The ISMS Marketing Science Conference is an annual event that brings together leading marketing scholars, practitioners, and policy makers with a shared interest in rigorous scientific research on marketing problems. The 2022 conference will be hosted by Keio University with the support of NYU and Yale, and take place in Yokohama, Japan, beginning Thursday morning, June 16, 2022, and closing Saturday afternoon, June 18, 2022.

Co-Chairs: Akihiro Inoue (Keio), Akira Shimizu (Keio), Masakazu Ishihara (NYU Stern), Kosuke Uetake (Yale SOM) 


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