# Professor Scott Galloway on Tesla's hiring of a former Burberry executive

1 Faculty News July 10, 2015 ![Bloomberg logo](/sites/default/files/styles/246w/public/assets/images/bloomberg192x144.jpg?itok=yV529lwz)>

Excerpt from [Bloomberg](http://www.bloomberg.com/news/articles/2015-07-10/tesla-hires-ex-burberry-executive-to-lead-north-american-sales) -- "'This makes all the sense in the world,' said [Scott Galloway](http://www.stern.nyu.edu/faculty/bio/scott-galloway), a professor of marketing at New York University’s Stern School of Business, in a phone interview. 'Tesla is not an automobile company, it’s a luxury company.'"

[Read more](http://www.bloomberg.com/news/articles/2015-07-10/tesla-hires-ex-burberry-executive-to-lead-north-american-sales)