# In an op-ed, Prof. Aswath Damodaran evaluates Twitter's value

1 Faculty News November 7, 2013 ![TechCrunch logo](/sites/default/files/styles/246w/public/assets/images/con_033026.jpg?itok=Y0hSHg3b)>

Excerpt from [TechCrunch](http://techcrunch.com/2013/11/07/to-buy-or-not-to-buy-the-twitter-question/) -- "My valuation of Twitter yields a value of $18 per share and assumes that revenues will climb to about $11.5 billion in 2023 (giving Twitter about 5 percent to 5.5 percent of the online advertising market then), that the pre-tax operating margin will increase over time to 25 percent (about 5 percent lower than Facebook but about 5 percent higher than Google) and that a dollar in additional capital invested will generate $1.50 in incremental revenues."

[Read more](http://techcrunch.com/2013/11/07/to-buy-or-not-to-buy-the-twitter-question/)