# When A Loss Isn't Really A Loss

1 Opinion October 27, 2020 Seeking Alpha ![Baruch Lev](/sites/default/files/styles/246w/public/assets/images/blev---article---2019.jpg?itok=0Cgc-6Yf) By Feng Gu and Baruch Lev >

This is earnings season, and companies reporting losses are a daily occurrence. But even prior to COVID-19, losses proliferated. In 2019, a full 46% of U.S. public companies reported an annual loss, and among high-tech and science-based enterprises losses reached an epidemic level of 70%. And this in the booming pre-Covid economy. A loss creates serious hardship for investors: Popular market multiples, like the price-earning (PE) ratio, are meaningless, and predicting future earnings, or cash flows and their growth from a starting point of a loss is highly problematic. So it’s very important to ask whether all those accounting-based reported losses are really losses. The short answer: an emphatic no!

Consider the software company DocuSign, Inc. (DOCU), which reported a $208 million loss for 2019. DocuSign’s earnings, like those of all U.S. listed companies, were computed after subtracting from revenues R&amp;D ($186 million in 2019) and sales, general and administrative (SG&amp;A) expenses of $727 million. SG&amp;A includes many intangible investments, such as IT, brand enhancement, employee training, etc. These intangible investments plus R&amp;D are, in the 21st century, the main drivers of corporate growth. Only a highly deficient, industrial-era accounting system (U.S. GAAP) can consider such investment to be regular expenses, like interest or wages.

When we capitalize R&amp;D and other intangibles in SG&amp;A (that is, consider these assets, rather than expenses), and subtract from revenues the amortization of the capitalized intangible investments — akin to the accounting treatment of, say, property, plant &amp; equipment — DocuSign’s 2019 accounting loss of $208 million transforms to a profit of $97 million. (Our amortization rate of annual past R&amp;D expenses was 30%, based on the estimated life of acquired software, which usually is three to five years. As for SG&amp;A, we added to earnings one-third of annual SG&amp;A expenses, which is approximately the part of these expenses representing intangibles.)

Read the full *[Seeking Alpha article](https://seekingalpha.com/article/4381478-when-loss-isnt-really-loss)*.

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*Baruch Lev is the Philip Bardes Professor of Accounting and Finance.* ## More from Baruch Lev

- [Don’t Be Fooled By Corporate Losses](https://www.stern.nyu.edu/index%2ephp/experience-stern/faculty-research/don-t-be-fooled-corporate-losses)
- [Non-GAAP Earnings: Wishful Thinking or Real Profits?](https://www.stern.nyu.edu/index%2ephp/experience-stern/faculty-research/non-gaap-earnings-wishful-thinking-or-real-profits)
- [Earnings Guidance Is Back: Oh No, Oh Yes](https://www.stern.nyu.edu/index%2ephp/experience-stern/faculty-research/earnings-guidance-back-oh-no-oh-yes)
- [Back To The Future: FASB To Reverse Goodwill Accounting](https://www.stern.nyu.edu/index%2ephp/experience-stern/faculty-research/back-future-fasb-reverse-goodwill-accounting)
- [The Rise, Fall, And Rise? Of The Conglomerates](https://www.stern.nyu.edu/index%2ephp/experience-stern/faculty-research/rise-fall-and-rise-conglomerates)
