# Prof. Scott Galloway discusses Levi's brand values

1 Faculty News August 5, 2014 ![BBC News logo](/sites/default/files/styles/246w/public/assets/images/con_030504.jpg?itok=xD3gBRnr)>

Excerpt from [BBC Radio](http://matthewwells.typepad.com/rhapsod/2014/08/denim-blues.html) -- "Corporate America has become rapacious and Levi's and the shareholders have always stayed true to their core about doing good so there's a ton of people that are rooting for them. That's why I still buy Levi's."

[Listen here](http://matthewwells.typepad.com/rhapsod/2014/08/denim-blues.html)