# Prof. Adam Alter shares insights from his book, "Drunk Tank Pink"

1 Faculty News May 1, 2014 ![](/sites/default/files/styles/246w/public/assets/images/con_042716.jpg?itok=sue6cRnN)>

Excerpt from [Real Simple](http://www.stern.nyu.edu/sites/default/files/assets/documents/alterrealsimple_0.pdf) -- "Blue may reduce criminal behavior. After officials near Kyoto, Japan, installed blue streetlights in dangerous neighborhoods in 2005, the overall crime rate fell by 9 percent. It turns out, says [Alter](http://www.stern.nyu.edu/faculty/bio/adam-alter), that 'the lights mimic those atop police cars and seem to imply that the police are watching.'"

[Read more](http://www.stern.nyu.edu/sites/default/files/assets/documents/alterrealsimple_0.pdf)