# Prof. Luke Williams on turning a business into a franchise

1 Faculty News February 3, 2013 ![MSNBC logo](/sites/default/files/styles/246w/public/assets/images/con_030725.jpg?itok=1TPLKUHG)>

Excerpt from [MSNBC](http://www.openforum.com/videos/how-to-franchise-and-pricing-your-product/) -- "I think the main thing for the vehicle graphics company and anyone considering this is are you ready to be a franchise? Meaning, have you built a brand that other people would be interested in?"

[Watch the video](http://www.openforum.com/videos/how-to-franchise-and-pricing-your-product/)

Additional coverage appeared on [MSNBC](http://www.openforum.com/videos/the-snow-bully/).