Faculty News

Professor Cynthia Franklin emphasizes the importance of cognitive ambidexterity for businesses to succeed long-term

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Excerpt from Skift -- "'The pace of change is so much faster and it’s a lot harder to predict what those rapid iterations will bring,' says Cynthia Franklin, the director of entrepreneurship at NYU Stern School of Business’ W. R. Berkley Innovation Labs. 'But the marketplace is less forgiving of companies that focus on sustaining innovation and ignore disruptive innovation.'"

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