# Prof. Scott Galloway on Moleskine notebooks' popularity among tech executives

1 Faculty News April 16, 2014 ![The New Yorker logo](/sites/default/files/styles/246w/public/assets/images/con_032750.jpg?itok=hERliZMl)>

Excerpt from [The New Yorker](http://www.newyorker.com/online/blogs/currency/2014/04/when-moleskine-went-digital.html) -- "[Scott Galloway](http://w4.stern.nyu.edu/faculty/bio/scott-galloway), a marketing professor at New York University’s Stern School of Business, told Marketplace that younger, hipper tech executives often show up at meetings jotting notes in a Moleskine instead of using a tablet."

[Read more](http://www.newyorker.com/online/blogs/currency/2014/04/when-moleskine-went-digital.html)