# Professor Paul Hardart suggests that COVID-19 presents an opportunity for event producers to accelerate the use of technology while providing a way for buyers, sellers and retailers to congregate digitally

1 Faculty News July 30, 2020 ![MarketWatch logo](/sites/default/files/styles/246w/public/assets/images/marketwatch%20logo.jpg?itok=pHUVfozf)>

Excerpt from [MarketWatch](https://www.marketwatch.com/story/a-rough-september-lies-ahead-for-new-york-citys-tourism-sector-as-major-events-pivot-to-virtual-2020-07-30) -- "To some degree, the pandemic is accelerating trends related to the use of technology that were already happening before the virus shut down the city in March, said [Paul Hardart](https://www.stern.nyu.edu/faculty/bio/paul-hardart), a professor at New York University’s Stern School of Business and director of its Entertainment, Media & Technology Program."

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