Faculty Directory | Raphael Bemporad

As Founding Partner of BBMG, Raphael Bemporad unites branding, sustainability and innovation to help organizations create sustainable growth and positive impact in the world.

An expert in brand strategy, public affairs and social innovation, Raphael is a passionate champion for a new approach to branding that’s driven by empathy, collaboration, shared values and mutual relationships.

He has directed branding and marketing programs for clients such as Adidas, CLIF Bar, Earthbound Farm, Eileen Fisher, Estée Lauder Companies, Johnson & Johnson, L’Oréal Paris, Macy’s, Inc., Nespresso, Target, The North Face, Tommy Hilfiger and Walmart. He has also worked with many leading nonprofits including ASPCA, Education Reimagined, Einhorn Collaborative, Giffords, JUST Capital, OceanX, New Pluralists, PBS, Planned Parenthood Federation of America, and Rainforest Alliance, as well as the Ford Foundation, Robert Wood Johnson Foundation and Visa Foundation.

Raphael also has an extensive background in political communications, getting his start as a press aide to Texas Governor Ann W. Richards. He also served as communications director for the Texas Democratic Party, as communications director for Texas State Senator Rodney Ellis (D-Houston), and as press secretary for U.S. Congressman Lloyd Doggett (D-Texas).

Raphael received his BA in Philosophy with honors from the University of Texas at Austin. He currently serves as an adjunct professor of marketing and communications at the NYU Stern School of Business, and he sits on the advisory boards of Earth Guardians, Sustainable Brands and the NYU Stern Center for Sustainable Business.