# Prof. Anindya Ghose on crowdfunding at universities

1 Faculty News May 24, 2013 ![USA Today logo](/sites/default/files/styles/246w/public/assets/images/con_031097.jpg?itok=ln7a_tqf)>

Excerpt from [USA Today](http://www.usatoday.com/story/news/nation/2013/05/24/college-crowdfunding-social-media-fundraising/2358503/) -- "'The (amount of) buzz, or word of mouth, is immensely important for the eventual success of the project,' [Ghose](http://www.stern.nyu.edu/faculty/bio/anindya-ghose) says. 'This is a powerful weapon … that researchers and academics can utilize.'"

[Read more](http://www.usatoday.com/story/news/nation/2013/05/24/college-crowdfunding-social-media-fundraising/2358503/)