# In an op-ed, Professor Michelle Greenwald highlights the innovative retail environment at the Eslite Spectrum Songyan Store in Taipei

1 Faculty News March 5, 2018 ![Forbes logo](/sites/default/files/styles/246w/public/assets/images/con_030508.jpg?itok=SId6k3bx)>

Excerpt from [Forbes](https://www.forbes.com/sites/michellegreenwald/2018/03/05/a-global-retailer-that-really-gets-it-taipeis-eslite-in-songshan-culture-and-creative-park/#7cda5afd5094) -- "All the activities, guided discovery, and curation of tasteful, high quality, accessibly priced merchandise, make visiting eslite spectrum songyan store a form of entertainment for individuals, couples, and multi-generational families."

[Read more](https://www.forbes.com/sites/michellegreenwald/2018/03/05/a-global-retailer-that-really-gets-it-taipeis-eslite-in-songshan-culture-and-creative-park/#7cda5afd5094)