# Prof. Jeffrey Simonoff's research shows a Tony win can lead to a 50% longer run

1 Faculty News June 16, 2012 ![](/sites/default/files/styles/246w/public/assets/images/con_030597.jpg?itok=dzL68wVj)>

Excerpt from [Variety](http://www.variety.com/article/VR1118055558) -- "[Simonoff](http://www.stern.nyu.edu/faculty/bio/jeffrey-simonoff) and colleagues ... looked at Tony wins in what they considered "major categories" -- musical, tuner revival, play, play revival, director and lead actor and actress. Sure enough, they found that each Tony in one of those categories is associated with a 50% longer expected run, while a nom without the win was associated with a 30% longer expected lifespan."

[Read more](http://www.variety.com/article/VR1118055558)