Morgenstern. As its title indicates, this book also marked the beginning of the application of game theory to economics. Since then, game theory has been applied to many other fields, including political science, military strategy, law, computer science, and biology, among other areas. In 1994, three pioneers in game theory were awarded a Nobel Prize, marking the&#8216arrival' of the field. In 2005, two other prominent researchers in game theory were awarded a Nobel Prize. Among the other applications, game theory today is finding its way into the world of business. (Pick up a business magazine or book and there is a good chance that it will use some game-theory jargon such as zero-sum game, Prisoner's Dilemma, win-win game, etc.). As well as learning the underlying theory in the course, we'll be looking at how game theory can indeed be applied to business.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    M 6:00 pm - 9:00 pm
    02/09-05/11

    Pre/Corequisite
    Pre-requisite - COR1-GB.2103 ( B01.2103 ) - Strategy I
    Pre-requisite - COR1-GB.2104 ( B01.2104 ) - Strategy II
    Pre-requisite - COR1-GB.2301 ( B01.2301 ) - Strategy
    Specializations
    Economics
    Management
    Strategy


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    MGMT-GB.3333 Business Start-Up Practicum (3)
    This course seeks to provide an understanding of business planning techniques that transform ideas into viable commercial businesses. Students will conduct the market, organizational, operational, strategic and financial analyses that are required to produce a venture concept and an actionable business plan. Participants will study firms' business planning efforts as well as create a business plan during the practicum.

    The course focuses on these principal themes: (1)How do entrepreneurs create business concepts and solve challenges? (2) How does one qualify ideas and strategies in order to effectively select a course of action? (3) How are action-oriented plans structured in order to capture opportunity and mitigate risks?
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    R 6:00 pm - 9:00 pm
    02/12-05/07

    Pre/Corequisite
    Co-requisite - MGMT-GB.3335 ( B65.3335 ) - Foundations of Entrepreneurship
    OR MGMT-GB.3336 - Foundations of Social Entrepreneurship
    OR MGMT-GB.3337 -
    Specializations
    Entrepreneurship&Innovation
    Management


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    MGMT-GB.3335 Foundations of Entrepreneurship (3)
    This course offers a framework for understanding the entrepreneurial process and exposes the student to most problems and issues faced by entrepreneurs who start new ventures. Case study is the principal teaching method, supplemented by lectures, a venture planning exercise, and guest speakers. Major objectives are for students to learn how to identify and evaluate market opportunities; develop a venture concept and marketing plan; assess and obtain the required resources; and manage the launch of a new venture.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    00
    SA 1:00 pm - 4:00 pm
    02/14-05/09
    Saturdays

       
    MW 09:00 am - 10:20 am
    02/02-05/11

       
    TR 09:00 am - 10:20 am
    02/03-05/07

       
    30
    T 6:00 pm - 9:00 pm
    02/10-05/05

       
    M 6:00 pm - 9:00 pm
    02/09-05/11
    Westchester

    Equivalencies
    MGMT-GB.3336 ( B65.3336 ) - Foundations of Social Entrepreneurship
    MGMT-GB.3337 ( B65.3337 ) -
    Specializations
    Entrepreneurship&Innovation
    Management


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    MGMT-GB.3336 Foundations of Social Entrepreneurship (3)
    The purpose of this course is to explore the many dimensions of new venture creation and growth and to foster innovation and new business formations in independent and corporate settings. This course uses and integrates many of the disciplines in the MBA curriculum. This course appeals to individuals who have a strong desire to become an entrepreneur, or work in a startup, early stage or entrepreneurial minded company that may be pursued now or later in their careers. It also is for those individuals who are considering obtaining jobs in consulting, venture capital, or investment banking where they are dealing with new or relatively new ventures.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    T 6:00 pm - 9:00 pm
    02/10-05/05

    Equivalencies
    MGMT-GB.3335 ( B65.3335 ) - Foundations of Entrepreneurship
    Specializations
    Entrepreneurship&Innovation
    Management
    Social Innovation And Impact


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    MGMT-GB.3356 Managing by Design (3)
    Technological innovation and new product development (NPD) are critically important to the creation of business opportunities and sustenance of wealth. This course offers perspectives and frameworks that seek to understand technological innovation and NPD at different levels of analysis, including the firm, industry, and national levels. It addresses issues pertaining to the discovery, development, and diffusion of technological advances. For example, we attempt to understand the innovation process in both start-up and established firms, and when established firms have an easier (or more difficult) time bringing a new product to market and appropriating profits from it. We also provide frameworks for assessing new technological and business opportunities. Students are expected to analyze and evaluate technological opportunities using the frameworks and techniques presented in the course. Most students who take the course have career interests in consulting (operations or management), general management, entrepreneurship, technology/new media, or marketing, but students from all disciplines are welcome.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    00
    SA 1:00 pm - 4:00 pm
    02/14-05/09
    Saturdays

    Pre/Corequisite
    Pre-requisite - COR1-GB.2103 ( B01.2103 ) - Strategy I
    Pre-requisite - COR1-GB.2301 ( B01.2301 ) - Strategy
    Specializations
    Leadership and Change Management
    Management
    Strategy
    Entertainment, Media&Technology


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    MGMT-GB.3366 Power and Politics in Organizations (3)
    This course considers the way political processes and power structures influence decisions and choices made within and by organizations. It analyzes the sources, distribution, and use of influence in relation to resource allocation, organizational change and performance, management succession, procedural justice, policy formulation, and social movements within organizations. It develops skills in diagnosing and using power and politics in organizational settings. A basic assumption underlying the course is that managers need well-developed skills in acquiring and exercising power to be effective. The course is designed to (1) improve students' capacity to diagnose organizational issues in terms of their political dimensions and (2) enhance their effectiveness in their jobs and careers as a result of that improved capacity.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    R 1:30 pm - 4:20 pm
    02/05-05/07

       
    R 6:00 pm - 9:00 pm
    02/12-05/07

    Pre/Corequisite
    Co-requisite - COR1-GB.1302 ( B01.1302 ) - Leadership in Organizations
    Equivalencies
    MGMT-GB.3165 ( B65.3165 ) - Power and Professional Influence
    Specializations
    Leadership and Change Management
    Management


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    MGMT-GB.3387 Organization Theory (3)
    Organizations operate in dynamic environments. This course introduces doctoral students to the principal theoretical perspectives and empirical findings used to explain relationships among environments, organizational strategies, designs, and performance. Students are expected to develop expertise in the analysis of environments and organizations from several theoretical perspectives, such as resource dependence theory, institutional theory, organizational ecology, and industrial organization economics. The seminar stresses the competitive and mutual dimensions of environments that propel managers to enact business, corporate, and collective strategies, structures, processes, and systems to enhance their firms' effectiveness. Both theoretical and empirical research are examined to illustrate how different theoretical perspectives require different empirical research methodologies.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    20
    02/02-05/11
    PhD Students only

    Specializations
    Management


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    MGMT-GB.4301 STRATEGY II - MANAGEMENT (3)
    The field of Strategy is motivated by a simple question: "What allows certain firms to earn positive economic profits while others deliver negative returns?" It offers a set of complicated answers: differences in industry structure, internal capabilities, superior managerial decision making, vertical and horizontal scope and so on.

    In the past 3 decades, Strategy has emerged as an important area of study in Management. The Business Policy and Strategy division now boasts of the largest membership in all of AOM. In practice, the field of Strategy is the only area that speaks exclusively to the highest level of corporations - the leaders, the CEOs, and the movers and shakers of the modern firm. It transcends functional areas such as finance or marketing, as it brings functional knowledge to bear on the most critical issues faced by the firm's key decision makers.

    While there is a strong degree of core consensus among scholars, Strategy is a young discipline with many unresolved theoretical puzzles and empirical challenges. Far from being obstacles, these gaps present attractive and ample opportunities for fledging scholars to make a mark. Whether you aspire to contribute directly to the scholarship of Strategy or are simply curious about how Strategy may relate to your area (whether it be Information Systems, Marketing or Public Policy), this course offers an overview of classic concepts and ideas and introduce you to current research in Strategy.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    20
    02/02-05/11
    PhD Students only


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    Marketing

    MKTG-GB.2114 The Business of Sports Marketing (1.5)
    The business of sports has become a persistent and integral part of our economy, specifically in the multimedia and entertainment arena. This is a specialized course for the M.B.A. student interested in expanding knowledge of the sports industry as a business and as a world economic force. It provides students with a framework for understanding the scope of the sports business across the various leagues, the venues, the athletes, and their relationship to internal and external factors, the infrastructure, the professional support system, and the marketing applications that drive this complex and growing multibillion-dollar industry.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    W 6:00 pm - 9:00 pm
    02/11-03/25

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Specializations
    Entertainment, Media&Technology
    Marketing


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    MKTG-GB.2116 The Business of Producing: Entrepreneurship in Entertainment&Media (1.5)
    The course is designed to provide students with a framework for understanding the dynamics of producing a finished creative product in the entertainment and media industries. Covers the process of feature production from the initial concept of the story, through script development to completion of the project. Explores all the facets of the production process, including script selection, finance, budgeting, timetable development, team building, talent selection, contract and union negotiating, regulation, and technology. Guest speakers include producers on independent movies, network TV, cable, syndicated TV, radio, and TV commercials.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    T 6:00 pm - 9:00 pm
    03/31-05/05

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Specializations
    Entertainment, Media&Technology
    Marketing


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    MKTG-GB.2118 Television Management (1.5)
    This course is designed to provide a comprehensive look at the world of marketing in the television industry as it is practiced today and how it will change from today to 2010 in the television and advertising fields. It provides the student with a look further into the 21st century and the new digital age of television. Marketing, in this course, encompasses both the marketing of television to the viewer and television advertising time to the advertiser. It also examines the emergence of the Internet and its impact on the television industry today and tomorrow. Emphasis is on the marketing implications of the convergence of the television and the computer, particularly as it pertains to changes in the role of advertising.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    R 6:00 pm - 9:00 pm
    02/12-03/26

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Specializations
    Entertainment, Media&Technology
    Marketing


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    MKTG-GB.2119 Entertainment and Media Industries (1.5)
    This course serves as a foundation for those interested in Stern's Entertainment, Media, and Technology (EMT) program. Students who intend to have a specialization in EMT are required to take this course. It provides a framework for understanding the key marketing, economic, and strategic issues facing organizations in the entertainment industry. Covers key sectors of the entertainment industry, focusing on film, television, home video, cable, music, publishing, sports, and new media. The course utilizes lectures and cases studies.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    TR 10:30 am - 11:50 am
    02/03-03/24

       
    M 6:00 pm - 9:00 pm
    02/09-03/30

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Equivalencies
    MKTG-GB.2341 ( B70.2341 ) -
    Specializations
    Strategy
    Entertainment, Media&Technology
    Marketing


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    MKTG-GB.2120 Movie Marketing and Distribution (1.5)
    The course focuses on marketing, distribution, and exhibition of Hollywood and art house movies. It applies business school marketing methodology to the movie industry and provides a rigorous analysis of why movies succeed or fail regardless of their inherent quality. The class covers strategies used by studio executives to track competitor's strengths and weaknesses in the ever-shifting marketplace and how product tie-ins are increasingly used to raise awareness and sell tickets. Students will also learn how film executives think when designing movie posters, planning release schedules, casting top actors, setting up co-branded marketing efforts, green-lighting scripts, capping production budgets, and attending film festivals. Emerging technologies such as video on demand, satellite distribution, and digital projection are also examined. Class sessions are based on lecture and case studies.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    T 6:00 pm - 9:00 pm
    02/10-03/24

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Specializations
    Entertainment, Media&Technology
    Marketing


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    MKTG-GB.2122 Marketing Strategy for the Service Economy: From Acquisition to Retention (1.5)
    Services differ in many ways from manufactured goods. Their intangibility, inability to be inventoried, and the fact that customers play a greater role in product creation, are but a few examples. As a result, marketers must expand their traditional 4Ps toolset (product, price, place, promotion) to include process, people and the physical environment. Marketers must consequently adjust their application of the 4Ps. For example, pricing techniques such as revenue management may be appropriate to use when a service product is perishable. Promotion needs to be more educational and experiential because the service product is less tangible and there may be greater perceived risk associated with buying it compared to a physical good. Through textbook and case study readings and lectures, plus live and video examples and a service encounter project and presentation, the course objectives are to: 1) Recognize the impetus for services marketing and appreciate the challenges presented by the service sector; 2) Understand concepts and techniques of services marketing (distinguishing from those deployed in goods marketing) and identify appropriate marketing tactics to deploy against specific services marketing problems; 3) Deepen understanding of customer loyalty principles and interventions - measurement, customer experience design and implementation of customer management programs; and 4) Understand customer loyalty drivers and their impact on growth and profitability.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Equivalencies
    MKTG-GB.2121 ( B70.2121 ) - Financial Services Marketing
    Specializations
    Marketing
    Product Management


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    MKTG-GB.2126 Luxury Marketing (1.5)
    As the core course for the Luxury Marketing specialization at Stern, this class is designed to provide students with an understanding of the fundamentals of luxury. When was the concept of luxury first articulated and what did it mean within its various manifestations? Who were the luxury consumers in pre-modern cultures and what were the events that catapulted luxury into the sociopolitical discourse? How did modernity affect ancient processes associated with the production of luxury products? How did the products, consumer tastes, material exchanges, and producer strategies evolved through history? How has the luxury industry evolved through time and what is at its core?

    According to a common dictum, a luxury brand is a bridge between the past and the future. By the end of this course students will have developed:

    a. An understanding of the luxury segment of the market as it applies to a variety of industries (decorative objects, accessories, jewelry, beauty products, hospitality, automotive-fashion will be discussed as well but the discussion will be limited to the true luxury fashion houses)
    b. Observation skills that will allow them to distinguish what constitutes luxury in a product (regardless of industry)
    c. The necessary vocabulary to articulate the nuances that differentiate these products and the ability to do so with clarity and precision in terms of technique, design, and materials
    d. The critical skills to identify potential new luxury products and how they relate to a variety of markets, including emerging markets.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    R 6:00 pm - 9:00 pm
    02/12-03/26

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Specializations
    Marketing
    Luxury Marketing


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    MKTG-GB.2127 Luxury Branding (1.5)
    The luxury industry dates back several centuries and has been one of the fastest growing, most robust sectors in business over the last several decades. The recent economic crisis has forced the industry to re-think the way it does business. The changing consumer, developing markets, changes in media consumption and emerging technologies all represent tremendous opportunity and challenges for luxury goods. This course aims to provide students with a deeper understanding of the industry and grasp of the technologies and platforms reshaping the business. Specifically we will: Explore the history and evolution of luxury; Gain insight into product development and the creative process; Better understand the forces re-shaping the industry; and Develop a robust understanding of the role digital aptitude plays in luxury brands future. This course is especially useful for students who are considering a career in luxury, brand management, consulting or services focusing on emerging technologies (e.g., Social Media, Search, Online Marketing, e-commerce).
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    R 6:00 pm - 9:00 pm
    04/02-05/07

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Pre-requisite - MKTG-GB.2126 ( B70.2126 ) - Luxury Marketing
    Specializations
    Marketing
    Product Management


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    MKTG-GB.2128 Consultative Selling (1.5)
    The goal of Consultative Selling is to provide students with the knowledge and skills that entrepreneurs - and nearly all other business executives - need to win customers and grow their business. We will use the consultative selling model to understand the process of selling, discovery of and alignment with customer's needs, presentations of solutions, overcoming objections, and gaining agreement. Rather than pigeonholing selling as "something done by those sales types", we look at it as providing solutions to customer's problems. Selling is unique in that everyone does it. In business, we sell our products, proposals, IPOs, projects, budgets, and anything else that someone else has to approve. In life, we buy cars and houses (buying and selling are two sides of the same coin), interview for jobs, propose marriage, and many other things that someone else has to say OK to. In short, selling is a fundamental life skill. The course is primarily an interactive discussion including debates, case discussions, and many small group, "skills drills" to apply the concepts and methods. In addition to learning the aspects of contemporary selling as it applies to their chosen careers, students will also gain a better appreciation of this important - and often misunderstood - aspect of an organization. The course is focused on professional, business-to-business (B2B) sales issues and sales management. We frequently draw on our own experiences as consumers (B2C) as a basis for developing perspectives, insights, and understanding of B2B sales themes.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    SA 1:00 pm - 4:00 pm
    02/14-03/28
    Saturdays

       
    MW 10:30 am - 11:50 am
    02/02-03/25

       

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Equivalencies
    MKTG-GB.2329 ( B70.2329 ) - Entrepreneurial Selling and Sales Management
    Specializations
    Marketing
    Luxury Marketing
    Product Management


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    MKTG-GB.2136 Luxury Launch (1.5)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    T 6:00 pm - 9:00 pm
    03/31-05/05

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Specializations
    Entrepreneurship&Innovation
    Marketing
    Luxury Marketing


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    MKTG-GB.2138 Consultative Sales Planning&Development (1.5)
    The prerequisite to this course, Consultative Selling (MKTG-GB.2128), examines the consultative selling process and key personal skills within it: relationship building, questioning, platforming, listening, persuasion, and sales negotiations. Consultative Sales Plan Development (MKTG-GB.2138) builds on this by showing how to develop a detailed consultative sales plan designed to penetrate a significant target account. Students will explore the Mapping Process, an approach to thoroughly analyzing a situation and how it is influenced. Students will also look at three applications: Customer Mapping (overarching strategic perspective), Power Mapping (decision-making processes), and Influence Mapping (tactical implementation). The goal of developing a sales plan is to provide students with the knowledge and skills that are needed to win, maintain, and optimize penetration of clients.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    00
    SA 1:00 pm - 4:00 pm
    04/04-05/09
    Saturdays

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Pre-requisite - MKTG-GB.2128 ( B70.2128 ) - Consultative Selling
    Specializations
    Marketing


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    MKTG-GB.2146 Consumer Neuroscience (1.5)
    Most purchase decisions are unconscious. Behavior, learning, memory, sensation, attention, cognition, perception, emotions and brain activity are concepts that have acquired a new dimension in business and specifically in the context of marketing. This dimension is the main axis of Consumer Neurosciences. The analysis of consumer behavior increasingly gaining importance from the emotional standpoint and it affects any marketing tool that we intend to use, since the advertising and communication, point of sale, image and brand positioning or any other stimulus we present to our potential consumers or buyers. Consumer Neuroscience is an important step in the analysis and understanding of consumer behavior through the rigorous application of the knowledge and techniques of neurosciences, and appears as a new fundamental tool for the present and future of market research. The goals of this class are primarily to acquire knowledge of brain anatomy and functionality (neuroanatomy and neurophysiology) and techniques used to register human brain activity, and learn to apply this knowledge to solve business and marketing questions.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    M 6:00 pm - 9:00 pm
    02/09-03/30

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Specializations
    Marketing


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    MKTG-GB.2172 Marketing for Entrepreneurs (1.5)
    This course is an elective with the objective of providing a strategic decision-making perspective in entrepreneurial marketing. It is designed for MBA students who are interested in examining the marketing strategies and methods used by start-up, early-stage companies, and small-business enterprises, comparing conventional marketing with entrepreneurial marketing. The focus of the course is tying together strategic issues such as segmentation, branding and resource allocation combined with specific marketing activities available to the entrepreneur. This course clarifies key marketing concepts, methods, and strategic issues relevant for start-up and early-stage entrepreneurs.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    TR 10:30 am - 11:50 am
    03/26-05/05

       
    W 6:00 pm - 9:00 pm
    04/01-05/06

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Specializations
    Entrepreneurship&Innovation
    Marketing


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    MKTG-GB.2173 New Media in Marketing (1.5)
    This course will look to provide a framework for understanding the various technologies impacting the media in the marketplace today - using subjects both ripped from the headlines and grounded in near-term history - as well as provide a structure for assessing the opportunities and challenges of innovations in the 3-5 year time horizon. It is designed to help students become effective marketers in the 21st century. Topics covered will include the digital home, web 2.0, social media, online video, digital advertising, video-on-demand, mobile applications, gaming, sports technologies, and interactive TV.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    W 6:00 pm - 9:00 pm
    02/11-03/25
    Edis,J

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Specializations
    Digital Marketing
    Entertainment, Media&Technology
    Marketing
    Management of Technology&Operations


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    MKTG-GB.2180 Marketing Metrics Decision Making (1.5)
    The marketing measurements/metrics focused on in this course typically fall into three broad categories: capabilities, inputs and outputs. Capabilities are the strength and resources possessed by an organization. Inputs refer to the effort and budget put into various marketing resources/activities. Outputs refer to the impact of those activities at the customer, product-market and financial-market levels. This course focuses on providing you with the tools and approaches to gauge the impact of marketing expenditures. More specifically you will learn the currently available marketing metrics, determine the most appropriate marketing measures for a company, determine whether data is available or needs to created, and how to construct a marketing measurement system or dashboard to enable return on marketing Investment (ROMI)-driven decisions. Students that will benefit from this course include those interested in current or anticipated positions in the following: planning and strategic planning, operating positions for a business line or an entire firm or, marketing positions at either the firm or business line level, as well as entrepreneurs launching new businesses. At the conclusion of this course you will be able to better evaluate the effectiveness of marketing spending/value investing.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    M 6:00 pm - 9:00 pm
    04/06-05/11

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Specializations
    Marketing
    Product Management


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    MKTG-GB.2191 Tech Product Management (1.5)
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    W 6:00 pm - 9:00 pm
    02/11-03/25
    Breen,A

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Specializations
    Entertainment, Media&Technology
    Marketing
    Product Management


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    MKTG-GB.2309 Advertising Management (3)
    Develops a framework for managing the advertising function within the larger context of integrated marketing communications. Surveys brand positioning and all the marketing communications tools, particularly advertising, that are essential to creating and maintaining a brand identity. Covers identifying target markets, establishing advertising objectives and strategies, budgeting, media planning, and evaluation of advertising effectiveness.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    R 6:00 pm - 9:00 pm
    02/12-05/07
    Cohen,D

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Specializations
    Digital Marketing
    Marketing
    Product Management


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    MKTG-GB.2313 The Craft and Commerce of Cinema: Cannes Film Festival (3)
    The Stern School of Business, EMT Program, is offering a master class in Global Cinema to be taught at the Cannes Film Festival in France. The course will take place primarily in Cannes in May (dates to be determined each year) with three lectures at Stern before the Festival. These lectures will provide preparation for the intensity of the Festival, framework and analysis of the global market, the goals of the producers and attendees at the festivals, the understanding needed to maximize the learning during the intensive week in Cannes, and the development of teams for four important academic assignments which will further prepare the students. There will be at least one set of team presentations in NYC. While in France, the students will have lectures in the mornings on film development, financing, budgeting, supplementary revenues, distribution, foreign sales, marketing, exhibition, re-purposing, etc. from the faculty and industry guests. We will also discuss the value/importance of critics versus on-line recommendations, the need for joint ventures, and the impact of digital technology. On most afternoons, we will attend panels sponsored by film companies, international film organizations and industry magazines.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    02/02-05/11
    Aply: see syllabus

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Co-requisite - MKTG-GB.2119 ( B70.2119 ) - Entertainment and Media Industries
    Specializations
    Global Business / Intl Business
    Entertainment, Media&Technology
    Marketing


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    MKTG-GB.2327 Research for Customer Insights (3)
    Emphasizes the organization, processes, and applications of marketing research in making marketing decisions. Topics include steps in marketing research, questionnaire construction, experimental design, sampling methods, tests of hypotheses, data analysis, evaluation of research costs to results achieved, and applications of research to marketing decision areas. Requires a research project involving data collection and analysis.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    T 6:00 pm - 9:00 pm
    02/10-05/05

    Pre/Corequisite
    Pre-requisite - COR1-GB.1305 ( B01.1305 ) - Statistics and Data Analysis
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Specializations
    Business Analytics [formerly Data, Models&Decisions]
    Marketing
    Product Management


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    MKTG-GB.2335 Judgment and Decision Making (3)
    Successful marketing and business strategy depends on a thorough understanding of how people make decisions. Although traditional "rational" models of human reasoning make clear predictions about how people should make decisions, these models fail to fully capture how people actually make decisions in the real world. The purpose of this course is to inform future managers and consultants of the sometimes counterintuitive but often predictable rules, processes, and heuristics that guide everyday judgment and decision making, as well as how knowledge of these rules can be utilized to improve marketing and business strategy.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    20
    MW 10:30 am - 11:50 am
    02/02-05/11

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Equivalencies
    MGMT-GB.2150 ( B65.2150 ) -
    Specializations
    Management
    Marketing


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    MKTG-GB.2347 Consumer Behavior (3)
    We are all consumers. We buy groceries, computers, and cars. We purchase services ranging from bank accounts to college educations. However, we also differ from each other. We buy different clothes, drive different cars, and eat at different restaurants. Even the same consumer can make different decisions depending on the situation. So how are we to construct coherent marketing strategies? In this class we examine why consumers behave the way that they do. We will explore our intuitions about our own behavior, learn about theories developed in marketing, psychology, and sociology, and use these theories to predict how consumers will respond to marketing actions. The goals of this class are to acquire knowledge of a) a framework for analyzing consumer behavior problems, b) relevant psychological and sociological theories, and c) methods for studying consumer behavior, and learn to apply this knowledge to measure what consumers believe and want, predict how consumers will react to different marketing strategies, and solve real&#8208world consumer behavior problems.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    R 6:00 pm - 9:00 pm
    02/12-05/07

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Specializations
    Marketing
    Product Management


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    MKTG-GB.2350 Marketing Planning&Strategy (3)
    Approximately 95 percent of a brand manager's responsibilities involve the development, execution, evaluation, and refinement of marketing plans. In this tremendously practical, semester-long course, developed based on best practices at top marketing companies, students are guided through the entire marketing plan process. Teams then apply the learning to create comprehensive plans for "real" brands at "real" companies, in the industry of their choice. The course covers the ins and outs of brand positioning, marketing plan budget setting, pricing strategy development, and volume forecasting. Media plans and ads are created, as well as consumer promotion, trade promotion, direct marketing, Internet marketing and viral/buzz marketing plans.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    TR 3:00 pm - 4:20 pm
    02/03-05/07

       
    T 6:00 pm - 9:00 pm
    02/10-05/05
    Krentzman,S

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Specializations
    Marketing
    Product Management


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    MKTG-GB.2351 Competitive Marketing Strategy (3)
    This course is designed to help you develop the knowledge and skills necessary to develop marketing strategy at the business (in contrast to product) level. Rather than just focus on creating value propositions for customers, the emphasis in this course will be more strategic and focus on designing value creation and delivery systems. Therefore, the course will target the interface between customer value, marketing decisions, business strategy, and the operations of the organization. Material will be particularly relevant to students who expect to be responsible for developing and/or assessing marketing strategy as owners, employees, and consultants.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Specializations
    Marketing


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    MKTG-GB.2353 Pricing Strategies (3)
    Pricing is one of the most important but least understood marketing decisions. This course is designed to equip participants with the frameworks, techniques, and latest thinking on assessing and formulating pricing strategies. We will learn the process of making pricing decisions and explore innovative approaches for setting prices. The emphasis of the course is on ways in which you can help firms in diverse industries to improve their pricing. The topics of discussion include pricing of durable goods, pricing of consumer package goods, pricing of service, pricing of informational goods, new product pricing, price promotions, behavior-based pricing, price bundling, nonlinear pricing, targeted pricing, pricing through a distribution channel, dynamic pricing, etc. Course work consists of in-class discussion, case studies and teamwork. Upon successful completion of this course, you will (a) gain a solid understanding of pricing practices across different industries, (b) learn state-of-the-art frameworks for analyzing pricing issues, and (c) master the essential techniques for making profitable pricing decisions with strategic thinking.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    MW 1:30 pm - 2:50 pm
    02/02-05/11

       
    M 6:00 pm - 9:00 pm
    02/09-05/11

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Equivalencies
    MKTG-GB.2352 ( B70.2352 ) - Pricing and Promotion in the Marketing Mix
    MKTG-GB.2153 ( B70.2153 ) - Pricing Strategy
    Specializations
    Strategy
    Marketing
    Luxury Marketing
    Product Management
    Supply Chain Management&Global Sourcing


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    MKTG-GB.2365 Brand Strategy (3)
    Brand planners/strategists face many challenges, including how to: 1. Create a comprehensive brand architecture that will provide strategic direction; 2. Generate motivating brand identities and value propositions for the key brands; 3. Develop brand-building programs; and 4. Leverage new technologies. The goal of this course is to provide concepts, models, methods, and role models that will help address
    these challenges.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    SA 09:00 am - 12:00 pm
    02/14-05/09
    Saturdays

       
    M 6:00 pm - 9:00 pm
    02/09-05/11

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Specializations
    Digital Marketing
    Marketing
    Product Management


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    MKTG-GB.2370 New Product Development (3)
    New products and services are vital to the success of all companies. However, innovation is risky and most new products fail in the marketplace. Thus, expertise in the design and marketing of new products is a critical skill for all managers, inside and outside of the marketing department. In this course, we first focus on the tools and techniques associated with analyzing market opportunities and then focus on designing, testing, and introducing new products and services. Both quantitative and qualitative approaches are covered. In particular, the course covers the new product development process, market entry strategies, how to generate new product ideas, mapping customer perceptions, segmentation, product positioning, forecasting market demand, product design, and advertising and product testing. It emphasizes how to incorporate customers and competitors into all of these aspects of new product development. In contrast, a related course Technological Innovation and New Product Development, MGMT-GB.3356, emphasizes organizational issues associated with new product development.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    W 6:00 pm - 9:00 pm
    02/11-05/06

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Specializations
    Entrepreneurship&Innovation
    Marketing
    Product Management


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    MKTG-GB.2371 Innovation and Design (3)
    Many firms that have experienced dramatic gains in shareholder value over the last few years(e.g., Google, Apple, Motorola) register innovation as a central driver of their progress. One can argue that innovation, and a culture that inspires and supports innovation, is the only sustainable competitive advantage. A frequent manifestation of recent innovation has been breakthrough design. Design represents a powerful alternative to the dominant management approaches of the last few decades and is an important perspective for leadership to embrace.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    W 6:00 pm - 9:00 pm
    02/11-05/06

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Equivalencies
    MKTG-GB.2171 ( B70.2171 ) - INNOVATION & DESIGN
    Specializations
    Entrepreneurship&Innovation
    Marketing
    Luxury Marketing
    Product Management


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    MKTG-GB.2375 Retail Management (3)
    Virtually every major consumer brand is sold through a variety of retail channels. The store is where brand and consumer "meet" and the purchase decision is made. In the last twenty-five years, a variety of trends have converged to create a situation today in which major retailers are arguably the dominant influence on a brand's success. The bottom line: consumers are getting harder and harder to reach and influence, and they make 70% of their brand purchase decisions in-store. Retail Marketing has emerged as a key element of the marketing mix. This course will provide students with a solid understanding of the retail landscape, covering all key classes of trade. That understanding of the key retail channels will be integrated with an in-depth review of effective marketing strategies for each channel. And, we will explore how the retail marketing elements are integrated into the overall marketing framework for the brand. We will use text and case study, as well as much current literature. Numerous industry experts, from both the retail and consumer goods world, will be utilized as class speakers.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes

       
    T 6:00 pm - 9:00 pm
    02/10-05/05

    Pre/Corequisite
    Co-requisite - COR1-GB.2310 ( B01.2310 ) - Marketing
    Specializations
    Marketing
    Luxury Marketing
    Product Management


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    MKTG-GB.3101 Corporate Branding&CSR (1.5)
    This course provides a theoretical and strategic overview of Corporate Social Responsibility (CSR) in the context of corporate branding. The theory of the course proceeds from: i) the corporate need to protect long-term investments in corporate brand image, ii) the emergence of large segments of affluent, ethically sensitive consumers, and iii) the incompleteness of law and regulation, especially in global markets. The practical and strategic content of the course is derived from a number of cases with guest participants drawn from corporations, NGO, and investment management firms. This course should be of interest to Marketing majors and all NYU students seeking to better understand the politics, strategy, and implementation of Corporate Social Responsibility.
         Course Description
    Section
    Meeting Times
    Dates
    Instructor
    Notes