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New Study from NYU Stern Demonstrates Measurable Return-On-Investment of Academic Research on B-School Performance

NEW YORK, NY -- September 22, 2008 -- In publishing the first empirical evidence measuring the value of academic research on business school performance, NYU Stern Marketing Professor Peter Golder, with Debanjan Mitra of the University of Florida, use data to challenge the widely publicized 2005 Harvard Business Review opinion-based attack by Bennis and O'Toole on business schools for becoming too focused on research at students' expense. » More

News

Below is a snapshot of current NYU Stern news coverage highlights, including Stern faculty research and expertise, as well as student, alumni and campus news. For a comprehensive look at Stern's media coverage, visit the Stern in the News archive.

Forbes: "Somewhat Cheap; Applied Finance Aims Neither for Hot Growth Stocks Nor Dirt-Cheap Value Ones"
September 29, 2008
Professor Aswath Damodoran argues that decay rates are difficult to predict in a piece about Applied Finance Group's investment strategies. On NPR's "All Things Considered," he notes that investment banks have been an increasing drain on MBA talent.
 
The New York Times: "Gamble on Gambling? Or Stay Safe in Cash?"
September 25, 2008
The Michael Price Student Investment Fund, a hands-on practicum taught by Professor Richard Levich, and a macroeconomics course taught by Professor Nouriel Roubini are featured, with quotes from both professors and MBA students Michelle Yan Leung, Manuel Navas and Heather Zakian on the market landscape, investment strategies and the Fed's $700 billion bailout plan.
 
MSNBC's "Your Business": "Perfecting Pitches and Setting Price Points"
September 25, 2008
Professor Jeffrey Carr shares some best practices on price setting.
 
CNBC: "How Will the Bailout Work? No One Actually Knows"
September 24, 2008
Professor Lawrence White explains the differences between the Bush administration's current bailout plan and the S&L bailout of the 1980s and 90s.
 
CNN: "Bailout: No Cure for Recession"
September 24, 2008
Professor Nouriel Roubini discusses the impact of the Bush administration's bailout plan, arguing that it will cushion the economic downturn but not eliminate it. His bearish economic outlook and analysis of the government intervention plan is also cited on the CNN "Glenn Beck" show, Agence France Presse, The Guardian, Market News International and Press TV.
 
Forbes: "Sack Attack"
September 24, 2008
In an op-ed, Dean Thomas Cooley examines the SEC's failure to provide reliable financial information and assessment of risk. In another recent op-ed, he points to Alexander Hamilton's insight into the US financial system, arguing that government officials need to clarify their policies. Dean Cooley's remarks about recent market volatility and the government's response to the financial crisis are highlighted in The New York Times, Nightly Business Report, USA Today, a Voice of America segment, The Washington Post and the Australian Broadcasting Corporation.
 
American Banker: "Research: Card Use Bolsters Spending"
September 23, 2008
Professor Priya Raghubir's joint research finding that consumers spend more when using credit cards, gift cards or gift certificates, and less when they pay in cash, is featured, with additional coverage on CreditCards.com.
 
AM New York: "Wall Street Crisis: What Business School Professors are Telling Their 'Worried' Students"
September 23, 2008
Professor Stijn Van Nieuwerburgh is featured, discussing the buzz in b-school classrooms today, with additional quotes from Professor Viral Acharya, who stresses the importance of teaching MBA students the capital market basics. Professor Van Niewerburgh also comments on the current mortgage and banking crisis in the Korea Times.
 
Associated Press: "Possible Washington Mutual Sale Hinges on Details of Government Rescue Plan, Regulators' Moves"
September 23, 2008
Professor Roy Smith weighs in on a discussion about the future of Washington Mutual Inc. On CNN's "Newsroom with Kyra Phillips," he comments on Treasury Secretary Henry's Paulson's leadership qualities. A jointly authored op-ed in Bloomberg by Professors Roy Smith and Ingo Walter on the impact of "Hurricane Mortgage-Debt" on Wall Street is highlighted on RGE Monitor.
 
Reuters: "Reuters Summit-NYU's Altman Sees 2009 Default Rate Doubling"
September 23, 2008
During the Reuters Restructuring Summit, Professor Edward Altman forecasts that the default rate of US high-yield bonds will double in 2009.
 
The St. Petersburg Times: "Russian Women Take the Lead in MBA Studies"
September 23, 2008
The high percentage of women MBA students at NYU Stern is highlighted in a trend piece about the rising number of women applying to MBA programs.
 
BusinessWeek: "MBA Admissions Web Sites: Not All Are Equal "
September 22, 2008
NYU Stern is recognized in the "Top 10" of BusinessWeek's survey of full-time MBA program websites.
 
Clear Admit: "NYU Stern Launches Specialized MBA in Banking and Financial Institutions"
September 22, 2008
NYU Stern's launch of a joint Executive MBA in Banking and Financial Institutions with the Swiss Finance Institute is featured, with quotes from Dean Thomas Cooley on how the program will promote understanding of the risks and opportunities facing financial firms today.
 
Financial Times: "The Shadow Banking System is Unraveling"
September 22, 2008
In an op-ed, Professor Nouriel Roubini forecasts a severe US recession that will lead to a recession in the "eurozone." In a letter to readers in Forbes, he argues that recent events will lead the US into the worst financial crisis since the Great Depression. Professor Roubini shares his bearish economic outlook and comments on the government's response to the financial crisis as well as recent news surrounding AIG, Lehman Brothers, Merrill Lynch, Bank of America and others in the Associated Press, Financial Times, The New York Times, The Boston Globe, five pieces in Bloomberg and one segment on Bloomberg TV, BusinessWeek, three segments on CNBC, CNNMoney.com, Forbes, Foreign Policy, PBS' "The News Hour with Jim Lehrer," two Reuters pieces and 62 additional outlets. As project lead for a new study by the World Economic Forum, Professor Roubini discusses the overall financial health of the world in Newsweek.
 
Forbes.com: "Bring On New Rules"
September 22, 2008
In an op-ed, Professor Lawrence White looks ahead to stricter regulation of financial institutions in response to recent events in the financial sector. He provides his perspective on market news surrounding AIG, Lehman Brothers, Merrill Lynch, Bank of America, Morgan Stanley, Goldman Sachs and others; the government's response to market volatility and the state of the international economy in the Associated Press, two Dow Jones pieces, CNNMoney.com, International Herald Tribune, The New York Sun, NPR's "All Things Considered," NY1, PBS' "Nightly Business Report," two pieces on WCBS, WNBC, and 12 additional outlets. On CNBC, Professor White and Professor William Silber weigh in on a discussion about "too big to fail" sentiments in the financial services industry.
 
Forbes: "We're On Top"
September 22, 2008
In an op-ed, Professor Tunku Varadarajan evaluates the hierarchy of world powers, with America at the top.
 
Associated Press: "Government Bailouts Common, But Effectiveness Debatable"
September 21, 2008
Professor Richard Sylla comments on the financial reforms of the 1930s in a piece about the utility of government bailouts. He shares a historical perspective on the current financial and housing market turmoil and talks about the future of economic regulation in Bloomberg, the Los Angeles Times, Metro New York, three articles and one in-depth Q&A in Newsday, and two segments on PBS' "News Hour with Jim Lehrer." As a friend of Muriel Siebert, the first woman to own a seat at the New York Stock Exchange, Professor Sylla highlights her sense of humor in a Wall Street Journal piece profiling her career.
 
Corriere della Sera: "Ma Basterà? Questa la Vera Incognita"
September 20, 2008
Nobel Laureate Professor Robert Engle examines the state of the American economy and the Fed's answer to the current crisis.
 
The Wall Street Journal: "The Financial Crisis: Government Bailouts — A US Tradition Dating to Hamilton" (Subscription Required) 
September 20, 2008
Professors Robert Wright and Richard Sylla's joint research on Treasury Secretary Alexander Hamilton's response to the financial crisis in 1792 is highlighted with quotes from both professors, drawing correlations between the government interventions then and what's happening in today's markets. Additional coverage appeared in The Virginian-Pilot and The Star Ledger. Professor Wright talks about the AIG bailout and its broader implications for Wall Street on the Tokyo Broadcasting System.
 
The Wall Street Journal: "Where Was Lehman's Board? Firm's External Directors Had Relied on Experiences" (Subscription Required) 
September 18, 2008
Chairman Emeritus of Stern's Board of Overseers and Lehman Brothers Board Member Henry Kaufman (PhD '58) criticizes the Fed's oversight of commercial banking in a piece about the fall of Lehman Brothers.
 
The Wall Street Journal: "B-schools Move to Assist Alums" (Subscription Required) 
September 17, 2008
NYU Stern's recent outreach to alumni, promoting career resources available to them through the School, is noted.
 
NY1: "Business Students Reconsider Wall Street Careers"
September 16, 2008
NYU Stern students and professors remark on how the financial market crisis is creating teachable moments in the classroom and is encouraging students to explore varied areas of study.
 
The Wall Street Journal: "London, New York Stand to Suffer" (Subscription Required) 
September 16, 2008
Professor Thomas Philippon questions the number of jobs that will remain available in the now fledgling finance industry. Similar comments appeared on the paper's blog.
 
Washington Square News: "Turmoil on Wall Street"
September 16, 2008
Professors Nicholas Economides, George Smith, Richard Sylla, Paul Wachtel and Ingo Walter, and Stern MBA student Fred Akansu, discuss what's happening on Wall Street and how it will affect the career paths of current and future MBA students, with additional coverage in Politico.
 
IT World: "CRM and Social Networking: Extending Customer Contact"
September 15, 2008
Professor Foster Provost's joint research, exploring how social networks can serve the marketing and customer relationship management needs of a company, is featured.
 
Gazeta: "Wootch, Czyli łódź Zaprasza" (PDF) 
September 10, 2008
A recent Global Study Tour to Poland by NYU Stern Executive MBA students is highlighted with a quote from the Associate Director Jennifer Ley on what the group learned about investment opportunities in the country.
 
La Nacion: "En la Argentina Hay un Gran Talento"
September 7, 2008
Professor Al Lieberman conducts an in-depth Q&A on Argentina's position in the entertainment industry, the future of movies, what it takes to be successful in "the biz," and privacy issues in the entertainment and media world.
 
The Wall Street Journal: "Starting Up: Attracting Luxury Shoppers" (Subscription Required) 
September 2008
Professor Jeffrey Carr offers advice to new business owners, who are trying to stay afloat in today's uncertain markets.
 


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Press Releases

September 22, 2008
New Study from NYU Stern Demonstrates Measurable Return-On-Investment of Academic Research on B-School Performance
Read Release

September 3, 2008
Amsterdam Institute of Finance & NYU Stern School of Business Partner to Launch the Executive Master of Science in Risk Management
Read Release

September 3, 2008
NYU Stern School and Swiss Finance Institute Launch Banking & Financial Institutions Management MBA
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August 19, 2008
Stern Campus Greening Initiative Wins Net Impact Green Challenge
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May 8, 2008
NYU Entrepreneurs Awarded $150k in Stern's 9th Annual Business Plan Competition
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April 25, 2008
NYU Stern School of Business and Tribeca Film Festival Debut Dynamic New Undergraduate Business Course for Aspiring Producers
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January 29, 2008
NYU Stern Receives $6.5 Million to Enhance Support for Emerging Entrepreneurs and Enterprise Development Research
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November 14, 2007
NYU Stern Launches Campus Greening Initiative
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November 1, 2007
New York University Develops The "Super-Quant Manager" For Today's Wall Street
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October 29, 2007
Wall Street Journal Editor Tunku Varadarajan Joins NYU Stern as Clinical Professor of Business
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Octaber 8, 2007
NYU Stern's Langone Program Celebrates First Year in Westchester
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April 3, 2006
NYU Stern Names Edward J. Lincoln Director of the Center for Japan-U.S. Business and Economic Studies
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March 7, 2006
NYU Stern's #1 Ranked Part-Time MBA Program is Now in Westchester
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October 20, 2005
Stewart Satter Social Entrepreneurship Fund Awards $250K in its Second Year
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August 15, 2005
The Nasdaq Stock Market Educational Foundation, Inc. Donates Grant to NYU Stern’s Derivative Research Program
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July 18, 2004
NYU Stern Names Economist William J. Baumol Academic Director of the Berkley
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May 24, 2004
NYU Stern Student and Alumni Teams Win $150k to Support New Social and Entrepreneurial Ventures
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Journalists
All media and press inquires should be directed to:

NYU Stern Public Affairs
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Phone: 212-998-0670
Fax: 212-995-4950
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Publications
publication Spring 2008

Spring 2008 Hightlights: