# Prof. William Greene explains why higher ticket prices don't benefit movie theater owners

1 Faculty News March 26, 2014 ![Marketplace Logo](/sites/default/files/styles/246w/public/assets/images/marketplace_logo.jpg?itok=IIav3Udj)>

Excerpt from [Marketplace](http://www.marketplace.org/topics/business/movie-theaters-move-beyond-ticket-price) -- "The model is that they \[the theaters\] share the revenues from the tickets with the studios who get the bulk of the revenue right up front."

[Read more](http://www.marketplace.org/topics/business/movie-theaters-move-beyond-ticket-price)