Prof. Scott Galloway on PPR and Yoox Group’s joint e-commerce venture
August 03, 2012
Excerpt from Financial Times -- "In the short term this is good for everyone. Yoox will have a huge stock pop, and PPR will be able to scale their e-commerce operations and ramp up their skills and data very quickly. The long-term risk lies in the fact there may be a lack of differentiation because of working with a partner that also works with third-party brands, though the structure seems to mitigate against that."