# Professor Paul Hardart discusses the role Big Tech will play in the future of gaming

1 Faculty News May 6, 2019 ![OZY logo](/sites/default/files/styles/246w/public/assets/images/ozy192x144.jpg?itok=GNkYVaPM)>

Excerpt from [OZY](https://www.ozy.com/fast-forward/fortnite-success-sparks-arms-race-among-tech-giants/93557) -- “We’re in a world of peak media right now,” says [Paul Hardart](https://www.stern.nyu.edu/faculty/bio/paul-hardart), director of the entertainment, media and technology program at NYU’s Stern School of Business. “The big tech companies see a huge opportunity in maintaining an ongoing relationship with audiences, and gaming is a great way to keep people engaged.”

[Read more](https://www.ozy.com/fast-forward/fortnite-success-sparks-arms-race-among-tech-giants/93557)