# 2015 Graduate Marketing Association Conference

On Friday, November 6, the Graduate Marketing Association (GMA) will host its 2015 conference, themed "Engaging Consumers: Differentiating Where It Matters Most." Throughout the conference, attendees will convene with industry leaders and fellow students to explore how brands shape the pre-purchase, point of purchase (in-store) and post-purchase experiences of consumers and what allows brands to earn and defend consumer loyalty. Carolyn Everson, vice president of global marketing solutions for Facebook, and Steve Hindy, chairman & co-founder of The Brooklyn Brewery, will offer keynote talks.

For more information on this event, please see the [conference website](http://www.2015GMAConference.com).

Student Club Events

— 11/6/2015

![2015 GMA Conference logo](/sites/default/files/styles/480w/public/assets/images/GMA-Conference_2015_article.jpg?itok=Kr50HLFe)