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In an in-depth Q&A, Professor Adam Alter shares insights on behavioral addiction from his book, "Irresistible"

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Excerpt from The New York Times -- "The technology is designed to hook us that way. Email is bottomless. Social media platforms are endless. Twitter? The feed never really ends. You could sit there 24 hours a day and you’ll never get to the end. And so you come back for more and more."

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