# In an op-ed, Prof. Michelle Greenwald cites examples of companies that foster innovation

1 Faculty News April 21, 2014 ![Forbes logo](/sites/default/files/styles/246w/public/assets/images/con_030508.jpg?itok=SId6k3bx)>

Excerpt from [Forbes](http://www.forbes.com/sites/michellegreenwald/2014/04/21/creating-great-mental-environments-that-foster-innovation/?utm_source=followingimmediate&utm_medium=email&utm_campaign=20140421) -- "While the most innovative firms communicate to employees in different ways that risk taking and individuality are highly desired, it doesn’t mean all product development risks are OK. The most successful firms also have checks and balances to avoid completely uncalculated reckless risks, and they embrace and learn as much as possible from failures."

[Read more](http://www.forbes.com/sites/michellegreenwald/2014/04/21/creating-great-mental-environments-that-foster-innovation/?utm_source=followingimmediate&utm_medium=email&utm_campaign=20140421)