# Prof. Luke Williams offers advice to Preo, a startup

1 Faculty News June 6, 2014 ![Fox Business logo](/sites/default/files/styles/246w/public/assets/images/con_031722.jpg?itok=a0Gxu60a)>

Excerpt from [Fox Business](http://video.foxbusiness.com/v/3609625211001/elevator-pitch-preo-the-uber-of-ordering-from-bars/?cmpid=fbvid_twitter#sp=show-clips) -- "You've got to be about sales and distribution at this point. You've got the platform, it's all about making that pitch pitch-perfect for the venues - what are the advantages in making the change because they're steeped in inertia, these whole point-of-sale systems. That's going to be the big challenge for you guys."

[Watch the video](http://video.foxbusiness.com/v/3609625211001/elevator-pitch-preo-the-uber-of-ordering-from-bars/?cmpid=fbvid_twitter#sp=show-clips)