Faculty News

Professor Anindya Ghose provides advice on how to avoid fake mobile shopping apps

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Excerpt from US News & World Report -- "'Even if they're not using credit card information, [imitating a popular app] makes the app a suitable publisher for viewing different kinds of display ads or banner ads,' explains Anindya Ghose, the Heinz Riehl chair professor of business at New York University's Leonard N. Stern School of Business."

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