# In an op-ed, Prof. Vasant Dhar demonstrates how big data can be used to predict market conditions

1 Faculty News November 15, 2014 ![CNBC logo](/sites/default/files/styles/246w/public/assets/images/uat_027305.jpg?itok=Ipx0jiaQ)>

Excerpt from [CNBC](http://www.cnbc.com/id/102179024) -- "This new type of factor, which is very different from indices such as the Michigan consumer sentiment index, may well join the ranks of key determinants of investment performance, alongside traditional factors such as value and momentum that have been used for decades on Wall Street."

[Read more](http://www.cnbc.com/id/102179024)