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Professor Anindya Ghose is interviewed about the e-commerce market in India

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Excerpt from TheStreet.com -- "'Amazon does pose a major threat,' said Anindya Ghose, Professor of Marketing at New York University's Leonard N. Stern School of Business. 'It is incredibly difficult for a firm like Flipkart or Snapdeal to find a sustainable unique selling point in e-commerce retailing that will help differentiate them from the 800 pound gorilla in the room.'"

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