# Professor Dolly Chugh discusses how implicit biases are a normal part of one's thought process and come from messaging that has been internalized over the course of their lives

1 Faculty News June 2, 2020 ![Yahoo logo](/sites/default/files/styles/246w/public/assets/images/yahoo.jpg?itok=UzShvj6e)>

Excerpt from [Yahoo News](https://www.yahoo.com/lifestyle/watch-video-perfectly-explains-implicit-203000637.html) -- "Instead, implicit biases are a normal part of one's thought process and come from messaging they've internalized over the course of their lives. This messaging comes from media, education, pop culture, and real-life interactions. 'Think of that as a fog we've been breathing our whole life, we never even realized it, what we were taking in,' says [Dolly Chugh](https://www.stern.nyu.edu/faculty/bio/dolly-chugh), an associate professor at NYU's Stern School of Business."

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