# BPE in Practice: Bryan Rozycki

##  Bryan Rozycki, BPE '13

## Tell us a little about yourself.

I was born and raised in a small town outside of New Orleans, Louisiana and have been slowly making my way around the coasts – New York for six years and now in Los Angeles for seven. Outside of work, you can find me riding bikes or reading books, a product of my West Coast lifestyle.

## What is your current position?

VP, DirectToConsumer Strategy at Warner Bros Discovery.

## Can you walk us through your career trajectory?

I spent my first two years post-grad at Deloitte Consulting, where I focused on Tech and Media clients across the US. I ultimately knew, though, that I wanted to make my way into the media space, so I relocated to Los Angeles and soon thereafter became one of the first members of Hulu's Corporate Strategy team. In my time there, I helped launch Hulu with Live TV and developed the strategy behind Disney+'s Star / Star+ brands outside of the US. After five years at Hulu, I joined Discovery to help launch Discovery+ and am now part of the combined Warner Bros. Discovery, helping drive DTC content strategy across HBO, Discovery+, and our future combined service.

## What stands out to you most about your BPE experience?

First and foremost is the people. In most things that happen in life – school, work, travel, otherwise – it's the people who make the experience what it is. While in school, BPE felt a little like our own fraternity. This was the crew that you could hang out with, vent to, study alongside, prep for interviews with – whatever you needed, this group was there for you. I count my fellow classmates among my friends to this day.

## When you look back on your time at Stern, how did the BPE experience influence your career decisions and professional development?

BPE made me want to have a career that wasn't just "one" thing. Not just finance or just marketing or just xyz. In BPE you get exposure to so much – so many classes, so many people, so many cultures. Why would you NOT want to replicate that in your career going forward? Consulting is a great place to start that, but I still look for that varied experience in my current role as well.

## How was your study abroad experience?

I would trade just about anything to study abroad again. So, safe to say it was amazing.

## What were some of the most valuable lessons you learned at Stern?

It's ultimately that there's a lot of roads that lead to the same pace. Many former classmates are in similar roles to where I am today, but we all took different paths to get here. In other words, there's rarely only one right answer.

## What advice would you give to current BPE students?

It's easy to get caught up in the "Stern" of it all – the Finance classes, the recruiting, the city. I get it – you want to leave college with the best career possible and making all of the money tomorrow. But college is also about growing as a person – learning how to hold a conversation, have stories to tell, and get along with others. So prioritize that – prioritize being a person you yourself would want to have a beer with.

![Bryan Rozycki](/sites/default/files/styles/480w_x_361h/public/assets/images/UCComms_Bryan_Rozycki_BPE_0.jpeg?h=77432cc3&itok=m198CZJw)

##  Bryan Rozycki