# Prof. Anindya Ghose on the future of Flipkart

1 Faculty News January 14, 2015 ![The Economic Times logo](/sites/default/files/styles/246w/public/assets/images/con_032922.jpg?itok=VCGfauqd)>

Excerpt from [Economic Times](http://economictimes.indiatimes.com/industry/services/retail/year-long-party-flipkart-plans-buyouts-funding-at-15-bn-valuation-selling-5-bn-goods-by-march-16/articleshow/45878000.cms) -- "'What they (Flipkart) need to focus on now is building an installed base of loyal users who will find the platform sticky enough and not go to competitors like Snapdeal or Amazon at the drop of a hat,' said [Anindya Ghose](http://www.stern.nyu.edu/faculty/bio/anindya-ghose), professor of IT and marketing at New York University's Leonard Stern School of Business."

[Read more](http://economictimes.indiatimes.com/industry/services/retail/year-long-party-flipkart-plans-buyouts-funding-at-15-bn-valuation-selling-5-bn-goods-by-march-16/articleshow/45878000.cms)