# Professor Thomaï Serdari shares insights on partnerships between real estate developers and fashion brands

1 Faculty News April 28, 2018 ![Mansion Global logo 192 x 144](/sites/default/files/styles/246w/public/assets/images/mansionglobal192x144.jpg?itok=X8OlROw9)>

Excerpt from [Mansion Global](https://www.mansionglobal.com/articles/95523-fashion-houses-leave-their-mark-on-luxury-real-estate) -- "By teaming up with developers, fashion companies find an opportunity to expand beyond their own volatile industry, according to Ms. [Serdari](http://www.stern.nyu.edu/faculty/bio/Thomai%20Serdari). 'All fashion companies have exactly the same problem—it is hard to keep up as culture changes,' she said. 'Fashion brands need to find a way to get out of that predicament.'"

[Read more](https://www.mansionglobal.com/articles/95523-fashion-houses-leave-their-mark-on-luxury-real-estate)