# Sustainable Brands Features CSB Sustainable Share Index™

Center for Sustainable Business

March 12, 2019 ![Sustainable Brands Sustainable Share Index™ Cover Photo](/sites/default/files/styles/246w/public/assets/images/Sustainable%20Brands%20SSI%20Cover%20Photo%202.png?itok=84Qy_O_E) In partnership with IRI, the Center for Sustainable Business released the findings of a new U.S.-based study and established the CSB Sustainable Share Index™, an in-depth analysis of consumer purchases of products that are marketed for their sustainable attributes. Our research finds that sustainability-marketed products are responsible for more than half of the growth in consumer packaged goods since 2013. Learn more about the study [here](http://www.stern.nyu.edu/experience-stern/about/departments-centers-initiatives/centers-of-research/center-sustainable-business/research/internal-research/sustainable-share-index).

Excerpt from Sustainable Brands: "NYU Stern’s findings support a growing tidal wave of research pointing to the business case not only for sustainable products, but for communicating those attributes to consumers."

[Read the article](https://sustainablebrands.com/read/business-case/sustainable-share-index-illustrates-roi-for-sustainably-marketed-products)