# Professor Thomaï Serdari is interviewed about Hermès' "Footsteps Around the World" series on the brand's corporate social responsibility efforts

1 Faculty News April 13, 2018 ![Luxury Daily logo](/sites/default/files/styles/246w/public/assets/images/con_032369.jpg?itok=BZ74qERg)>

Excerpt from [Luxury Daily](https://www.luxurydaily.com/hermes-series-paints-portraits-of-international-impact/) -- "'The series primarily isolates specific areas in which Hermès has been groundbreaking to ultimately bring out the humanistic profile of the firm, a differentiation point that only very few luxury brands can claim to cultivate,' Ms. [Serdari](http://www.stern.nyu.edu/faculty/bio/Thomai%20Serdari) said. 'The type of information communicated through this series is not new to those who know the brand well, but it is told in a compelling and contemporary form of storytelling that keeps the viewer engaged.'"

[Read more](https://www.luxurydaily.com/hermes-series-paints-portraits-of-international-impact/)