# Professor Jeffrey Hollender illustrates the financial benefits of embracing sustainable business practices

1 Faculty News March 17, 2020 ![Seeking Alpha logo](/sites/default/files/styles/246w/public/assets/images/con_030729.jpg?itok=lsJdjgi0)>

Excerpt from [Seeking Alpha](https://seekingalpha.com/article/4332621-international-paper-company-wait-for-next-page) -- "[Jeffrey Hollender](https://www.stern.nyu.edu/faculty/bio/jeffrey-hollender) also shares a positive outlook on Sustainability from a business perspective, 'Sustainability is going to improve your financial performance and that's what people don't understand.' said the NYU Stern professor."

[Read More](https://seekingalpha.com/article/4332621-international-paper-company-wait-for-next-page)