# Professor Scott Galloway on Hello Alfred's classification of its workers as employees rather than contractors

1 Faculty News August 19, 2015 ![CBS News logo](/sites/default/files/styles/246w/public/assets/images/con_031726.jpg?itok=XPqKNXWl)>

Excerpt from [CBS](http://www.cbsnews.com/news/hello-alfred-butler-app-runs-errands-americans-increasingly-busy-lives/) -- "'The disadvantage of having them be W-2 employees is simple. It's cost. It's more expensive,' NYU Stern School of Business professor [Scott Galloway](http://www.stern.nyu.edu/faculty/bio/scott-galloway) said. It's expensive but a great marketing strategy, according to Galloway. 'Consumers claim they are very concerned about the well-being of the employees at a company,' he said."

[Read more](http://www.cbsnews.com/news/hello-alfred-butler-app-runs-errands-americans-increasingly-busy-lives/)