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LAUNCH is an innovative orientation program designed to transform the mindsets of MBA students – to open minds to the potential for business to transform challenges of the 21st century into opportunities to create value.

LAUNCH will take place Tuesday, August 23 through Tuesday, August 30. International students must also attend a mandatory welcome session on Monday, August 22. Registration information and the agenda will be shared with incoming students in late spring.
Date Who Notes
August 22 International Students Mandatory - Welcome session, including legal government check-in requirement by OGS
August 23 - August 26 All Students Mandatory
August 26 6:00 p.m. - August 28 All Students Highly encouraged optional social activities, community service and proficiency exams
August 29 - August 30 All Students Mandatory
Please note that successful completion of LAUNCH in its entirety is a pre-requisite for enrollment into the Full-time MBA program. Therefore, attendance for all mandatory events of LAUNCH is required.

LAUNCH 2015 Notable Speakers

  • John Sexton, President of New York University
  • Ajay Banga, President and Chief Executive Officer of MasterCard
  • Andrew Chang, Chief Operating Officer at itBit
  • Bill Gajda, Senior Vice President of Strategic Partnerships at Visa Inc.
  • Alison Melville, Director of Operations at Loeffler Randall
  • Strive Masiyiwa, Founder and Executive Chairman of Econet
  • Stefan Happ, Executive Vice President & Chief Commercial Officer of Enterprise Growth at American Express
  • Ed Brandt, EVP, Managing Director of Government Services & Solutions at MasterCard