# Professor Henry Assael shares his views on the Hartford Yard Goats' ban of peanuts and Cracker Jacks from its ballpark due to allergies

1 Faculty News February 12, 2019 ![USA Today logo](/sites/default/files/styles/246w/public/assets/images/con_031097.jpg?itok=ln7a_tqf)>

Excerpt from [USA Today](https://www.usatoday.com/story/money/2019/02/12/peanuts-cracker-jack-banned-minor-league-park-pro-sports-first/2846703002/) -- "'There's social value in being sensitive,' said New York University marketing professor [Henry Assael](https://www.stern.nyu.edu/faculty/bio/henry-assael). 'I view it as a trade-off, as publicity for a minor league team that's not very well known latching on to a particular health issue versus possibly alienating some of their fans, because peanuts are a food traditionally associated with baseball.'"

[Read more](https://www.usatoday.com/story/money/2019/02/12/peanuts-cracker-jack-banned-minor-league-park-pro-sports-first/2846703002/)