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Professor Priya Raghubir is interviewed for a story on Uber's tipping policy

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Excerpt from Crain's New York Business -- "'Tipping in the U.S. has so many dimensions,' said Priya Raghubir, chair of the marketing department at the NYU Stern School of Business, who added that the practice often isn't rational. 'People will routinely tip a cab driver but won't tip the person who makes up their room in the hotel, because they never see that person.'"

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