# Professor Russell Winer explains how technology is helping drive the growth of vegan businesses

1 Faculty News April 1, 2019 ![Channel News Asia logo](/sites/default/files/styles/246w/public/assets/images/Channel-News-Asia-logo-feature.jpg?itok=gUig5ewP)>

Excerpt from [Channel News Asia](https://www.youtube.com/watch?v=w_CBt6TWsmk&) -- "The dramatic increase in use of social media and digital media for conversations helps these small niche products where people are very passionate about whatever that product area is."

[Watch the video](https://www.youtube.com/watch?v=w_CBt6TWsmk&)