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Prof. Scott Galloway discusses Apple's pricing strategy for the iPhone 5C

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Excerpt from Bloomberg TV -- "This was such a huge missed opportunity. If you look back at what the Gap did with Old Navy, they came in with 80% of the value of the Gap with 50% of the price. This is sort of 80% of an iPhone at 80% of the price and I just don't think that's that compelling a value proposition when you have all these other competitors who are narrowing the gap of innovation between Apple and the others, but at the same time, Apple just hasn't recognized that and lowered the price."

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