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Prof. Aswath Damodaran on the market value of Facebook

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Excerpt from The New York Times Dealbook blog -- "'At $100 billion, everything has to go according to plan,' said Aswath Damodaran, a professor of finance at the New York University Stern School of Business. He thinks the company could be worth about a third less."

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Additional coverage appeared in Seattle Times, Dallas News, TodayOnline.com, MarketWatch, Barron's and Reuters blog.