# Professor David Yermack weighs in on the evolution of public perception of bitcoin

1 Faculty News November 14, 2017 ![Coin Telegraph logo 192 x 144](/sites/default/files/styles/246w/public/assets/images/cointelegraph192x144.jpg?itok=Z8661IEm)>

Excerpt from the [Coin Telegraph](https://cointelegraph.com/news/segwit2xs-failure-confirms-bitcoins-status-as-digital-gold) -- "'It’s quite possible that after a while you just realize it’s not worth the cost of tooling up to take it and you decide to drop it if the publicity has run its course,' said [David Yermack](http://www.stern.nyu.edu/faculty/bio/david-yermack), a professor at New York University Stern School of Business who studies Bitcoin."

[Read more](https://cointelegraph.com/news/segwit2xs-failure-confirms-bitcoins-status-as-digital-gold)