# Professor Scott Galloway shares his predictions for Amazon's growth

1 Faculty News June 21, 2018 ![Barron's logo](/sites/default/files/styles/246w/public/assets/images/con_031072.jpg?itok=FtY-yu99)>

Excerpt from [Barron's](https://www.barrons.com/articles/amazon-tries-apparel-on-for-size-1529620666) -- "There's talk of them acquiring some TV networks and to get scale in content really quickly and fill in some niches because those assets have been beaten down from a valuation standpoint and Amazon has the ability to monetize them, not with just advertising, but because if they create more intensity across their Prime relationships, which are now 60% of US households, then they can sell more paper towels and more stuff to them."

[Read more](https://www.barrons.com/articles/amazon-tries-apparel-on-for-size-1529620666)