# Professor Scott Galloway discusses Best Buy's revival

1 Faculty News October 25, 2015 ![Fortune logo](/sites/default/files/styles/246w/public/assets/images/con_031172.jpg?itok=61CxYB-R)>

Excerpt from [Fortune](http://fortune.com/2015/10/25/best-buy-turnaround/) -- "'Best Buy is one of the most impressive turnarounds in retail over the last decade,' says [Scott Galloway](http://www.stern.nyu.edu/faculty/bio/scott-galloway), marketing professor at NYU Stern and founder of brand-research firm L2. 'Three years ago the conventional wisdom was they were a carcass that had just been run over by Amazon.'"

[Read more](http://fortune.com/2015/10/25/best-buy-turnaround/)