# Professor Tülin Erdem's testimony in the FTC's lawsuit against DirecTV is featured

1 Faculty News August 21, 2017 ![Law360 Logo 192 x 144](/sites/default/files/styles/246w/public/assets/images/Law360192x144.jpg?itok=sZmQIz9X)>

Excerpt from [Law360](https://www.law360.com/articles/956113/directv-casts-doubts-on-ftc-s-ad-study-in-4b-trial) -- "On Monday, [Erdem](http://www.stern.nyu.edu/faculty/bio/tulin-erdem) — who has testified in other high-profile cases like Apple v. Samsung and MobileMedia Ideas LLC v. Apple Inc. — said she spent 250 hours examining DirecTV’s 116 ads. Ultimately, she found that the disclosures in those ads were not clear or conspicuous, by performing a series of tests using a single-page print ad. First, she made small changes to the print ad so that the disclosures were more prominent. She then asked test participants a series of questions to determine if they understood the terms of DirecTV’s contract and its monthly subscription price based on the ad."

[Read more](https://www.law360.com/articles/956113/directv-casts-doubts-on-ftc-s-ad-study-in-4b-trial)